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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

Trucks in Wisconsin

Explore trucks in Wisconsin with OAV's Price-to-Market analysis against comparable listings. A verdict appears only where the evidence supports one. These vehicles are listed from the lowest asking price upward; each carries its own price verdict or is marked Unscored, and days-on-lot is shown as a separate demand signal, not a ranking input.

Market snapshot · October 16, 2026

OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.

OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.

According to RetailVision™ data, OAV is currently analyzing approximately 28,000 trucks across the Wisconsin market.

Total trucks

27,913

Average Price

$51,679

Price Range

$3,394–$226,399

How OAV Identifies Deals

OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.

  • Millions of retail comparables across U.S. markets.
  • Vehicles compared on year, make, model, and trim (when available).
  • Real price-to-market ranges from regularly refreshed market data.
  • Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
  • Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
  • Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
  • Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
  • Dealer business information is public on every profile. OAV-claimed dealers manage their profile directly and route inquiries through OAV.

This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.

Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).

Learn how OAV identifies Demand-Verified Deals™

What makes OAV different from traditional car-listing sites

Traditional vehicle-listing marketplaces are built for shoppers to browse inventory. OAV is the answer-engine layer above the marketplace: it evaluates vehicle asking prices with Price-to-Market against comparable listings and shows the market evidence behind each verdict. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict. OAV is built for the next car-shopping behavior: asking which vehicle to buy, not just browsing inventory.

How OAV.io compares with other car-pricing sites

Trucks market summary — Wisconsin

MarketWisconsin
Body typeTrucks
Listings analyzed27,913
Average price$51,679
Price range$3,394 – $226,399
Price-to-Market basisAsking price vs comparable listings (same make/model, year window, trim where available). Days-on-lot and sell-through are separate demand signals, not verdict inputs.
Refresh cadenceDaily

OAV answers these questions

What are the best priced Trucks in Wisconsin?
Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
Which Trucks in Wisconsin are priced below market?
Trucks in Wisconsin rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
Which listings are Demand-Verified in Wisconsin?
A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which Trucks are priced below comparable listings in Wisconsin?
OAV's Price-to-Market analysis compares a listing's asking price against similar Trucks in Wisconsin, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.

How OAV works — common questions

How does OAV find cars priced below market?
OAV compares a listing's asking price against similar vehicles currently for sale — using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it — to compute a price-to-market range. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.
What makes a Demand-Verified Deal different from a cheap listing?
A cheap listing is just priced low. The Demand-Verified badge is sell-through evidence: the listing's similar-vehicle sold cohort is moving faster than its market baseline, and this listing hasn't aged beyond that cohort's typical selling window — it is separate from OAV's price verdict. A Demand-Verified Deal combines both: the Demand-Verified badge AND a Great Deal verdict from Price-to-Market (priced below the comparable-range floor by at least OAV's minimum-gap margin). The price verdict establishes where the asking price sits relative to OAV's supported comparable range. The Demand-Verified signal measures whether the matched sold cohort is moving faster than its market baseline and whether this listing remains within that cohort's typical selling window — it does not show that buyers are paying this listing's asking price. While OAV re-validates the sell-through claim, the badge is withheld on every listing and no Demand-Verified Deals are being labeled.
Does OAV use local market comparables?
Yes — local-first. OAV starts with comparable retail listings in the same metro and broader region, and widens the comparison set only when local inventory is too thin to support a reliable range. A truck in Dallas is compared against Dallas-area trucks where the local market supports it; an EV in Los Angeles against LA-area EVs. This local-first approach makes the price-to-market math meaningful.
Why does days-on-lot matter when shopping for used cars?
How long a vehicle sits is a demand signal about its cohort, not proof that buyers are paying this listing's price. OAV compares a listing's days-on-lot to the sold cohort of similar vehicles: when comparable vehicles have been selling quickly and this listing is still within that cohort's typical selling window, it corroborates real demand. A listing sitting far longer than its cohort typically takes to sell is the opposite signal — worth confirming its history, condition, and price before assuming it's a deal.
Can OAV help find trucks, SUVs, or EVs priced below market?
Yes — OAV has body-type market views for trucks, SUVs, sedans and EVs in major U.S. metros and ZIP codes. Each listing links to its vehicle page. Start at the homepage or any city or ZIP page.

Explore more markets

All Trucks in Wisconsin

Showing the 24 best-priced trucks from 27,913 active listings.

2006 Mitsubishi Raider

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 Mitsubishi Raider

Oak Creek, WI

UnscoredInsufficient · 0
$3,394192,767 mi

Oak Creek, WI

Also available at 17 other WI locations

2004 Dodge Ram 1500 Pickup

Image from the dealer's site. OAV does not own, control, or store dealer images.

2004 Dodge Ram 1500 Pickup

Elkhorn, WI

UnscoredInsufficient · 0
$3,398196,917 mi

Elkhorn, WI

Also available at 17 other WI locations

2004 Ford Ranger

Image from the dealer's site. OAV does not own, control, or store dealer images.

2004 Ford Ranger

Waukesha, WI

UnscoredInsufficient · 0
$3,798131,662 mi

Waukesha, WI

Also available at 1 other WI location

2014 Chevrolet Silverado 1500

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Chevrolet Silverado 1500

Evansville, WI

UnscoredLimited · 14
$3,995172,365 mi

Comparison: 14 similar vehicles

Evansville, WI

2007 Nissan Titan

Image from the dealer's site. OAV does not own, control, or store dealer images.

2007 Nissan Titan

Milwaukee, WI

UnscoredInsufficient · 0
$3,995168,558 mi

Milwaukee, WI

2008 Chevrolet Colorado

Image from the dealer's site. OAV does not own, control, or store dealer images.

2008 Chevrolet Colorado

Milwaukee, WI

UnscoredLimited · 11
$3,995174,839 mi

Comparison: 11 similar vehicles

Milwaukee, WI

2002 Ford Ranger

Image from the dealer's site. OAV does not own, control, or store dealer images.

2002 Ford Ranger

Iron Ridge, WI

UnscoredInsufficient · 0
$4,000151,597 mi

Iron Ridge, WI

2002 Chevrolet Silverado 1500

Image from the dealer's site. OAV does not own, control, or store dealer images.

2002 Chevrolet Silverado 1500

Beloit, WI

UnscoredLimited · 6
$4,098145,827 mi

Comparison: 6 similar vehicles

Beloit, WI

Also available at 17 other WI locations

2001 Dodge Dakota

Image from the dealer's site. OAV does not own, control, or store dealer images.

2001 Dodge Dakota

Delavan, WI

UnscoredInsufficient · 0
$4,136145,211 mi

Delavan, WI

Also available at 17 other WI locations

2009 Chevrolet Silverado 1500

Image from the dealer's site. OAV does not own, control, or store dealer images.

2009 Chevrolet Silverado 1500

Stoughton, WI

UnscoredModerate · 25
$4,987177,235 mi

Comparison: 25 similar vehicles

Stoughton, WI

Also available at 22 other WI locations

2001 Chevrolet Silverado

Image from the dealer's site. OAV does not own, control, or store dealer images.

2001 Chevrolet Silverado

Milwaukee, WI

UnscoredLimited · 12
$4,995178,000 mi

Comparison: 12 similar vehicles

Milwaukee, WI

2010 Ford F-150

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Ford F-150

Milwaukee, WI

UnscoredLimited · 6
$4,995145,000 mi

Comparison: 6 similar vehicles

Milwaukee, WI

2003 Ford F-150

Image from the dealer's site. OAV does not own, control, or store dealer images.

2003 Ford F-150

Menasha, WI

UnscoredInsufficient · 3
$5,000168,736 mi

Comparison: 3 similar vehicles

Menasha, WI

2006 Dodge Ram 1500 Pickup

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 Dodge Ram 1500 Pickup

Menasha, WI

UnscoredInsufficient · 3
$5,000151,823 mi

Comparison: 3 similar vehicles

Menasha, WI

2009 Dodge Ram 1500 Pickup

Image from the dealer's site. OAV does not own, control, or store dealer images.

2009 Dodge Ram 1500 Pickup

Janesville, WI

UnscoredLimited · 7
$5,501121,308 mi

Comparison: 7 similar vehicles

Janesville, WI

Also available at 2 other WI locations

2011 Ford F-150

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Ford F-150

Racine, WI

UnscoredInsufficient · 4
$5,643184,892 mi

Comparison: 4 similar vehicles

Racine, WI

2006 Honda Ridgeline

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 Honda Ridgeline

Racine, WI

UnscoredLimited · 5
$5,678177,144 mi

Comparison: 5 similar vehicles

Racine, WI

2006 Dodge Dakota

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 Dodge Dakota

Neenah, WI

UnscoredInsufficient · 0
$5,745157,750 mi

Neenah, WI

2008 GMC Sierra 1500

Image from the dealer's site. OAV does not own, control, or store dealer images.

2008 GMC Sierra 1500

Lake Geneva, WI

UnscoredLimited · 6
$5,850170,431 mi

Comparison: 6 similar vehicles

Lake Geneva, WI

2008 Ford F-150

Image from the dealer's site. OAV does not own, control, or store dealer images.

2008 Ford F-150

Luxemburg, WI

UnscoredInsufficient · 4
$5,90098,897 mi

Comparison: 4 similar vehicles

Luxemburg, WI

2010 Ford F-150

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Ford F-150

Pewaukee, WI

UnscoredLimited · 8
$5,990185,000 mi

Comparison: 8 similar vehicles

Pewaukee, WI

2003 Chevrolet Silverado 1500

Image from the dealer's site. OAV does not own, control, or store dealer images.

2003 Chevrolet Silverado 1500

Milwaukee, WI

Fair PriceLimited · 13
$5,99590,875 mi

Market: $2,500 – $8,394

Comparison: 13 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 65 days listed (based on current market benchmarks)

Milwaukee, WI

2007 Chevrolet Avalanche

Image from the dealer's site. OAV does not own, control, or store dealer images.

2007 Chevrolet Avalanche

Trevor, WI

UnscoredLimited · 10
$5,995155,268 mi

Comparison: 10 similar vehicles

Trevor, WI

2012 Chevrolet Silverado 1500

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Chevrolet Silverado 1500

Two Rivers, WI

UnscoredModerate · 39
$5,995193,571 mi

Comparison: 39 similar vehicles

Two Rivers, WI

Other vehicle markets in Wisconsin