Best New-Car Deals in Appleton, WI
OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and local comparables.
OAV helps determine if a vehicle is a good deal by comparing it to similar listings and expected sell-through rates.
OAV ranked the strongest new-vehicle deals in Appleton, WI from 1,585 new listings reported by dealers. Every pick below is new inventory (dealer-reported condition = new) that our price-to-market signal rates a confirmed deal against comparable local listings — ordered by a confidence-weighted blend of how far below market it's priced, year, mileage, days-on-lot, and comparable depth.
Market snapshot · July 26, 2026
Looking for the full new + used market? View all vehicles in Appleton, WI.
Answer
The best new-car deal in Appleton, WI is the 2026 RAM Ram 1500 Pickup Limited at $73,904 in Appleton, WI (kolosso chrysler dodge jeep ram), priced ~19% below MSRP of $91,565. It ranks #1 of 24 because it has the largest below-MSRP discount after mileage, inventory-age, and eligibility checks.
Rankings generated July 27, 2026 at 2:14 PM PDT and verified against current dealer inventory at generation; market benchmark snapshot July 26, 2026. Mileage for this vehicle was not reported by the dealer — confirm it's an untouched new unit (not a demo/loaner).
Best new-car deal by category in Appleton, WI
| Category | Best deal |
|---|---|
| Best overall consumer vehicle | 2026 RAM Ram 1500 Pickup — $73,904, ~19% below MSRP |
| Best SUV | 2026 Kia EV9 — $62,804, ~15% below MSRP |
| Best car | 2026 Hyundai Elantra — $23,240, ~9% below MSRP |
| Best pickup | 2026 RAM Ram 1500 Pickup — $73,904, ~19% below MSRP |
| Best EV / hybrid | 2026 Kia EV9 — $62,804, ~15% below MSRP |
Commercial & fleet vehicles (chassis cabs, cutaways, cargo vans) are excluded from this consumer board.
The 24 best new-car deals in Appleton, WI right now
Ranked by OAV's confidence-weighted deal score. Each is a new vehicle priced below its comparable local market.
Badge shown as of this market snapshot. Open the vehicle page for the latest OAV verdict.
- 1Fair Price
2026 RAM Ram 1500 Pickup Limited
Appleton, WI
$73,904~19% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 2Unscored
2026 RAM Ram 1500 Pickup Laramie
Appleton, WI
$69,306~16% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 3Unscored
2026 RAM Ram 1500 Pickup Laramie
Appleton, WI
$68,193~16% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 4Unscored
2026 RAM Ram 1500 Pickup Laramie
Appleton, WI
$66,117~16% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 5Fair Price
2026 Ford F-150 STX
Appleton, WI
$45,155~15% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 6Unscored
2026 Kia EV9 Land
Appleton, WI
$62,804~15% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 7Unscored
2026 Ford F-150 STX
Appleton, WI
$45,355~15% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 8Unscored
2026 Ford F-150 STX
Appleton, WI
$45,545~15% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 9Unscored
2026 Ford F-150 STX
Appleton, WI
$45,550~15% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 10Unscored
2026 Mitsubishi Outlander LE
Appleton, WI
$31,764~15% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 11Fair Price
2026 Chevrolet Silverado 1500 RST
Appleton, WI
$53,491~14% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 12Fair Price
2026 RAM Ram 1500 Pickup Big Horn/Lone Star
Appleton, WI
$60,280~14% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 13Fair Price
2026 RAM Ram 1500 Pickup Big Horn/Lone Star
Appleton, WI
$59,055~14% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 14Unscored
2026 Nissan Murano SL
Appleton, WI
$44,500~14% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 15Fair Price
2026 RAM Ram 1500 Pickup Big Horn/Lone Star
Appleton, WI
$58,012~14% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 16Fair Price
2026 RAM Ram 1500 Pickup Big Horn/Lone Star
Appleton, WI
$57,587~14% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 17Fair Price
2026 RAM Ram 1500 Pickup Big Horn/Lone Star
Appleton, WI
$57,775~14% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 18Fair Price
2026 RAM Ram 1500 Pickup Big Horn/Lone Star
Appleton, WI
$56,553~14% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 19Unscored
2026 Lexus RZ
Appleton, WI
$45,293~14% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 20Unscored
2026 Nissan Murano Platinum
Appleton, WI
$45,959~14% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 21Unscored
2026 Nissan Murano Platinum
Appleton, WI
$45,817~14% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 22Unscored
2026 Nissan Murano Platinum
Appleton, WI
$46,221~14% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 23Unscored
2026 Kia Sorento LX
Appleton, WI
$29,539~14% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
- 24Fair Price
2026 Ford Escape ST-Line
Appleton, WI
$32,375~13% below MSRPMileage not reported — confirm it's an untouched new unit (not a demo/loaner).
How these deals are ranked
OAV evaluates current dealer inventory with proprietary price-to-market analysis, comparable depth, days-on-lot, and live VIN validation — not a generic listings feed. The exact eligibility rules for this board:
- New inventory only (dealer-reported condition = new)
- Consumer vehicles only — commercial/fleet (chassis cabs, cutaways, cargo vans) excluded
- Model year 2024 or newer
- Excludes demo/loaner: over 1,500 miles
- Unreported mileage is disclosed, never assumed factory-fresh
- Excludes stale inventory: over 60 days on lot
- Excludes deep-price anomalies: priced below 70% of the lowest comparable
- Minimum comparable depth: 10 comparable listings
- MRP = midpoint of the comparable price range
- Discount = (MRP − asking price) ÷ MRP
- Every ranked VIN revalidated against live inventory at generation
According to RetailVision™ data, OAV is currently analyzing approximately 1,600 new vehicles across the Appleton, WI market.
How OAV Identifies Deals
OAV uses RetailVision™ market data to analyze current listings, historical sales patterns, and local market conditions. Vehicles are ranked based on pricing versus comparable listings in the same region and expected sell-through velocity.
- Millions of local retail comparables across U.S. markets.
- Vehicles compared on year, make, model, and trim (when available) within the local and regional market.
- Real price-to-market ranges from regularly refreshed market data.
- Days on lot incorporated as a sell-through velocity signal.
- Listings priced below their typical market range surface as undervalued — a great deal or a good deal compared to similar vehicles in the local market.
- Listings within the typical range surface as fairly priced — in line with what comparable vehicles are listed for locally.
- Listings priced above the typical range surface as above market — higher than what comparable vehicles are typically listed for in the area.
- Dealer business information is public on every profile. OAV-claimed dealers manage their profile directly and route inquiries through OAV.
This helps identify undervalued vehicles and determine whether a listing represents a great deal or a good deal in its local market.
Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).
Explore more markets
Other vehicle types in Appleton