SUVs in Appleton, WI
OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.
OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.
Explore SUVs in Appleton, WI with OAV's Price-to-Market analysis against comparable listings. A verdict appears only where the evidence supports one.
Market snapshot · November 2, 2026
How OAV Identifies Deals
OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.
- Millions of retail comparables across U.S. markets.
- Vehicles compared on year, make, model, and trim (when available).
- Real price-to-market ranges from regularly refreshed market data.
- Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
- Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
- Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
- Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
- Dealer business information is public on every profile. OAV-claimed dealers route inquiries through OAV.
This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.
Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).
According to RetailVision™ data, OAV is currently analyzing approximately 1,700 SUVs across the Appleton, WI market.
SUV Listings
1,740
Average Price
$43,923
Price Range (excl. >$200k outliers)
$1,200–$189,759
Average price and price range exclude listings priced above $200,000 to keep placeholder / upfit outliers out of the reported market range; the SUV listings count includes them.
Shop SUVs by budget
About the SUV market
Compact SUVs (CR-V, RAV4, Rogue, CX-5, Tucson, Sportage) clear faster than midsize and full-size for under-$30k buyers — they're the family-budget entry point. Midsize three-row SUVs (Highlander, Pilot, Telluride, Palisade, Atlas) draw multi-child families, with second-row captain's chairs commanding a premium. Full-size body-on-frame SUVs (Tahoe, Suburban, Yukon, Expedition, Sequoia) skew toward tow-rated households; AWD/4WD trims hold value better than 2WD across all segments.
SUVs market summary — Appleton, WI
| Market | Appleton, WI |
|---|---|
| Body type | SUVs |
| Listings analyzed | 1,740 |
| Average price | $43,923 |
| Price range | $1,200 – $189,759 |
| Price-to-Market basis | Asking price vs comparable listings (same make/model, year window, trim where available). Days-on-lot and sell-through are separate demand signals, not verdict inputs. |
| Refresh cadence | Daily |
SUV Market in Appleton, WI
Dealers in Appleton have 1,740 SUVs listed. The average asking price is $43,923, ranging from $1,200 to $189,759.
OAV answers these questions
- What are the best priced SUVs in Appleton, WI?
- OAV orders SUVs in Appleton, WI by price verdict — Great Deal first — and, within each group, by comparable-evidence depth and then price; days-on-lot is shown as a separate demand signal, not a ranking input. Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
- Which SUVs in Appleton, WI are priced below market?
- SUVs in Appleton, WI rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
- Which listings are Demand-Verified in Appleton, WI?
- A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
- Which SUVs are priced below comparable listings in Appleton, WI?
- OAV's Price-to-Market analysis compares a listing's asking price against similar SUVs in Appleton, WI, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.
Analysis coverage — Appleton, WI SUV market
1,740 listings analyzed in this market — the top 24 are shown below. Of those 24, 21 (88%) are withheld from ranked recommendation — a withheld listing's vehicle page gives the reason. Confident verdicts get more visual weight; withheld listings still appear so the pool is auditable.
These counts describe the 24 listings shown on this page, not the full 1,740 analyzed.
Best Overall SUV Value Picks in Appleton
The strongest SUVs in Appleton right now, ranked by a weighted blend of price-to-market gap, year, mileage, days-on-lot, and comparable depth — a separate recommendation, distinct from the Price-to-Market verdict, that does not change any vehicle's verdict.
Badge shown as of this market snapshot. Open the vehicle page for the latest OAV verdict.
2022 Chevrolet Traverse 1LT
Appleton, WI
Listed by Elite Auto Works
2024 Chevrolet Equinox LT
Appleton, WI
Listed by Midwestern Wheels Inc Dba Avis Car Sales
2026 Lexus RX Hybrid 350h
Appleton, WI
Listed by Bergstrom Lexus of Appleton
2021 Land Rover Range Rover HSE Wesminster
Appleton, WI
Listed by Enterprise BMW
2026 Lexus LX F-Sport
Appleton, WI
Listed by Bergstrom Lexus of Appleton
Cheapest Great SUV Deals in Appleton
These SUVs are identified as strong values based on how they are priced compared to similar vehicles. Listings labeled “Great Deal” are priced below the comparable-range floor by at least OAV's minimum-gap margin.
Badge shown as of this market snapshot. Open the vehicle page for the latest OAV verdict.
2015 Chevrolet Equinox 1LT
Appleton, WI
Listed by Byrider Appleton
Priced below typical range ($6,299–$10,995) for similar vehicles
Based on 11 similar SUVs in Appleton
2016 Chevrolet Equinox LT
Appleton, WI
Listed by Boss Auto
Priced below typical range ($7,995–$13,489) for similar vehicles
Based on 10 similar SUVs in Appleton
2020 Chevrolet Tahoe Fleet
Appleton, WI
Listed by Ultimate Rides
Priced below typical range ($16,500–$24,995) for similar vehicles
Based on 10 similar SUVs in Appleton
2017 Land Rover Range Rover Supercharged
Appleton, WI
Listed by Mega Motorworks
Priced below typical range ($18,490–$25,797) for similar vehicles
Based on 13 similar SUVs in Appleton
2022 Chevrolet Traverse 1LT
Appleton, WI
Listed by Elite Auto Works
Priced below typical range ($18,938–$43,070) for similar vehicles
Based on 58 similar SUVs in Appleton
All SUVs in Appleton
24 confidently-priced SUVs shown first — listings we can't price appear below.

Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Chevrolet Equinox LT
Appleton, WI
Listed by Midwestern Wheels Inc Dba Avis Car Sales
Market: $22,749 – $25,894
Comparison: 62 similar vehicles
Competitively priced ~17% below the typical range compared to similar vehicles · 173 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2022 Chevrolet Traverse 1LT
Appleton, WI
Listed by Elite Auto Works
Market: $18,938 – $43,070
Comparison: 58 similar vehicles
Competitively priced ~7% below the typical range compared to similar vehicles · 25 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 Hyundai Palisade Calligraphy
Appleton, WI
Listed by Bergstrom Hyundai of Appleton
Market: $59,464 – $62,804
Comparison: 36 similar vehicles
Competitively priced ~3% below the typical range compared to similar vehicles · 11 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Lexus LX F-Sport
Appleton, WI
Listed by Bergstrom Lexus of Appleton
Market: $117,584 – $125,662
Comparison: 29 similar vehicles
Competitively priced ~2% below the typical range compared to similar vehicles · 64 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Mitsubishi Eclipse Cross ES
Appleton, WI
Listed by Bergstrom Mitsubishi
Market: $27,137 – $31,070
Comparison: 27 similar vehicles
Competitively priced ~4% below the typical range compared to similar vehicles · 361 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Buick Enclave Sport Touring
Appleton, WI
Listed by Bergstrom Buick GMC of Appleton
Market: $42,955 – $44,196
Comparison: 21 similar vehicles
Competitively priced ~4% below the typical range compared to similar vehicles · 12 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Mercedes-Benz GLC Base
Appleton, WI
Listed by Enterprise Motor Cars Mercedes-Benz
Market: $58,694 – $66,944
Comparison: 20 similar vehicles
Competitively priced ~3% below the typical range compared to similar vehicles · 146 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Lexus RX Hybrid 350h
Appleton, WI
Listed by Bergstrom Lexus of Appleton
Market: $65,993 – $73,144
Comparison: 18 similar vehicles
Competitively priced ~7% below the typical range compared to similar vehicles · 4 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2017 Land Rover Range Rover Supercharged
Appleton, WI
Listed by Mega Motorworks
Market: $18,490 – $25,797
Comparison: 13 similar vehicles
Competitively priced ~10% below the typical range compared to similar vehicles · 244 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2015 Chevrolet Equinox 1LT
Appleton, WI
Listed by Byrider Appleton
Market: $6,299 – $10,995
Comparison: 11 similar vehicles
Competitively priced ~34% below the typical range compared to similar vehicles · 11 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2021 Land Rover Range Rover HSE Wesminster
Appleton, WI
Listed by Enterprise BMW
Market: $39,980 – $50,149
Comparison: 11 similar vehicles
Competitively priced ~4% below the typical range compared to similar vehicles · 16 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2016 Chevrolet Equinox LT
Appleton, WI
Listed by Boss Auto
Market: $7,995 – $13,489
Comparison: 10 similar vehicles
Competitively priced ~13% below the typical range compared to similar vehicles · 67 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2020 Chevrolet Tahoe Fleet
Appleton, WI
Listed by Ultimate Rides
Market: $16,500 – $24,995
Comparison: 10 similar vehicles
Competitively priced ~15% below the typical range compared to similar vehicles · 5 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Land Rover Defender X-Dynamic SE
Appleton, WI
Listed by Land Rover Fox Valley
Market: $88,050 – $101,135
Comparison: 10 similar vehicles
Competitively priced ~3% below the typical range compared to similar vehicles · 87 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 Mercedes-Benz GLE GLE450
Appleton, WI
Listed by Enterprise Motor Cars Mercedes-Benz
Market: $74,800 – $102,599
Comparison: 756 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 47 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Audi Q5 Premium
Appleton, WI
Listed by Audi Appleton
Market: $46,636 – $60,394
Comparison: 446 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 12 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Audi Q5 Premium
Appleton, WI
Listed by Audi Appleton
Market: $46,636 – $60,394
Comparison: 445 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 97 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 Land Rover Range Rover SE
Appleton, WI
Listed by Land Rover Fox Valley
Market: $117,244 – $180,260
Comparison: 431 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 32 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 BMW X5 40i
Appleton, WI
Listed by Enterprise BMW
Market: $57,777 – $89,835
Comparison: 376 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 27 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Subaru Crosstrek Limited
Appleton, WI
Listed by Gustman Subaru
Market: $33,626 – $39,794
Comparison: 350 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 29 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Subaru Crosstrek Limited
Appleton, WI
Listed by Gustman Subaru
Market: $33,626 – $39,794
Comparison: 350 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 29 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Subaru Crosstrek Limited
Appleton, WI
Listed by Gustman Subaru
Market: $33,626 – $39,794
Comparison: 350 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 29 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 BMW X6 40i
Appleton, WI
Listed by Enterprise BMW
Market: $81,087 – $98,282
Comparison: 325 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 23 days listed (based on current market benchmarks)
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 Audi Q8 Premium Plus
Appleton, WI
Listed by Audi Appleton
Market: $82,851 – $89,383
Comparison: 319 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 36 days listed (based on current market benchmarks)
Appleton, WI
Listings without a supported price verdict in Appleton
These SUVs are shown for completeness, but OAV is withholding a Price-to-Market verdict — thin comparables, extreme mileage, a branded or salvage title, or other data limits. Each card shows why it's withheld.
Image from the dealer's site. OAV does not own, control, or store dealer images.
2016 Kia Sorento LX
Appleton, WI
Comparison: 56 similar vehicles
Appleton, WI
Image from the dealer's site. OAV does not own, control, or store dealer images.
2017 Chevrolet Equinox LT
Appleton, WI
Comparison: 12 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2008 GMC Envoy SLE
Appleton, WI
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2014 Chevrolet Equinox 1LT
Appleton, WI
Comparison: 3 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2015 Nissan Rogue Select S
Appleton, WI
Comparison: 3 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2011 Ford Edge Limited
Appleton, WI
Comparison: 20 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2017 Ford Escape SE
Appleton, WI
Comparison: 11 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2016 Ford Escape SE
Appleton, WI
Comparison: 5 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2014 Ford Escape SE
Appleton, WI
Comparison: 110 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2016 Ford Escape S
Appleton, WI
Comparison: 5 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2012 Chevrolet Traverse 1LT
Appleton, WI
Comparison: 21 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2016 Jeep Patriot Sport
Appleton, WI
Comparison: 34 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2013 Chevrolet Equinox 1LT
Appleton, WI
Comparison: 7 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2008 Acura MDX Sport and Entertainment Package
Appleton, WI
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2015 Ford Flex SEL
Appleton, WI
Comparison: 4 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2009 Lexus RX 350
Appleton, WI
Comparison: 29 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2012 Honda Pilot EX-L
Appleton, WI
Comparison: 38 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2012 GMC Acadia SLE
Appleton, WI
Comparison: 6 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2011 Ford Edge SEL
Appleton, WI
Comparison: 26 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2013 Hyundai Santa Fe Sport
Appleton, WI
Comparison: 32 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2015 Chevrolet Equinox 1LT
Appleton, WI
Comparison: 11 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2014 Volvo XC90 3.2
Appleton, WI
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2013 Toyota Highlander Plus
Appleton, WI
Comparison: 7 similar vehicles
Appleton, WI

Image from the dealer's site. OAV does not own, control, or store dealer images.
2014 Ford Explorer Base
Appleton, WI
Comparison: 20 similar vehicles
Appleton, WI
What makes OAV different from traditional car-listing sites
Traditional vehicle-listing marketplaces are built for shoppers to browse inventory. OAV is the answer-engine layer above the marketplace: it evaluates vehicle asking prices with Price-to-Market against comparable listings and shows the market evidence behind each verdict. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict. OAV is built for the next car-shopping behavior: asking which vehicle to buy, not just browsing inventory.
How OAV works — common questions
- How does OAV find cars priced below market?
- OAV compares a listing's asking price against similar vehicles currently for sale — using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it — to compute a price-to-market range. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.
- What makes a Demand-Verified Deal different from a cheap listing?
- A cheap listing is just priced low. The Demand-Verified badge is sell-through evidence: the listing's similar-vehicle sold cohort is moving faster than its market baseline, and this listing hasn't aged beyond that cohort's typical selling window — it is separate from OAV's price verdict. A Demand-Verified Deal combines both: the Demand-Verified badge AND a Great Deal verdict from Price-to-Market (priced below the comparable-range floor by at least OAV's minimum-gap margin). The price verdict establishes where the asking price sits relative to OAV's supported comparable range. The Demand-Verified signal measures whether the matched sold cohort is moving faster than its market baseline and whether this listing remains within that cohort's typical selling window — it does not show that buyers are paying this listing's asking price. While OAV re-validates the sell-through claim, the badge is withheld on every listing and no Demand-Verified Deals are being labeled.
- Does OAV use local market comparables?
- Yes — local-first. OAV starts with comparable retail listings in the same metro and broader region, and widens the comparison set only when local inventory is too thin to support a reliable range. A truck in Dallas is compared against Dallas-area trucks where the local market supports it; an EV in Los Angeles against LA-area EVs. This local-first approach makes the price-to-market math meaningful.
- Why does days-on-lot matter when shopping for used cars?
- How long a vehicle sits is a demand signal about its cohort, not proof that buyers are paying this listing's price. OAV compares a listing's days-on-lot to the sold cohort of similar vehicles: when comparable vehicles have been selling quickly and this listing is still within that cohort's typical selling window, it corroborates real demand. A listing sitting far longer than its cohort typically takes to sell is the opposite signal — worth confirming its history, condition, and price before assuming it's a deal.
- Can OAV help find trucks, SUVs, or EVs priced below market?
- Yes — OAV has body-type market views for trucks, SUVs, sedans and EVs in major U.S. metros and ZIP codes. Each listing links to its vehicle page. Start at the homepage or any city or ZIP page.
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