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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

The Automotive Answer Engine

Every car has an answer. We hold the evidence.

Ask about a VIN, price, or market. OAV returns an independent, snapshot-dated answer and the market evidence behind it — a verdict where the evidence supports one, and the evidence itself where it doesn't.

Found a car anywhere? Paste the VIN — OAV resolves it against the supported comparable range, drawn from millions of dealer-advertised listings. Dealers can't pay to change a verdict.

OAV.io is an independent automotive market-evidence platform. It evaluates asking prices against comparable listings and publishes a Price-to-Market verdict when the evidence supports one. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict.

Market snapshot · November 3, 2026

6.8M+

Vehicles tracked nationwide

6M+ searchable on oav.io

60,000+

US dealerships

Daily

Data pipeline

Comparable

Market-evidence analysis

New and used·Listings processed daily

Or explore the market

257 listings found

2012 Subaru Forester X Premium Package

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Subaru Forester X Premium Package

Norman, OK

UnscoredInsufficient · 4
$5,950148,069 mi

Comparison: 4 similar vehicles

Norman, OK

2012 Subaru Legacy I Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Subaru Legacy I Premium

Norman, OK

UnscoredInsufficient · 0
$6,790119,150 mi

Norman, OK

2010 Subaru Outback I Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Subaru Outback I Premium

Norman, OK

UnscoredInsufficient · 0
$6,950138,621 mi

Norman, OK

2017 Subaru Crosstrek Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Subaru Crosstrek Limited

Norman, OK

Unscored
$8,995147,304 mi

Comparison: 9 similar vehicles

Norman, OK

2018 Subaru Outback Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Subaru Outback Limited

Norman, OK

Unscored
$10,999Mileage not verified

Comparison: 46 similar vehicles

Norman, OK

2017 Subaru Outback Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Subaru Outback Premium

Norman, OK

Unscored
$11,049211,131 mi

Comparison: 5 similar vehicles

Norman, OK

2017 Subaru Outback Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Subaru Outback Premium

Norman, OK

Fair PriceLimited · 15
$11,650117,838 mi

Market: $11,049 – $12,044

Comparison: 15 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 19 days listed (based on current market benchmarks)

Norman, OK

2017 Subaru Impreza Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Subaru Impreza Sport

Norman, OK

UnscoredInsufficient · 3
$11,754131,156 mi

Comparison: 3 similar vehicles

Norman, OK

2017 Subaru Outback Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Subaru Outback Premium

Norman, OK

Unscored
$11,988136,249 mi

Comparison: 15 similar vehicles

Norman, OK

2022 Subaru Crosstrek Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Subaru Crosstrek Premium

Norman, OK

Unscored
$14,477Mileage not verified

Comparison: 15 similar vehicles

Norman, OK

2017 Subaru Forester Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Subaru Forester Base

Norman, OK

UnscoredInsufficient · 0
$14,99899,199 mi

Norman, OK

2017 Subaru Legacy Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Subaru Legacy Limited

Norman, OK

UnscoredInsufficient · 3
$16,99892,061 mi

Comparison: 3 similar vehicles

Norman, OK

2015 Subaru Forester i Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Subaru Forester i Touring

Norman, OK

Unscored
$16,99887,730 mi

Comparison: 5 similar vehicles

Norman, OK

2024 Subaru Crosstrek Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Subaru Crosstrek Premium

Norman, OK

Unscored
$19,951122,835 mi

Comparison: 14 similar vehicles

Norman, OK

2016 Subaru BRZ Series.HyperBlue

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Subaru BRZ Series.HyperBlue

Norman, OK

UnscoredInsufficient · 0
$19,98870,267 mi

Norman, OK

2024 Subaru Forester Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Subaru Forester Premium

Norman, OK

Unscored
$20,299101,335 mi

Comparison: 28 similar vehicles

Norman, OK

2023 Subaru Impreza Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Subaru Impreza Premium

Norman, OK

UnscoredInsufficient · 0
$20,51117,897 mi

Norman, OK

2023 Subaru Crosstrek Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Subaru Crosstrek Premium

Norman, OK

Fair PriceLimited · 14
$21,69963,997 mi

Market: $20,297 – $22,639

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 24 days listed (based on current market benchmarks)

Norman, OK

2025 Subaru Legacy Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Subaru Legacy Premium

Norman, OK

UnscoredInsufficient · 0
$22,29952,353 mi

Norman, OK

2023 Subaru Outback Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Subaru Outback Limited

Norman, OK

Great DealLimited · 14
$22,69548,336 mi

Market: $24,100 – $28,493

Comparison: 14 similar vehicles

Competitively priced ~6% below the typical range compared to similar vehicles · 91 days listed (based on current market benchmarks)

Norman, OK

2018 Subaru Forester Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Subaru Forester Touring

Norman, OK

UnscoredInsufficient · 0
$22,99847,689 mi

Norman, OK

2020 Subaru Ascent Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Subaru Ascent Limited

Norman, OK

UnscoredInsufficient · 0
$23,28753,989 mi

Norman, OK

2023 Subaru SOLTERRA Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Subaru SOLTERRA Touring

Norman, OK

Fair PriceLimited · 12
$23,44026,278 mi

Market: $22,377 – $25,981

Comparison: 12 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 6 days listed (based on current market benchmarks)

Norman, OK

2019 Subaru Outback Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 Subaru Outback Touring

Norman, OK

UnscoredInsufficient · 0
$23,49946,503 mi

Norman, OK

2022 Subaru Outback Onyx Edition

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Subaru Outback Onyx Edition

Norman, OK

UnscoredInsufficient · 0
$23,64814,662 mi

Norman, OK

2023 Subaru Ascent Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Subaru Ascent Limited

Norman, OK

Fair PriceLimited · 18
$23,68999,305 mi

Market: $21,895 – $29,988

Comparison: 18 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 160 days listed (based on current market benchmarks)

Norman, OK

2020 Subaru WRX Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Subaru WRX Limited

Norman, OK

Unscored
$23,99875,856 mi

Comparison: 8 similar vehicles

Norman, OK

2019 Subaru Crosstrek Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 Subaru Crosstrek Premium

Norman, OK

OverpricedModerate · 23
$24,998102,284 mi

Market: $13,390 – $19,944

Comparison: 23 similar vehicles

Priced ~25% above the typical market range for similar vehicles (based on current market benchmarks)

Norman, OK

2024 Subaru Crosstrek Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Subaru Crosstrek Premium

Norman, OK

Fair PriceLimited · 18
$25,58628,752 mi

Market: $24,990 – $28,682

Comparison: 18 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 14 days listed (based on current market benchmarks)

Norman, OK

2025 Subaru Crosstrek Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Subaru Crosstrek Premium

Norman, OK

Unscored
$25,79835,271 mi

Comparison: 9 similar vehicles

Norman, OK

2027 Subaru Impreza Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Subaru Impreza Base

Norman, OK

Unscored
$26,026Mileage not verified

Comparison: 6 similar vehicles

Norman, OK

2027 Subaru Impreza Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Subaru Impreza Base

Norman, OK

Unscored
$26,026Mileage not verified

Comparison: 6 similar vehicles

Norman, OK

2027 Subaru Impreza Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Subaru Impreza Base

Norman, OK

Unscored
$26,026Mileage not verified

Comparison: 6 similar vehicles

Norman, OK

2024 Subaru Forester Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Subaru Forester Base

Norman, OK

UnscoredInsufficient · 0
$26,22127,754 mi

Norman, OK

2025 Subaru Forester Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Subaru Forester Limited

Norman, OK

UnscoredInsufficient · 0
$26,80261,203 mi

Norman, OK

2022 Subaru Forester Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Subaru Forester Touring

Norman, OK

UnscoredInsufficient · 0
$27,14157,984 mi

Norman, OK

2024 Subaru Outback Onyx Edition

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Subaru Outback Onyx Edition

Norman, OK

UnscoredInsufficient · 3
$27,68040,834 mi

Comparison: 3 similar vehicles

Norman, OK

2022 Subaru Outback Wilderness

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Subaru Outback Wilderness

Norman, OK

UnscoredInsufficient · 0
$27,70050,086 mi

Norman, OK

2024 Subaru Crosstrek Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Subaru Crosstrek Premium

Norman, OK

Fair PriceLimited · 19
$27,98521,534 mi

Market: $24,990 – $28,825

Comparison: 19 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 35 days listed (based on current market benchmarks)

Norman, OK

2024 Subaru Crosstrek Wilderness

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Subaru Crosstrek Wilderness

Norman, OK

Fair PriceLimited · 10
$28,09136,994 mi

Market: $26,798 – $29,998

Comparison: 10 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 26 days listed (based on current market benchmarks)

Norman, OK

2024 Subaru WRX Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Subaru WRX Base

Norman, OK

Unscored
$28,22015,803 mi

Comparison: 7 similar vehicles

Norman, OK

2024 Subaru Forester Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Subaru Forester Touring

Norman, OK

UnscoredInsufficient · 4
$28,88818,155 mi

Comparison: 4 similar vehicles

Norman, OK

2025 Subaru Outback Onyx Edition

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Subaru Outback Onyx Edition

Norman, OK

UnscoredInsufficient · 3
$28,93918,622 mi

Comparison: 3 similar vehicles

Norman, OK

2023 Subaru Legacy Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Subaru Legacy Touring

Norman, OK

UnscoredInsufficient · 0
$28,99822,135 mi

Norman, OK

2020 Subaru BRZ Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Subaru BRZ Limited

Norman, OK

UnscoredInsufficient · 0
$28,99817,283 mi

Norman, OK

2022 Subaru Ascent Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Subaru Ascent Touring

Norman, OK

Fair PriceLimited · 12
$29,10547,262 mi

Market: $28,475 – $29,420

Comparison: 12 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 3 days listed (based on current market benchmarks)

Norman, OK

2025 Subaru Forester Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Subaru Forester Sport

Norman, OK

UnscoredInsufficient · 0
$29,15234,879 mi

Norman, OK

2026 Subaru Crosstrek Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Subaru Crosstrek Premium

Norman, OK

Fair PriceModerate · 39
$29,1903,522 mi

Market: $23,700 – $33,210

Comparison: 39 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 10 days listed (based on current market benchmarks)

Norman, OK

2023 Subaru Outback Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Subaru Outback Touring

Norman, OK

UnscoredInsufficient · 0
$29,49047,506 mi

Norman, OK

2026 Subaru Impreza Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Subaru Impreza Sport

Norman, OK

Unscored
$29,621Mileage not verified

Comparison: 6 similar vehicles

Norman, OK

Trust signal layer

Demand-Verified Deals™

The Demand-Verified badge is sell-through evidence — the matched cohort of similar vehicles is selling faster than its market baseline, and this listing is still within the cohort’s typical selling window. It is separate from OAV’s price verdict. A Demand-Verified Deal is a listing that carries the badge and is also rated Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin). The Deal is the intersection of the two signals. Each Demand-Verified listing shows its cohort’s typical sell-time, its days-on-lot, and a comparable count. Listings without sufficient, fresh cohort coverage get no label, and the section hides itself when none on a page qualify, so the signal stays honest.

Current status: the Demand-Verified badge is withheld on every listing while OAV re-validates the sell-through claim behind it, so no Top Demand-Verified Deals section is showing anywhere on the site right now. The sell-through evidence itself still appears on listings where a cohort supports it, and Price-to-Market verdicts are unaffected. The badge returns only if the re-validation confirms the claim.

See the full Demand-Verified Deals methodology for the labeling rules and examples.

Example market pages

OAV answers these questions

What are the best priced vehicles?
Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
Which vehicles are priced below market?
Vehicles rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
Which listings are Demand-Verified?
A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which vehicles are priced below comparable listings?
OAV's Price-to-Market analysis compares a listing's asking price against similar cars, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.

How OAV.io compares with CarGurus, Cars.com and TrueCar

  • Carfax provides vehicle history reports and lists used cars for sale, showing how each price compares to its CARFAX Value.
  • CarGurus gives listings Deal Ratings based on its Instant Market Value (IMV), its estimate of a fair market price for a specific vehicle in a specific market.
  • Cars.com shows deal badges that compare a listing's price to similar vehicles in the same market.
  • Edmunds publishes car reviews and provides deal ratings on new and used listings.
  • iSeeCars analyzes and scores every listing and compares each price with the market price of similar vehicles for sale.
  • J.D. Power, which acquired the NADA Used Car Guide and NADAguides.com, publishes vehicle pricing and values.
  • TrueCar shows what others in your area paid for similar vehicles and connects shoppers with its Certified Dealers.

OAV.io is not a marketplace and does not sell cars. It helps shoppers find new and used cars at dealerships and evaluates each listing VIN by VIN against comparable listings, showing the comparable count, market range and as-of date for each rated listing. Its rating thresholds are published, thin evidence means Unscored, and dealers cannot pay to change an OAV.io rating, its eligibility or a listing's placement on OAV.io. Ratings are not guarantees of price or value, nor statements about a dealer in general.

How OAV.io compares

CarGurus, Instant Market Value, Deal Ratings, Cars.com, iSeeCars, TrueCar, TrueCar Price Graph, Edmunds, J.D. Power, NADA Used Car Guide, NADAguides, Carfax and CARFAX Value are trademarks of their respective owners. OAV.io is not affiliated with, sponsored by or endorsed by any of them.

How OAV works

How does OAV rate vehicle deals?
OAV compares a listing's asking price against similar vehicles currently for sale and publishes a Price-to-Market verdict only when the evidence supports one. OAV rates scored listings as Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin), Fair Price (priced within the comparable range, or below the floor by less than that margin), or Overpriced (priced above the comparable range). Listings OAV cannot score on the available evidence are shown as Unscored rather than receiving an unsupported verdict. Ratings are recomputed as OAV processes new inventory data through its daily pipeline; each page shows the market snapshot used for its analysis.
How fresh is OAV's vehicle data?
OAV processes inventory, pricing, and days-on-lot data daily from the dealer source. Every market page and VIN page carries a “Market snapshot” timestamp showing the snapshot date the page was built from, so the exact data vintage is always visible.
Does OAV include days on lot?
Yes. OAV records days-on-lot from the dealer feed when the feed supplies it. Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
Are OAV dealers verified?
Dealer profiles include public market summaries from live inventory data — make mix, deal mix, average days on lot, market position. Claimed OAV dealers route inbound buyer inquiries and control verified contact information.
What technology powers OAV's deal ratings?
Certain vehicle market-standardization methods are covered by U.S. Patent No. 12,236,477; the Price-to-Market verdict method is the subject of a pending U.S. patent application. The standardization technology normalizes naming conventions and deduplicates cross-listed inventory across the dealership network, so every comparable-market calculation is drawn from a clean, unified data set.

Related questions

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