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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

Ford in Franklin, WI

OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.

OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.

Explore Ford vehicles in Franklin, WI with OAV's Price-to-Market analysis against comparable listings. A verdict appears only where the evidence supports one.

Market snapshot · October 2, 2026

What makes OAV different from traditional car-listing sites

Traditional vehicle-listing marketplaces are built for shoppers to browse inventory. OAV is the answer-engine layer above the marketplace: it evaluates vehicle asking prices with Price-to-Market against comparable listings and shows the market evidence behind each verdict. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict. OAV is built for the next car-shopping behavior: asking which vehicle to buy, not just browsing inventory.

Ford vehicles market summary — Franklin, WI

MarketFranklin, WI
Body typeFord vehicles
Listings analyzed388
Average price$54,744
Price range$6,999 – $127,872
Price-to-Market basisAsking price vs comparable listings (same make/model, year window, trim where available). Days-on-lot and sell-through are separate demand signals, not verdict inputs.
Refresh cadenceDaily

How OAV Identifies Deals

OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Each vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are shown as separate demand signals, never inputs to the Price-to-Market verdict. When the evidence cannot support a reliable range, the listing is marked Unscored.

  • Millions of retail comparables across U.S. markets.
  • Vehicles compared on year, make, model, and trim (when available).
  • Real price-to-market ranges from regularly refreshed market data.
  • Days on lot shown as a separate demand signal (Demand-Verified), never an input to the Price-to-Market verdict.
  • Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
  • Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
  • Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
  • Dealer business information is public on every profile. OAV-claimed dealers manage their profile directly and route inquiries through OAV.

This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.

Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).

Learn how OAV identifies Demand-Verified Deals™

How OAV works — common questions

How does OAV find cars priced below market?
OAV compares each listing against similar vehicles currently for sale — using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it, and mileage is not used to select comparables or adjust comparable prices, but acts as a reliability check on used vehicles — OAV withholds a verdict when mileage is very high or unreliable, or when a lower price is better explained by higher-than-typical mileage than by a genuine market discount — to compute a price-to-market range. A listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal and shown first in every market view; one priced within the comparable range, or below the floor by less than that margin is Fair Price.
What makes a Demand-Verified Deal different from a cheap listing?
A cheap listing is just priced low. The Demand-Verified badge is sell-through evidence: the listing's similar-vehicle sold cohort is moving faster than its market baseline, and this listing hasn't aged beyond that cohort's typical selling window — it is separate from OAV's price verdict. A Demand-Verified Deal combines both: the Demand-Verified badge AND a Great Deal verdict from Price-to-Market (priced below the comparable-range floor by at least OAV's minimum-gap margin). The price verdict establishes where the asking price sits relative to OAV's supported comparable range. The Demand-Verified signal measures whether the matched sold cohort is moving faster than its market baseline and whether this listing remains within that cohort's typical selling window — it does not show that buyers are paying this listing's asking price. While OAV re-validates the sell-through claim, the badge is withheld on every listing and no Demand-Verified Deals are being labeled.
Does OAV use local market comparables?
Yes — local-first. OAV starts with comparable retail listings in the same metro and broader region, and widens the comparison set only when local inventory is too thin to support a reliable range. A truck in Dallas is compared against Dallas-area trucks where the local market supports it; an EV in Los Angeles against LA-area EVs. This local-first approach makes the price-to-market math meaningful.
Why does days-on-lot matter when shopping for used cars?
How long a vehicle sits is a demand signal about its cohort, not proof that buyers are paying this listing's price. OAV compares a listing's days-on-lot to the sold cohort of similar vehicles: when comparable vehicles have been selling quickly and this listing is still within that cohort's typical selling window, it corroborates real demand. A listing sitting far longer than its cohort typically takes to sell is the opposite signal — worth confirming its history, condition, and price before assuming it's a deal.
Can OAV help find trucks, SUVs, or EVs priced below market?
Yes — body-type-specific market views are available for trucks, SUVs, sedans, and EVs in every major U.S. metro and ZIP code. Each view shows the comparable range and days-on-lot for every listing, and surfaces Demand-Verified Deals where sell-through evidence supports the label. Each page states how its own listings are ordered. Start at the homepage or any city or ZIP page.

According to RetailVision™ data, OAV is currently analyzing approximately 400 Ford vehicles across the Franklin, WI market.

Ford Listings

388

Average Price

$54,744

Price Range (excl. >$200k outliers)

$6,999–$127,872

Average price and price range exclude listings priced above $200,000 to keep placeholder / upfit outliers out of the reported market range; the Ford listings count includes them. Each listing shows how long it's been listed compared to local same-make/model vehicles.

Ford Market in Franklin, WI

Dealers in Franklin have 388 Ford vehicles listed at an average price of $54,744, ranging from $6,999 to $127,872.

OAV answers these questions

What are the best priced Ford vehicles in Franklin, WI?
OAV orders Ford vehicles in Franklin, WI by price verdict — Great Deal first — and, within each group, by comparable-evidence depth and then price; days-on-lot is shown as a separate demand signal, not a ranking input. Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
Which Ford vehicles in Franklin, WI are priced below market?
Ford vehicles in Franklin, WI rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Every market page surfaces these first in its deal sections, with each listing's percentage gap below the comparable-range floor shown beside it.
Which listings are Demand-Verified in Franklin, WI?
A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which Ford vehicles are priced below comparable listings in Franklin, WI?
OAV's Price-to-Market analysis compares a listing's asking price against similar Ford vehicles in Franklin, WI, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it, and mileage is not used to select comparables or adjust comparable prices, but acts as a reliability check on used vehicles — OAV withholds a verdict when mileage is very high or unreliable, or when a lower price is better explained by higher-than-typical mileage than by a genuine market discount. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.

Popular Ford Models in Franklin

F-150(81)
F-250 Super Duty(42)
Explorer(41)
Transit Van(36)
Bronco Sport(35)
Maverick(32)
F-350 Super Duty(25)
Escape(16)

Featured Ford in Franklin

2013 Ford Fiesta SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Ford Fiesta SE

Franklin, WI

Fair PriceLimited · 16
$6,99994,648 mi

Market: $2,600 – $8,900

Comparison: 16 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 100 days listed (based on current market benchmarks)

Franklin, WI

2013 Ford Escape SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Ford Escape SE

Franklin, WI

Fair PriceModerate · 27
$7,379116,039 mi

Market: $4,567 – $8,999

Comparison: 27 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 86 days listed (based on current market benchmarks)

Franklin, WI

2010 Ford Fusion SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Ford Fusion SE

Franklin, WI

Fair PriceModerate · 23
$7,999140,147 mi

Market: $2,180 – $8,975

Comparison: 23 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 285 days listed (based on current market benchmarks)

Franklin, WI

2014 Ford Fusion SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Ford Fusion SE

Franklin, WI

UnscoredLimited · 7
$9,498107,070 mi

Comparison: 7 similar vehicles

Franklin, WI

2017 Ford Escape SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Ford Escape SE

Franklin, WI

Fair PriceLimited · 15
$9,790150,174 mi

Market: $6,495 – $12,995

Comparison: 15 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 37 days listed (based on current market benchmarks)

Franklin, WI

2015 Ford Escape SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Ford Escape SE

Franklin, WI

UnscoredLimited · 6
$9,991110,085 mi

Comparison: 6 similar vehicles

Franklin, WI

2018 Ford Explorer XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Ford Explorer XLT

Franklin, WI

Fair PriceModerate · 37
$11,379161,874 mi

Market: $10,950 – $17,632

Comparison: 37 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 8 days listed (based on current market benchmarks)

Franklin, WI

2017 Ford Fusion SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Ford Fusion SE

Franklin, WI

Fair PriceLimited · 18
$11,991114,506 mi

Market: $6,632 – $12,999

Comparison: 18 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 19 days listed (based on current market benchmarks)

Franklin, WI

2017 Ford Fusion SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Ford Fusion SE

Franklin, WI

OverpricedLimited · 18
$12,999136,887 mi

Market: $6,632 – $11,991

Comparison: 18 similar vehicles

Priced ~8% above the typical market range for similar vehicles (based on current market benchmarks)

Franklin, WI

2017 Ford Edge SEL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Ford Edge SEL

Franklin, WI

UnscoredInsufficient · 4
$13,279102,183 mi

Comparison: 4 similar vehicles

Franklin, WI

2019 Ford Transit Connect XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 Ford Transit Connect XL

Franklin, WI

UnscoredInsufficient · 4
$15,87185,820 mi

Comparison: 4 similar vehicles

Franklin, WI

2018 Ford Edge Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Ford Edge Sport

Franklin, WI

Fair PriceModerate · 34
$16,879120,425 mi

Market: $11,999 – $19,726

Comparison: 34 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 49 days listed (based on current market benchmarks)

Franklin, WI

2021 Ford Escape SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2021 Ford Escape SE

Franklin, WI

UnscoredInsufficient · 3
$17,27962,285 mi

Comparison: 3 similar vehicles

Franklin, WI

2019 Ford Fusion SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 Ford Fusion SE

Franklin, WI

Fair PriceRobust · 78
$17,37130,408 mi

Market: $8,593 – $19,900

Comparison: 78 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 14 days listed (based on current market benchmarks)

Franklin, WI

2020 Ford Escape SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Ford Escape SE

Franklin, WI

Fair PriceRobust · 245
$17,99048,081 mi

Market: $7,995 – $24,000

Comparison: 245 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 516 days listed (based on current market benchmarks)

Franklin, WI

2022 Ford Escape SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Ford Escape SE

Franklin, WI

UnscoredInsufficient · 4
$18,37246,156 mi

Comparison: 4 similar vehicles

Franklin, WI

2024 Ford Escape Active

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Ford Escape Active

Franklin, WI

Fair PriceRobust · 88
$19,15655,115 mi

Market: $18,500 – $23,136

Comparison: 88 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 45 days listed (based on current market benchmarks)

Franklin, WI

2023 Ford Escape Active

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Ford Escape Active

Franklin, WI

Fair PriceRobust · 726
$22,37248,358 mi

Market: $13,995 – $31,515

Comparison: 726 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 84 days listed (based on current market benchmarks)

Franklin, WI

2020 Ford Explorer Platinum

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Ford Explorer Platinum

Franklin, WI

UnscoredInsufficient · 4
$22,879105,006 mi

Comparison: 4 similar vehicles

Franklin, WI

2020 Ford Escape SEL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Ford Escape SEL

Franklin, WI

OverpricedRobust · 180
$22,99020,602 mi

Market: $11,995 – $22,000

Comparison: 180 similar vehicles

Priced ~5% above the typical market range for similar vehicles (based on current market benchmarks)

Franklin, WI

2023 Ford Escape Active

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Ford Escape Active

Franklin, WI

UnscoredLimited · 6
$23,35312,978 mi

Comparison: 6 similar vehicles

Franklin, WI

2022 Ford Transit Connect XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Ford Transit Connect XL

Franklin, WI

UnscoredLimited · 8
$23,37172,439 mi

Comparison: 8 similar vehicles

Franklin, WI

2022 Ford Bronco Sport Big Bend

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Ford Bronco Sport Big Bend

Franklin, WI

UnscoredInsufficient · 4
$23,37242,690 mi

Comparison: 4 similar vehicles

Franklin, WI

2022 Ford Bronco Sport Big Bend

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Ford Bronco Sport Big Bend

Franklin, WI

UnscoredInsufficient · 4
$23,71247,204 mi

Comparison: 4 similar vehicles

Franklin, WI

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