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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

The Automotive Answer Engine

Every car has an answer. We hold the evidence.

Ask about a VIN, price, or market. OAV returns an independent, snapshot-dated answer and the market evidence behind it — a verdict where the evidence supports one, and the evidence itself where it doesn't.

Found a car anywhere? Paste the VIN — OAV resolves it against the supported comparable range, drawn from millions of dealer-advertised listings. Dealers can't pay to change a verdict.

OAV.io is an independent automotive market-evidence platform. It evaluates asking prices against comparable listings and publishes a Price-to-Market verdict when the evidence supports one. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict.

Market snapshot · October 27, 2026

6.1M+

Unique vehicles analyzed

as of October 27, 2026

56,000+

US dealerships

Daily

Data pipeline

Comparable

Market-evidence analysis

3.4M new·2.8M used·Listings processed daily

Or explore the market

99 listings found

2007 Dodge Ram 1500 Pickup SLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2007 Dodge Ram 1500 Pickup SLT

Keokuk, IA

UnscoredInsufficient · 4
$2,500181,954 mi

Comparison: 4 similar vehicles

Keokuk, IA

2009 Ford Edge SEL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2009 Ford Edge SEL

Keokuk, IA

UnscoredLimited · 9
$2,700213,467 mi

Comparison: 9 similar vehicles

Keokuk, IA

2014 Nissan Altima S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Nissan Altima S

Keokuk, IA

UnscoredLimited · 10
$2,800215,175 mi

Comparison: 10 similar vehicles

Keokuk, IA

2008 Mercury Milan Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2008 Mercury Milan Base

Keokuk, IA

UnscoredInsufficient · 0
$2,800190,669 mi

Keokuk, IA

2007 Chevrolet Impala LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2007 Chevrolet Impala LT

Keokuk, IA

UnscoredLimited · 6
$2,800185,660 mi

Comparison: 6 similar vehicles

Keokuk, IA

2011 Chevrolet Malibu 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Chevrolet Malibu 1LT

Keokuk, IA

UnscoredLimited · 8
$3,000203,321 mi

Comparison: 8 similar vehicles

Keokuk, IA

2009 Ford Escape XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2009 Ford Escape XLT

Keokuk, IA

UnscoredLimited · 16
$3,000181,780 mi

Comparison: 16 similar vehicles

Keokuk, IA

2008 Mercury Mountaineer Premier

Image from the dealer's site. OAV does not own, control, or store dealer images.

2008 Mercury Mountaineer Premier

Keokuk, IA

UnscoredInsufficient · 0
$3,000187,266 mi

Keokuk, IA

2006 Jeep Liberty Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 Jeep Liberty Sport

Keokuk, IA

UnscoredLimited · 10
$3,000149,809 mi

Comparison: 10 similar vehicles

Keokuk, IA

2010 Kia Optima LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Kia Optima LX

Keokuk, IA

UnscoredInsufficient · 0
$3,100166,945 mi

Keokuk, IA

2014 Chevrolet Cruze 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Chevrolet Cruze 1LT

Keokuk, IA

UnscoredRobust · 63
$3,200198,905 mi

Comparison: 63 similar vehicles

Keokuk, IA

2012 Chevrolet Malibu 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Chevrolet Malibu 1LT

Keokuk, IA

UnscoredLimited · 10
$3,200214,015 mi

Comparison: 10 similar vehicles

Keokuk, IA

2015 Chevrolet Cruze 2LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Chevrolet Cruze 2LT

Keokuk, IA

UnscoredModerate · 21
$3,300189,329 mi

Comparison: 21 similar vehicles

Keokuk, IA

2007 Jeep Liberty Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2007 Jeep Liberty Sport

Keokuk, IA

UnscoredInsufficient · 0
$3,300177,738 mi

Keokuk, IA

2009 Chevrolet Silverado 1500 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2009 Chevrolet Silverado 1500 1LT

Keokuk, IA

UnscoredModerate · 26
$3,500216,586 mi

Comparison: 26 similar vehicles

Keokuk, IA

2005 Chevrolet Express Cargo Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2005 Chevrolet Express Cargo Base

Keokuk, IA

UnscoredInsufficient · 0
$3,500229,308 mi

Keokuk, IA

2003 Dodge Ram 1500 Pickup SLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2003 Dodge Ram 1500 Pickup SLT

Keokuk, IA

UnscoredLimited · 5
$3,500133,367 mi

Comparison: 5 similar vehicles

Keokuk, IA

2002 Ford Taurus SES

Image from the dealer's site. OAV does not own, control, or store dealer images.

2002 Ford Taurus SES

Keokuk, IA

UnscoredInsufficient · 0
$3,500127,188 mi

Keokuk, IA

2015 Chrysler 200 S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Chrysler 200 S

Keokuk, IA

UnscoredLimited · 18
$3,600161,857 mi

Comparison: 18 similar vehicles

Keokuk, IA

2014 Chevrolet Equinox 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Chevrolet Equinox 1LT

Keokuk, IA

UnscoredRobust · 61
$3,700156,676 mi

Comparison: 61 similar vehicles

Keokuk, IA

2010 Chevrolet Silverado 1500 LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Chevrolet Silverado 1500 LT

Keokuk, IA

UnscoredLimited · 19
$4,000210,079 mi

Comparison: 19 similar vehicles

Keokuk, IA

1997 Ford Econoline

Image from the dealer's site. OAV does not own, control, or store dealer images.

1997 Ford Econoline

Keokuk, IA

UnscoredInsufficient · 0
$4,000250,602 mi

Keokuk, IA

2010 Ford F-150 XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Ford F-150 XLT

Keokuk, IA

UnscoredModerate · 27
$4,200218,976 mi

Comparison: 27 similar vehicles

Keokuk, IA

2005 Chevrolet Tahoe

Image from the dealer's site. OAV does not own, control, or store dealer images.

2005 Chevrolet Tahoe

Keokuk, IA

UnscoredInsufficient · 0
$4,300135,714 mi

Keokuk, IA

2014 Ford Explorer XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Ford Explorer XLT

Keokuk, IA

UnscoredModerate · 34
$4,500205,254 mi

Comparison: 34 similar vehicles

Keokuk, IA

2006 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 Ford Ranger XLT

Keokuk, IA

UnscoredInsufficient · 3
$4,800184,325 mi

Comparison: 3 similar vehicles

Keokuk, IA

2013 Hyundai Elantra GLS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Hyundai Elantra GLS

Keokuk, IA

UnscoredModerate · 32
$7,999166,364 mi

Comparison: 32 similar vehicles

Keokuk, IA

2020 Ford Fusion SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Ford Fusion SE

Keokuk, IA

UnscoredLimited · 6
$8,990152,358 mi

Comparison: 6 similar vehicles

Keokuk, IA

2014 Chevrolet Captiva Sport LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Chevrolet Captiva Sport LT

Keokuk, IA

Fair PriceLimited · 11
$8,990119,444 mi

Market: $3,948 – $15,584

Comparison: 11 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 48 days listed (based on current market benchmarks)

Keokuk, IA

2014 Chevrolet Malibu 2LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Chevrolet Malibu 2LT

Keokuk, IA

OverpricedLimited · 16
$9,999138,642 mi

Market: $5,486 – $9,995

Comparison: 16 similar vehicles

Keokuk, IA

2018 Chevrolet Colorado LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Chevrolet Colorado LT

Keokuk, IA

UnscoredModerate · 29
$10,500163,349 mi

Comparison: 29 similar vehicles

Keokuk, IA

2017 Jeep Renegade Trailhawk

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Jeep Renegade Trailhawk

Keokuk, IA

UnscoredLimited · 6
$10,500140,886 mi

Comparison: 6 similar vehicles

Keokuk, IA

2018 Dodge Journey SXT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Dodge Journey SXT

Keokuk, IA

UnscoredLimited · 5
$10,977100,226 mi

Comparison: 5 similar vehicles

Keokuk, IA

2009 Chevrolet Silverado 1500 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2009 Chevrolet Silverado 1500 1LT

Keokuk, IA

UnscoredModerate · 26
$10,999204,417 mi

Comparison: 26 similar vehicles

Keokuk, IA

2017 Kia Sedona EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Kia Sedona EX

Keokuk, IA

UnscoredInsufficient · 0
$11,343109,472 mi

Keokuk, IA

2017 Ford Escape Titanium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Ford Escape Titanium

Keokuk, IA

Fair PriceRobust · 120
$11,433107,744 mi

Market: $5,999 – $17,999

Comparison: 120 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 38 days listed (based on current market benchmarks)

Keokuk, IA

2018 Ford Escape SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Ford Escape SE

Keokuk, IA

UnscoredInsufficient · 3
$11,447102,752 mi

Comparison: 3 similar vehicles

Keokuk, IA

2015 Ford Fusion SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Ford Fusion SE

Keokuk, IA

OverpricedModerate · 24
$11,47087,048 mi

Market: $4,450 – $10,995

Comparison: 24 similar vehicles

Priced ~4% above the typical market range for similar vehicles (based on current market benchmarks)

Keokuk, IA

2017 Chevrolet Traverse 2LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Chevrolet Traverse 2LT

Keokuk, IA

Fair PriceModerate · 26
$11,487115,234 mi

Market: $4,495 – $15,995

Comparison: 26 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 80 days listed (based on current market benchmarks)

Keokuk, IA

2017 Ford Escape SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Ford Escape SE

Keokuk, IA

UnscoredLimited · 9
$11,84475,392 mi

Comparison: 9 similar vehicles

Keokuk, IA

2017 Jeep Cherokee High Altitude

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Jeep Cherokee High Altitude

Keokuk, IA

UnscoredInsufficient · 0
$11,99098,837 mi

Keokuk, IA

2017 Chevrolet Traverse 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Chevrolet Traverse 1LT

Keokuk, IA

Fair PriceRobust · 80
$11,990104,327 mi

Market: $4,995 – $16,998

Comparison: 80 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 18 days listed (based on current market benchmarks)

Keokuk, IA

2016 Honda Pilot EX-L

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Honda Pilot EX-L

Keokuk, IA

UnscoredModerate · 37
$11,990180,610 mi

Comparison: 37 similar vehicles

Keokuk, IA

2013 Cadillac CTS Sedan Luxury Collection

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Cadillac CTS Sedan Luxury Collection

Keokuk, IA

Fair PriceLimited · 14
$11,99087,514 mi

Market: $6,995 – $12,800

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 23 days listed (based on current market benchmarks)

Keokuk, IA

2020 Buick Encore Preferred

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Buick Encore Preferred

Keokuk, IA

Fair PriceModerate · 35
$11,99991,797 mi

Market: $6,599 – $19,495

Comparison: 35 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 38 days listed (based on current market benchmarks)

Keokuk, IA

2016 Ford Flex Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Ford Flex Limited

Keokuk, IA

UnscoredInsufficient · 0
$12,477110,462 mi

Keokuk, IA

2017 GMC Acadia Limited Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 GMC Acadia Limited Base

Keokuk, IA

Fair PriceRobust · 50
$12,887117,418 mi

Market: $6,800 – $17,985

Comparison: 50 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 93 days listed (based on current market benchmarks)

Keokuk, IA

2018 Chrysler Pacifica Touring L

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Chrysler Pacifica Touring L

Keokuk, IA

UnscoredRobust · 84
$12,990122,543 mi

Comparison: 84 similar vehicles

Keokuk, IA

2011 Jeep Wrangler Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Jeep Wrangler Sport

Keokuk, IA

UnscoredLimited · 16
$12,990128,696 mi

Comparison: 16 similar vehicles

Keokuk, IA

2003 Ford Thunderbird Deluxe

Image from the dealer's site. OAV does not own, control, or store dealer images.

2003 Ford Thunderbird Deluxe

Keokuk, IA

UnscoredInsufficient · 0
$12,99081,684 mi

Keokuk, IA

Trust signal layer

Demand-Verified Deals™

The Demand-Verified badge is sell-through evidence — the matched cohort of similar vehicles is selling faster than its market baseline, and this listing is still within the cohort’s typical selling window. It is separate from OAV’s price verdict. A Demand-Verified Deal is a listing that carries the badge and is also rated Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin). The Deal is the intersection of the two signals. Each Demand-Verified listing shows its cohort’s typical sell-time, its days-on-lot, and a comparable count. Listings without sufficient, fresh cohort coverage get no label, and the section hides itself when none on a page qualify, so the signal stays honest.

Current status: the Demand-Verified badge is withheld on every listing while OAV re-validates the sell-through claim behind it, so no Top Demand-Verified Deals section is showing anywhere on the site right now. The sell-through evidence itself still appears on listings where a cohort supports it, and Price-to-Market verdicts are unaffected. The badge returns only if the re-validation confirms the claim.

See the full Demand-Verified Deals methodology for the labeling rules and examples.

Example market pages

OAV answers these questions

What are the best priced vehicles?
Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
Which vehicles are priced below market?
Vehicles rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
Which listings are Demand-Verified?
A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which vehicles are priced below comparable listings?
OAV's Price-to-Market analysis compares a listing's asking price against similar cars, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.

How OAV.io compares with CarGurus, Cars.com and TrueCar

  • Carfax provides vehicle history reports and lists used cars for sale, showing how each price compares to its CARFAX Value.
  • CarGurus gives listings Deal Ratings based on its Instant Market Value (IMV), its estimate of a fair market price for a specific vehicle in a specific market.
  • Cars.com shows deal badges that compare a listing's price to similar vehicles in the same market.
  • Edmunds publishes car reviews and provides deal ratings on new and used listings.
  • iSeeCars analyzes and scores every listing and compares each price with the market price of similar vehicles for sale.
  • J.D. Power, which acquired the NADA Used Car Guide and NADAguides.com, publishes vehicle pricing and values.
  • TrueCar shows what others in your area paid for similar vehicles and connects shoppers with its Certified Dealers.

OAV.io is not a marketplace and does not sell cars. It helps shoppers find new and used cars at dealerships and evaluates each listing VIN by VIN against comparable listings, showing the comparable count, market range and as-of date for each rated listing. Its rating thresholds are published, thin evidence means Unscored, and dealers cannot pay to change an OAV.io rating, its eligibility or a listing's placement on OAV.io. Ratings are not guarantees of price or value, nor statements about a dealer in general.

How OAV.io compares

CarGurus, Instant Market Value, Deal Ratings, Cars.com, iSeeCars, TrueCar, TrueCar Price Graph, Edmunds, J.D. Power, NADA Used Car Guide, NADAguides, Carfax and CARFAX Value are trademarks of their respective owners. OAV.io is not affiliated with, sponsored by or endorsed by any of them.

How OAV works

How does OAV rate vehicle deals?
OAV compares a listing's asking price against similar vehicles currently for sale and publishes a Price-to-Market verdict only when the evidence supports one. OAV rates scored listings as Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin), Fair Price (priced within the comparable range, or below the floor by less than that margin), or Overpriced (priced above the comparable range). Listings OAV cannot score on the available evidence are shown as Unscored rather than receiving an unsupported verdict. Ratings are recomputed as OAV processes new inventory data through its daily pipeline; each page shows the market snapshot used for its analysis.
How fresh is OAV's vehicle data?
OAV processes inventory, pricing, and days-on-lot data daily from the dealer source. Every market page and VIN page carries a “Market snapshot” timestamp showing the snapshot date the page was built from, so the exact data vintage is always visible.
Does OAV include days on lot?
Yes. OAV records days-on-lot from the dealer feed when the feed supplies it. Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
Are OAV dealers verified?
Dealer profiles include public market summaries from live inventory data — make mix, deal mix, average days on lot, market position. Claimed OAV dealers route inbound buyer inquiries and control verified contact information. Paid RetailVision™ subscribers unlock deeper analytics: per-listing comparable counts, market context drill-downs, inventory health, pricing recommendations, competitive benchmarking, alerts, and exports.
What technology powers OAV's deal ratings?
Certain vehicle market-standardization methods are covered by U.S. Patent No. 12,236,477; the Price-to-Market verdict method is the subject of a pending U.S. patent application. The standardization technology normalizes naming conventions and deduplicates cross-listed inventory across the dealership network, so every comparable-market calculation is drawn from a clean, unified data set.

Related questions

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