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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

The Automotive Answer Engine

Every car has an answer. We hold the evidence.

Ask about a VIN, price, or market. OAV returns an independent, snapshot-dated answer and the market evidence behind it — a verdict where the evidence supports one, and the evidence itself where it doesn't.

Found a car anywhere? Paste the VIN — OAV resolves it against the supported comparable range, drawn from millions of dealer-advertised listings. Dealers can't pay to change a verdict.

OAV.io is an independent automotive market-evidence platform. It evaluates asking prices against comparable listings and publishes a Price-to-Market verdict when the evidence supports one. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict.

Market snapshot · October 6, 2026 · refresh delayed · 2 days ago

5.9M+

Unique vehicles analyzed

as of October 6, 2026

57,000+

US dealerships

Daily

Data pipeline

Comparable

Market-evidence analysis

3.2M new·2.7M used·Listings processed daily

Or explore the market

6,075 listings found

2027 Nissan Sentra SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Sentra SV

La Crosse, WI

Fair PriceRobust · 564
$25,095Mileage not verified

Market: $23,225 – $28,839

Comparison: 564 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 52 days listed (based on current market benchmarks)

La Crosse, WI

2027 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Toyota Corolla LE

La Crosse, WI

UnscoredLimited · 9
$25,395Mileage not verified

Comparison: 9 similar vehicles

La Crosse, WI

2027 Nissan Sentra SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Sentra SV

La Crosse, WI

Fair PriceRobust · 564
$25,447Mileage not verified

Market: $23,225 – $28,839

Comparison: 564 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 34 days listed (based on current market benchmarks)

La Crosse, WI

2027 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Toyota Corolla LE

Winona, MN

Fair PriceLimited · 16
$25,808Mileage not verified

Market: $25,395 – $28,330

Comparison: 16 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 14 days listed (based on current market benchmarks)

Winona, MN

2027 Nissan Sentra SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Sentra SV

La Crosse, WI

Fair PriceRobust · 564
$25,851Mileage not verified

Market: $23,225 – $28,839

Comparison: 564 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 52 days listed (based on current market benchmarks)

La Crosse, WI

2027 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Toyota Corolla LE

Winona, MN

Fair PriceLimited · 16
$26,249Mileage not verified

Market: $25,395 – $28,330

Comparison: 16 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 3 days listed (based on current market benchmarks)

Winona, MN

2027 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Toyota Corolla LE

La Crosse, WI

UnscoredLimited · 9
$26,612Mileage not verified

Comparison: 9 similar vehicles

La Crosse, WI

2027 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Toyota Corolla LE

La Crosse, WI

UnscoredLimited · 9
$26,637Mileage not verified

Comparison: 9 similar vehicles

La Crosse, WI

2027 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Toyota Corolla LE

Winona, MN

Fair PriceLimited · 16
$26,764Mileage not verified

Market: $25,395 – $28,330

Comparison: 16 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 19 days listed (based on current market benchmarks)

Winona, MN

2027 Toyota Corolla Hatchback SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Toyota Corolla Hatchback SE

La Crosse, WI

Fair PriceModerate · 37
$27,158Mileage not verified

Market: $25,794 – $28,403

Comparison: 37 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 3 days listed (based on current market benchmarks)

La Crosse, WI

2027 Toyota Corolla Hatchback SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Toyota Corolla Hatchback SE

La Crosse, WI

Fair PriceModerate · 37
$27,183Mileage not verified

Market: $25,794 – $28,403

Comparison: 37 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 12 days listed (based on current market benchmarks)

La Crosse, WI

2027 Volkswagen Jetta Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Volkswagen Jetta Sport

Onalaska, WI

Fair PriceRobust · 105
$27,545Mileage not verified

Market: $25,960 – $29,398

Comparison: 105 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 32 days listed (based on current market benchmarks)

Onalaska, WI

2027 Hyundai Kona SEL Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Kona SEL Sport

La Crosse, WI

Fair PriceModerate · 23
$29,099Mileage not verified

Market: $29,118 – $30,953

Comparison: 23 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 74 days listed (based on current market benchmarks)

La Crosse, WI

2027 Hyundai Kona SEL Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Kona SEL Sport

La Crosse, WI

Fair PriceModerate · 23
$29,118Mileage not verified

Market: $29,099 – $30,953

Comparison: 23 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 68 days listed (based on current market benchmarks)

La Crosse, WI

2027 Toyota Corolla SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Toyota Corolla SE

La Crosse, WI

UnscoredLimited · 8
$29,133Mileage not verified

Comparison: 8 similar vehicles

La Crosse, WI

2027 Kia Seltos S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos S

West Salem, WI

UnscoredLimited · 8
$29,181Mileage not verified

Comparison: 8 similar vehicles

West Salem, WI

2027 Toyota Corolla SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Toyota Corolla SE

La Crosse, WI

UnscoredLimited · 8
$29,264Mileage not verified

Comparison: 8 similar vehicles

La Crosse, WI

2027 Honda HR-V LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Honda HR-V LX

La Crosse, WI

UnscoredLimited · 6
$29,269Mileage not verified

Comparison: 6 similar vehicles

La Crosse, WI

2027 Hyundai Sonata SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Sonata SE

La Crosse, WI

Fair PriceLimited · 14
$29,533Mileage not verified

Market: $29,135 – $30,033

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 3 days listed (based on current market benchmarks)

La Crosse, WI

2027 Chevrolet Bolt LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Chevrolet Bolt LT

Viroqua, WI

Fair PriceRobust · 389
$29,550Mileage not verified

Market: $23,354 – $36,810

Comparison: 389 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 11 days listed (based on current market benchmarks)

Viroqua, WI

2027 Volkswagen Jetta SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Volkswagen Jetta SE

Onalaska, WI

UnscoredInsufficient · 4
$29,550Mileage not verified

Comparison: 4 similar vehicles

Onalaska, WI

2027 Volkswagen Jetta SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Volkswagen Jetta SE

Onalaska, WI

UnscoredInsufficient · 4
$29,550Mileage not verified

Comparison: 4 similar vehicles

Onalaska, WI

2027 Toyota Corolla SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Toyota Corolla SE

La Crosse, WI

UnscoredLimited · 8
$29,697Mileage not verified

Comparison: 8 similar vehicles

La Crosse, WI

2027 Toyota Corolla SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Toyota Corolla SE

La Crosse, WI

UnscoredLimited · 8
$29,749Mileage not verified

Comparison: 8 similar vehicles

La Crosse, WI

2027 Hyundai Sonata SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Sonata SE

La Crosse, WI

OverpricedLimited · 14
$30,033Mileage not verified

Market: $29,135 – $29,765

Comparison: 14 similar vehicles

Priced ~1% above the typical market range for similar vehicles (based on current market benchmarks)

La Crosse, WI

2027 Volkswagen Jetta SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Volkswagen Jetta SE

Onalaska, WI

UnscoredInsufficient · 4
$30,045Mileage not verified

Comparison: 4 similar vehicles

Onalaska, WI

2027 Volkswagen Jetta SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Volkswagen Jetta SE

Onalaska, WI

UnscoredInsufficient · 4
$30,045Mileage not verified

Comparison: 4 similar vehicles

Onalaska, WI

2027 Kia Seltos S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos S

West Salem, WI

UnscoredLimited · 8
$30,060Mileage not verified

Comparison: 8 similar vehicles

West Salem, WI

2027 Toyota Corolla SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Toyota Corolla SE

La Crosse, WI

UnscoredLimited · 7
$30,094Mileage not verified

Comparison: 7 similar vehicles

La Crosse, WI

2027 Toyota Corolla SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Toyota Corolla SE

La Crosse, WI

UnscoredLimited · 8
$30,150Mileage not verified

Comparison: 8 similar vehicles

La Crosse, WI

2027 Toyota Corolla SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Toyota Corolla SE

La Crosse, WI

UnscoredLimited · 8
$30,289Mileage not verified

Comparison: 8 similar vehicles

La Crosse, WI

2027 Hyundai Kona SEL Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Kona SEL Sport

La Crosse, WI

Fair PriceModerate · 24
$30,303Mileage not verified

Market: $29,099 – $30,953

Comparison: 24 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 17 days listed (based on current market benchmarks)

La Crosse, WI

2027 Hyundai Kona SEL Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Kona SEL Sport

La Crosse, WI

Fair PriceModerate · 24
$30,418Mileage not verified

Market: $29,099 – $30,953

Comparison: 24 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 4 days listed (based on current market benchmarks)

La Crosse, WI

2027 Hyundai Kona SEL Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Kona SEL Sport

La Crosse, WI

Fair PriceModerate · 24
$30,423Mileage not verified

Market: $29,099 – $30,953

Comparison: 24 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 8 days listed (based on current market benchmarks)

La Crosse, WI

2027 Hyundai Kona SEL Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Kona SEL Sport

La Crosse, WI

Fair PriceModerate · 24
$30,453Mileage not verified

Market: $29,099 – $30,953

Comparison: 24 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 8 days listed (based on current market benchmarks)

La Crosse, WI

2027 Hyundai Kona SEL Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Kona SEL Sport

La Crosse, WI

Fair PriceModerate · 24
$30,453Mileage not verified

Market: $29,099 – $30,953

Comparison: 24 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 8 days listed (based on current market benchmarks)

La Crosse, WI

2027 Hyundai Kona SEL Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Kona SEL Sport

La Crosse, WI

Fair PriceModerate · 24
$30,473Mileage not verified

Market: $29,099 – $30,953

Comparison: 24 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 4 days listed (based on current market benchmarks)

La Crosse, WI

2027 Hyundai Kona SEL Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Kona SEL Sport

La Crosse, WI

Fair PriceModerate · 24
$30,473Mileage not verified

Market: $29,099 – $30,953

Comparison: 24 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 12 days listed (based on current market benchmarks)

La Crosse, WI

2027 Hyundai Kona SEL Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Kona SEL Sport

La Crosse, WI

Fair PriceModerate · 24
$30,473Mileage not verified

Market: $29,099 – $30,953

Comparison: 24 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 12 days listed (based on current market benchmarks)

La Crosse, WI

2027 Hyundai Kona SEL Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Kona SEL Sport

La Crosse, WI

Fair PriceModerate · 24
$30,473Mileage not verified

Market: $29,099 – $30,953

Comparison: 24 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 12 days listed (based on current market benchmarks)

La Crosse, WI

2027 Hyundai Kona SEL Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Kona SEL Sport

La Crosse, WI

Fair PriceModerate · 24
$30,473Mileage not verified

Market: $29,099 – $30,953

Comparison: 24 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 4 days listed (based on current market benchmarks)

La Crosse, WI

2027 Hyundai Kona SEL Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Kona SEL Sport

La Crosse, WI

Fair PriceModerate · 24
$30,473Mileage not verified

Market: $29,099 – $30,953

Comparison: 24 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 10 days listed (based on current market benchmarks)

La Crosse, WI

2027 Volkswagen Jetta SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Volkswagen Jetta SE

Onalaska, WI

UnscoredInsufficient · 4
$30,540Mileage not verified

Comparison: 4 similar vehicles

Onalaska, WI

2027 Hyundai Kona SEL Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Kona SEL Sport

La Crosse, WI

Fair PriceModerate · 23
$30,939Mileage not verified

Market: $29,099 – $30,953

Comparison: 23 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 4 days listed (based on current market benchmarks)

La Crosse, WI

2027 Hyundai Kona SEL Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Kona SEL Sport

La Crosse, WI

Fair PriceModerate · 23
$30,949Mileage not verified

Market: $29,099 – $30,953

Comparison: 23 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 4 days listed (based on current market benchmarks)

La Crosse, WI

2027 Hyundai Kona SEL Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Kona SEL Sport

La Crosse, WI

OverpricedModerate · 24
$30,953Mileage not verified

Market: $29,099 – $30,949

Comparison: 24 similar vehicles

La Crosse, WI

2027 Kia Seltos EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos EX

West Salem, WI

UnscoredInsufficient · 3
$31,131Mileage not verified

Comparison: 3 similar vehicles

West Salem, WI

2027 Kia Seltos EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos EX

West Salem, WI

UnscoredInsufficient · 3
$31,131Mileage not verified

Comparison: 3 similar vehicles

West Salem, WI

2027 Honda HR-V Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Honda HR-V Sport

La Crosse, WI

Fair PriceModerate · 34
$31,277Mileage not verified

Market: $31,277 – $32,304

Comparison: 34 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 53 days listed (based on current market benchmarks)

La Crosse, WI

2027 Honda HR-V Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Honda HR-V Sport

La Crosse, WI

Fair PriceModerate · 35
$31,277Mileage not verified

Market: $31,277 – $32,304

Comparison: 35 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 53 days listed (based on current market benchmarks)

La Crosse, WI

Trust signal layer

Demand-Verified Deals™

The Demand-Verified badge is sell-through evidence — the matched cohort of similar vehicles is selling faster than its market baseline, and this listing is still within the cohort’s typical selling window. It is separate from OAV’s price verdict. A Demand-Verified Deal is a listing that carries the badge and is also rated Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin). The Deal is the intersection of the two signals. Each Demand-Verified listing shows its cohort’s typical sell-time, its days-on-lot, and a comparable count. Listings without sufficient, fresh cohort coverage get no label, and the section hides itself when none on a page qualify, so the signal stays honest.

Current status: the Demand-Verified badge is withheld on every listing while OAV re-validates the sell-through claim behind it, so no Top Demand-Verified Deals section is showing anywhere on the site right now. The sell-through evidence itself still appears on listings where a cohort supports it, and Price-to-Market verdicts are unaffected. The badge returns only if the re-validation confirms the claim.

See the full Demand-Verified Deals methodology for the labeling rules and examples.

Example market pages

OAV answers these questions

What are the best priced vehicles?
Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
Which vehicles are priced below market?
Vehicles rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
Which listings are Demand-Verified?
A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which vehicles are priced below comparable listings?
OAV's Price-to-Market analysis compares a listing's asking price against similar cars, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it, and mileage is not used to select comparables or adjust comparable prices, but acts as a reliability check on used vehicles — OAV withholds a verdict when mileage is very high or unreliable, or when a lower price is better explained by higher-than-typical mileage than by a genuine market discount. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.

How OAV works

How does OAV rate vehicle deals?
OAV compares a listing's asking price against similar vehicles currently for sale and publishes a Price-to-Market verdict only when the evidence supports one. OAV rates scored listings as Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin), Fair Price (priced within the comparable range, or below the floor by less than that margin), or Overpriced (priced above the comparable range). Listings OAV cannot score on the available evidence are shown as Unscored rather than receiving an unsupported verdict. Ratings are recomputed as OAV processes new inventory data through its daily pipeline; each page shows the market snapshot used for its analysis.
How fresh is OAV's vehicle data?
OAV processes inventory, pricing, and days-on-lot data daily from the dealer source. Every market page and VIN page carries a “Market snapshot” timestamp showing the snapshot date the page was built from, so the exact data vintage is always visible.
Does OAV include days on lot?
Yes. OAV records days-on-lot from the dealer feed when the feed supplies it. Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
Are OAV dealers verified?
Dealer profiles include public market summaries from live inventory data — make mix, deal mix, average days on lot, market position. Claimed OAV dealers manage their profile, route inbound buyer inquiries, and control verified contact information. Paid RetailVision™ subscribers unlock deeper analytics: per-listing comparable counts, market context drill-downs, inventory health, pricing recommendations, competitive benchmarking, alerts, exports, and enhanced merchandising.
What technology powers OAV's deal ratings?
Certain vehicle market-standardization methods are covered by U.S. Patent No. 12,236,477; the Price-to-Market verdict method is the subject of a pending U.S. patent application. The standardization technology normalizes naming conventions and deduplicates cross-listed inventory across the dealership network, so every comparable-market calculation is drawn from a clean, unified data set.

Related questions

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