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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

The Automotive Answer Engine

Every car has an answer. We hold the evidence.

Ask about a VIN, price, or market. OAV returns an independent, snapshot-dated answer and the market evidence behind it — a verdict where the evidence supports one, and the evidence itself where it doesn't.

Found a car anywhere? Paste the VIN — OAV resolves it against the supported comparable range, drawn from millions of dealer-advertised listings. Dealers can't pay to change a verdict.

OAV.io is an independent automotive market-evidence platform. It evaluates asking prices against comparable listings and publishes a Price-to-Market verdict when the evidence supports one. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict.

Market snapshot · November 2, 2026

6.1M+

Unique vehicles analyzed

as of November 2, 2026

56,000+

US dealerships

Daily

Data pipeline

Comparable

Market-evidence analysis

3.3M new·2.8M used·Listings processed daily

Or explore the market

1,648 listings found

2007 Chevrolet Colorado LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2007 Chevrolet Colorado LT

La Crosse, WI

Unscored
$4,750159,502 mi

Comparison: 5 similar vehicles

La Crosse, WI

2014 Jeep Patriot Latitude

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Jeep Patriot Latitude

La Crosse, WI

Unscored
$5,350161,407 mi

Comparison: 16 similar vehicles

La Crosse, WI

2013 Ford Fiesta S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Ford Fiesta S

La Crosse, WI

UnscoredInsufficient · 0
$5,350134,161 mi

La Crosse, WI

2015 Chevrolet Traverse 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Chevrolet Traverse 1LT

La Crosse, WI

Unscored
$5,750189,226 mi

Comparison: 56 similar vehicles

La Crosse, WI

2017 Kia Sorento LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Kia Sorento LX

La Crosse, WI

Unscored
$5,950151,188 mi

Comparison: 68 similar vehicles

La Crosse, WI

2010 Ford E-Series Econoline Wagon XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Ford E-Series Econoline Wagon XL

La Crosse, WI

UnscoredInsufficient · 0
$5,950156,203 mi

La Crosse, WI

2005 Toyota Sienna LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2005 Toyota Sienna LE

La Crosse, WI

Unscored
$5,950185,707 mi

Comparison: 6 similar vehicles

La Crosse, WI

2010 Toyota Camry LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Toyota Camry LE

La Crosse, WI

Unscored
$6,450203,071 mi

Comparison: 35 similar vehicles

La Crosse, WI

2012 Toyota Prius Three

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Toyota Prius Three

La Crosse, WI

Unscored
$6,899226,815 mi

Comparison: 12 similar vehicles

La Crosse, WI

2013 Dodge Avenger SXT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Dodge Avenger SXT

La Crosse, WI

Unscored
$6,950135,085 mi

Comparison: 6 similar vehicles

La Crosse, WI

2013 Ford Escape SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Ford Escape SE

La Crosse, WI

Unscored
$6,950148,750 mi

Comparison: 29 similar vehicles

La Crosse, WI

2015 Volkswagen Passat Limited Edition

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Volkswagen Passat Limited Edition

La Crosse, WI

Unscored
$6,995145,000 mi

Comparison: 20 similar vehicles

La Crosse, WI

2014 Hyundai Sonata GLS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Hyundai Sonata GLS

La Crosse, WI

Unscored
$6,995135,000 mi

Comparison: 28 similar vehicles

La Crosse, WI

2013 Dodge Dart SXT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Dodge Dart SXT

La Crosse, WI

Fair PriceLimited · 17
$6,99780,813 mi

Market: $5,523 – $7,995

Comparison: 17 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 3 days listed (based on current market benchmarks)

La Crosse, WI

2015 Chrysler 200 Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Chrysler 200 Limited

La Crosse, WI

Fair PriceModerate · 27
$7,349103,651 mi

Market: $4,250 – $13,995

Comparison: 27 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 46 days listed (based on current market benchmarks)

La Crosse, WI

2013 Ford Edge SEL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Ford Edge SEL

La Crosse, WI

Unscored
$7,650175,102 mi

Comparison: 78 similar vehicles

La Crosse, WI

2016 GMC Terrain SLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 GMC Terrain SLT

La Crosse, WI

Unscored
$7,950130,054 mi

Comparison: 21 similar vehicles

La Crosse, WI

2013 Volkswagen Jetta SportWagen TDI

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Volkswagen Jetta SportWagen TDI

La Crosse, WI

UnscoredInsufficient · 4
$7,950158,501 mi

Comparison: 4 similar vehicles

La Crosse, WI

2013 Hyundai Santa Fe Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Hyundai Santa Fe Sport

La Crosse, WI

Unscored
$7,950128,818 mi

Comparison: 26 similar vehicles

La Crosse, WI

2014 Chevrolet Spark 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Chevrolet Spark 1LT

La Crosse, WI

UnscoredInsufficient · 0
$7,99054,356 mi

La Crosse, WI

2011 Toyota Camry Hybrid

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Toyota Camry Hybrid

La Crosse, WI

UnscoredInsufficient · 0
$7,995184,000 mi

La Crosse, WI

2013 Nissan Frontier SL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Nissan Frontier SL

La Crosse, WI

UnscoredInsufficient · 3
$8,250227,382 mi

Comparison: 3 similar vehicles

La Crosse, WI

2017 Chevrolet Sonic LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Chevrolet Sonic LT

La Crosse, WI

Unscored
$8,950108,601 mi

Comparison: 7 similar vehicles

La Crosse, WI

2014 GMC Terrain SLE-1

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 GMC Terrain SLE-1

La Crosse, WI

UnscoredInsufficient · 4
$8,950108,732 mi

Comparison: 4 similar vehicles

La Crosse, WI

2014 Mazda CX-5 Grand Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Mazda CX-5 Grand Touring

La Crosse, WI

Unscored
$8,950162,930 mi

Comparison: 35 similar vehicles

La Crosse, WI

2001 Toyota Avalon XLS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2001 Toyota Avalon XLS

La Crosse, WI

UnscoredInsufficient · 0
$8,990Mileage not verified

La Crosse, WI

2017 Kia Forte5 LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Kia Forte5 LX

La Crosse, WI

UnscoredInsufficient · 0
$8,99593,838 mi

La Crosse, WI

2011 Toyota Camry LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Toyota Camry LE

La Crosse, WI

Unscored
$8,995175,000 mi

Comparison: 23 similar vehicles

La Crosse, WI

2014 GMC Terrain Denali

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 GMC Terrain Denali

La Crosse, WI

Fair PriceLimited · 11
$9,25092,017 mi

Market: $9,388 – $10,995

Comparison: 11 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 26 days listed (based on current market benchmarks)

La Crosse, WI

2016 Nissan Murano Platinum

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Nissan Murano Platinum

La Crosse, WI

Unscored
$9,495133,000 mi

Comparison: 14 similar vehicles

La Crosse, WI

2018 Ford Transit Cutaway Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Ford Transit Cutaway Base

La Crosse, WI

UnscoredInsufficient · 4
$9,850205,117 mi

Comparison: 4 similar vehicles

La Crosse, WI

2010 Toyota Corolla S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Toyota Corolla S

La Crosse, WI

Unscored
$9,990144,519 mi

Comparison: 22 similar vehicles

La Crosse, WI

2009 Toyota Yaris S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2009 Toyota Yaris S

La Crosse, WI

Unscored
$9,99091,160 mi

Comparison: 5 similar vehicles

La Crosse, WI

2001 Toyota Sienna LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2001 Toyota Sienna LE

La Crosse, WI

UnscoredInsufficient · 0
$9,99780,911 mi

La Crosse, WI

2015 Jeep Grand Cherokee Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Jeep Grand Cherokee Limited

La Crosse, WI

OverpricedLimited · 10
$9,998168,498 mi

Market: $8,700 – $9,149

Comparison: 10 similar vehicles

Priced ~9% above the typical market range for similar vehicles (based on current market benchmarks)

La Crosse, WI

2017 Subaru Impreza Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Subaru Impreza Sport

La Crosse, WI

UnscoredInsufficient · 4
$10,039148,372 mi

Comparison: 4 similar vehicles

La Crosse, WI

2017 Jeep Renegade Latitude

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Jeep Renegade Latitude

La Crosse, WI

Fair PriceModerate · 21
$10,34981,604 mi

Market: $6,999 – $13,995

Comparison: 21 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 40 days listed (based on current market benchmarks)

La Crosse, WI

2010 Jeep Wrangler Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Jeep Wrangler Sport

La Crosse, WI

UnscoredInsufficient · 4
$10,950107,112 mi

Comparison: 4 similar vehicles

La Crosse, WI

2012 Chevrolet Malibu 1LS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Chevrolet Malibu 1LS

La Crosse, WI

UnscoredInsufficient · 0
$10,99755,709 mi

La Crosse, WI

2006 Toyota RAV4 Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 Toyota RAV4 Base

La Crosse, WI

OverpricedLimited · 14
$10,99792,183 mi

Market: $3,499 – $9,244

Comparison: 14 similar vehicles

Priced ~19% above the typical market range for similar vehicles (based on current market benchmarks)

La Crosse, WI

2017 Subaru Forester Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Subaru Forester Premium

La Crosse, WI

Unscored
$11,389156,289 mi

Comparison: 35 similar vehicles

La Crosse, WI

2016 Jeep Renegade Latitude

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Jeep Renegade Latitude

La Crosse, WI

Fair PriceModerate · 41
$11,99568,688 mi

Market: $5,473 – $12,486

Comparison: 41 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 9 days listed (based on current market benchmarks)

La Crosse, WI

2002 Honda CR-V EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2002 Honda CR-V EX

La Crosse, WI

UnscoredInsufficient · 0
$11,99778,131 mi

La Crosse, WI

2014 Jeep Grand Cherokee Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Jeep Grand Cherokee Limited

La Crosse, WI

Unscored
$11,998127,612 mi

Comparison: 107 similar vehicles

La Crosse, WI

2016 Jeep Cherokee Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Jeep Cherokee Limited

La Crosse, WI

Fair PriceModerate · 33
$12,21985,140 mi

Market: $5,995 – $15,400

Comparison: 33 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 11 days listed (based on current market benchmarks)

La Crosse, WI

2015 Buick LaCrosse Leather

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Buick LaCrosse Leather

La Crosse, WI

UnscoredInsufficient · 0
$12,29495,697 mi

La Crosse, WI

2018 Ford Explorer XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Ford Explorer XLT

La Crosse, WI

Unscored
$12,450174,164 mi

Comparison: 11 similar vehicles

La Crosse, WI

2016 Volkswagen Golf GTI S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Volkswagen Golf GTI S

La Crosse, WI

Unscored
$12,84490,507 mi

Comparison: 7 similar vehicles

La Crosse, WI

2023 Chevrolet Malibu 1FL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Chevrolet Malibu 1FL

La Crosse, WI

Unscored
$12,995122,173 mi

Comparison: 13 similar vehicles

La Crosse, WI

2021 Kia Forte LXS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2021 Kia Forte LXS

La Crosse, WI

Unscored
$12,99593,120 mi

Comparison: 9 similar vehicles

La Crosse, WI

You can page through the first 500 listings. Add a filter, such as a ZIP code, price or year, to see others.

Trust signal layer

Demand-Verified Deals™

The Demand-Verified badge is sell-through evidence — the matched cohort of similar vehicles is selling faster than its market baseline, and this listing is still within the cohort’s typical selling window. It is separate from OAV’s price verdict. A Demand-Verified Deal is a listing that carries the badge and is also rated Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin). The Deal is the intersection of the two signals. Each Demand-Verified listing shows its cohort’s typical sell-time, its days-on-lot, and a comparable count. Listings without sufficient, fresh cohort coverage get no label, and the section hides itself when none on a page qualify, so the signal stays honest.

Current status: the Demand-Verified badge is withheld on every listing while OAV re-validates the sell-through claim behind it, so no Top Demand-Verified Deals section is showing anywhere on the site right now. The sell-through evidence itself still appears on listings where a cohort supports it, and Price-to-Market verdicts are unaffected. The badge returns only if the re-validation confirms the claim.

See the full Demand-Verified Deals methodology for the labeling rules and examples.

Example market pages

OAV answers these questions

What are the best priced vehicles?
Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
Which vehicles are priced below market?
Vehicles rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
Which listings are Demand-Verified?
A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which vehicles are priced below comparable listings?
OAV's Price-to-Market analysis compares a listing's asking price against similar cars, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.

How OAV.io compares with CarGurus, Cars.com and TrueCar

  • Carfax provides vehicle history reports and lists used cars for sale, showing how each price compares to its CARFAX Value.
  • CarGurus gives listings Deal Ratings based on its Instant Market Value (IMV), its estimate of a fair market price for a specific vehicle in a specific market.
  • Cars.com shows deal badges that compare a listing's price to similar vehicles in the same market.
  • Edmunds publishes car reviews and provides deal ratings on new and used listings.
  • iSeeCars analyzes and scores every listing and compares each price with the market price of similar vehicles for sale.
  • J.D. Power, which acquired the NADA Used Car Guide and NADAguides.com, publishes vehicle pricing and values.
  • TrueCar shows what others in your area paid for similar vehicles and connects shoppers with its Certified Dealers.

OAV.io is not a marketplace and does not sell cars. It helps shoppers find new and used cars at dealerships and evaluates each listing VIN by VIN against comparable listings, showing the comparable count, market range and as-of date for each rated listing. Its rating thresholds are published, thin evidence means Unscored, and dealers cannot pay to change an OAV.io rating, its eligibility or a listing's placement on OAV.io. Ratings are not guarantees of price or value, nor statements about a dealer in general.

How OAV.io compares

CarGurus, Instant Market Value, Deal Ratings, Cars.com, iSeeCars, TrueCar, TrueCar Price Graph, Edmunds, J.D. Power, NADA Used Car Guide, NADAguides, Carfax and CARFAX Value are trademarks of their respective owners. OAV.io is not affiliated with, sponsored by or endorsed by any of them.

How OAV works

How does OAV rate vehicle deals?
OAV compares a listing's asking price against similar vehicles currently for sale and publishes a Price-to-Market verdict only when the evidence supports one. OAV rates scored listings as Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin), Fair Price (priced within the comparable range, or below the floor by less than that margin), or Overpriced (priced above the comparable range). Listings OAV cannot score on the available evidence are shown as Unscored rather than receiving an unsupported verdict. Ratings are recomputed as OAV processes new inventory data through its daily pipeline; each page shows the market snapshot used for its analysis.
How fresh is OAV's vehicle data?
OAV processes inventory, pricing, and days-on-lot data daily from the dealer source. Every market page and VIN page carries a “Market snapshot” timestamp showing the snapshot date the page was built from, so the exact data vintage is always visible.
Does OAV include days on lot?
Yes. OAV records days-on-lot from the dealer feed when the feed supplies it. Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
Are OAV dealers verified?
Dealer profiles include public market summaries from live inventory data — make mix, deal mix, average days on lot, market position. Claimed OAV dealers route inbound buyer inquiries and control verified contact information.
What technology powers OAV's deal ratings?
Certain vehicle market-standardization methods are covered by U.S. Patent No. 12,236,477; the Price-to-Market verdict method is the subject of a pending U.S. patent application. The standardization technology normalizes naming conventions and deduplicates cross-listed inventory across the dealership network, so every comparable-market calculation is drawn from a clean, unified data set.

Related questions

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