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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

The Automotive Answer Engine

Every car has an answer. We hold the evidence.

Ask about a VIN, price, or market. OAV returns an independent, snapshot-dated answer and the market evidence behind it — a verdict where the evidence supports one, and the evidence itself where it doesn't.

Found a car anywhere? Paste the VIN — OAV resolves it against the supported comparable range, drawn from millions of dealer-advertised listings. Dealers can't pay to change a verdict.

OAV.io is an independent automotive market-evidence platform. It evaluates asking prices against comparable listings and publishes a Price-to-Market verdict when the evidence supports one. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict.

Market snapshot · November 2, 2026

6.1M+

Unique vehicles analyzed

as of November 2, 2026

56,000+

US dealerships

Daily

Data pipeline

Comparable

Market-evidence analysis

3.3M new·2.8M used·Listings processed daily

Or explore the market

97 listings found

2016 Nissan Juke SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Nissan Juke SV

Fort Atkinson, WI

Great DealLimited · 14
$5,699118,606 mi

Market: $8,799 – $11,798

Comparison: 14 similar vehicles

Competitively priced ~35% below the typical range compared to similar vehicles · 143 days listed (based on current market benchmarks)

Fort Atkinson, WI

2014 Chevrolet Equinox 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Chevrolet Equinox 1LT

Fort Atkinson, WI

Unscored
$5,950100,059 mi

Comparison: 6 similar vehicles

Fort Atkinson, WI

2017 Chevrolet Malibu 1FL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Chevrolet Malibu 1FL

Fort Atkinson, WI

UnscoredInsufficient · 3
$6,846157,647 mi

Comparison: 3 similar vehicles

Fort Atkinson, WI

2016 Jeep Cherokee 75th Anniversary

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Jeep Cherokee 75th Anniversary

Fort Atkinson, WI

Unscored
$6,846176,756 mi

Comparison: 20 similar vehicles

Fort Atkinson, WI

2019 Chevrolet Equinox LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 Chevrolet Equinox LT

Fort Atkinson, WI

Unscored
$8,895157,764 mi

Comparison: 62 similar vehicles

Fort Atkinson, WI

2017 Lincoln MKZ Select

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Lincoln MKZ Select

Fort Atkinson, WI

Unscored
$10,846148,863 mi

Comparison: 15 similar vehicles

Fort Atkinson, WI

2016 Honda Odyssey EX-L

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Honda Odyssey EX-L

Fort Atkinson, WI

Unscored
$10,846167,540 mi

Comparison: 7 similar vehicles

Fort Atkinson, WI

2019 GMC Terrain SLE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 GMC Terrain SLE

Fort Atkinson, WI

Unscored
$11,346130,285 mi

Comparison: 9 similar vehicles

Fort Atkinson, WI

2015 Toyota Highlander XLE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Toyota Highlander XLE

Fort Atkinson, WI

Unscored
$11,646207,540 mi

Comparison: 53 similar vehicles

Fort Atkinson, WI

2016 Volvo XC90 Momentum

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Volvo XC90 Momentum

Fort Atkinson, WI

UnscoredInsufficient · 4
$11,846126,979 mi

Comparison: 4 similar vehicles

Fort Atkinson, WI

2020 Nissan Murano S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Nissan Murano S

Fort Atkinson, WI

Salvage title
$11,95093,055 mi

Fort Atkinson, WI

2018 Jeep Wrangler JK Unlimited Sahara

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Jeep Wrangler JK Unlimited Sahara

Fort Atkinson, WI

Salvage title
$12,450127,320 mi

Fort Atkinson, WI

2003 Hummer H2 Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2003 Hummer H2 Base

Fort Atkinson, WI

Unscored
$12,950159,333 mi

Comparison: 9 similar vehicles

Fort Atkinson, WI

2020 Kia Telluride LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Kia Telluride LX

Fort Atkinson, WI

Salvage title
$13,95087,383 mi

Fort Atkinson, WI

2021 Ford Explorer XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2021 Ford Explorer XLT

Fort Atkinson, WI

Salvage title
$14,950104,748 mi

Fort Atkinson, WI

2019 Ford Edge SEL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 Ford Edge SEL

Fort Atkinson, WI

Fair PriceLimited · 19
$16,61979,413 mi

Market: $10,999 – $16,894

Comparison: 19 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 39 days listed (based on current market benchmarks)

Fort Atkinson, WI

2020 Subaru Forester Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Subaru Forester Sport

Fort Atkinson, WI

Fair PriceModerate · 31
$17,34675,089 mi

Market: $12,500 – $24,313

Comparison: 31 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 10 days listed (based on current market benchmarks)

Fort Atkinson, WI

2018 Toyota Highlander XLE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Toyota Highlander XLE

Fort Atkinson, WI

Unscored
$17,346155,968 mi

Comparison: 14 similar vehicles

Fort Atkinson, WI

2021 Lincoln Corsair Reserve

Image from the dealer's site. OAV does not own, control, or store dealer images.

2021 Lincoln Corsair Reserve

Fort Atkinson, WI

Fair PriceLimited · 19
$18,646104,194 mi

Market: $16,900 – $26,408

Comparison: 19 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 12 days listed (based on current market benchmarks)

Fort Atkinson, WI

2019 RAM 1500 Pickup Big Horn/Lone Star

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 RAM 1500 Pickup Big Horn/Lone Star

Fort Atkinson, WI

Unscored
$19,846125,308 mi

Comparison: 22 similar vehicles

Fort Atkinson, WI

2020 Ford F-150 Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Ford F-150 Lariat

Fort Atkinson, WI

Unscored
$20,399190,490 mi

Comparison: 10 similar vehicles

Fort Atkinson, WI

2025 Chevrolet Equinox LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Chevrolet Equinox LT

Fort Atkinson, WI

Great DealLimited · 18
$20,95013,028 mi

Market: $26,920 – $30,341

Comparison: 18 similar vehicles

Competitively priced ~22% below the typical range compared to similar vehicles · 346 days listed (based on current market benchmarks)

Fort Atkinson, WI

2003 GMC Sierra

Image from the dealer's site. OAV does not own, control, or store dealer images.

2003 GMC Sierra

Fort Atkinson, WI

UnscoredInsufficient · 0
$21,950132,683 mi

Fort Atkinson, WI

2024 Ford Expedition XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Ford Expedition XL

Fort Atkinson, WI

Salvage title
$24,95027,200 mi

Fort Atkinson, WI

2021 Toyota RAV4 XLE Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2021 Toyota RAV4 XLE Premium

Fort Atkinson, WI

Unscored
$25,74682,747 mi

Comparison: 7 similar vehicles

Fort Atkinson, WI

2021 Jeep Wrangler Unlimited Sport S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2021 Jeep Wrangler Unlimited Sport S

Fort Atkinson, WI

Unscored
$26,24531,820 mi

Comparison: 6 similar vehicles

Fort Atkinson, WI

2006 GMC C7500

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 GMC C7500

Fort Atkinson, WI

UnscoredInsufficient · 0
$29,95086,400 mi

Fort Atkinson, WI

2023 Volkswagen Atlas SE w/Tech

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Volkswagen Atlas SE w/Tech

Fort Atkinson, WI

OverpricedModerate · 39
$30,99932,321 mi

Market: $28,252 – $29,901

Comparison: 39 similar vehicles

Priced ~4% above the typical market range for similar vehicles (based on current market benchmarks)

Fort Atkinson, WI

2020 RAM 1500 Pickup Big Horn/Lone Star

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 RAM 1500 Pickup Big Horn/Lone Star

Fort Atkinson, WI

OverpricedLimited · 19
$31,39967,071 mi

Market: $19,599 – $30,736

Comparison: 19 similar vehicles

Priced ~2% above the typical market range for similar vehicles (based on current market benchmarks)

Fort Atkinson, WI

2024 Ford Edge SEL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Ford Edge SEL

Fort Atkinson, WI

Unscored
$32,3998,591 mi

Comparison: 6 similar vehicles

Fort Atkinson, WI

2026 Ford Bronco Sport Big Bend

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Bronco Sport Big Bend

Fort Atkinson, WI

Fair PriceRobust · 488
$33,424Mileage not verified

Market: $28,581 – $39,714

Comparison: 488 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 106 days listed (based on current market benchmarks)

Fort Atkinson, WI

2022 Lincoln Nautilus Reserve

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Lincoln Nautilus Reserve

Fort Atkinson, WI

UnscoredInsufficient · 3
$34,72441,498 mi

Comparison: 3 similar vehicles

Fort Atkinson, WI

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Fort Atkinson, WI

Fair PriceRobust · 326
$35,399Mileage not verified

Market: $30,584 – $42,714

Comparison: 326 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 24 days listed (based on current market benchmarks)

Fort Atkinson, WI

2024 Toyota RAV4 XLE Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Toyota RAV4 XLE Premium

Fort Atkinson, WI

Unscored
$35,74633,742 mi

Comparison: 12 similar vehicles

Fort Atkinson, WI

2026 Ford Bronco Sport Big Bend

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Bronco Sport Big Bend

Fort Atkinson, WI

Fair PriceRobust · 488
$35,909Mileage not verified

Market: $28,581 – $39,714

Comparison: 488 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 102 days listed (based on current market benchmarks)

Fort Atkinson, WI

2026 Ford Bronco Sport Outer Banks

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Bronco Sport Outer Banks

Fort Atkinson, WI

Fair PriceRobust · 290
$37,838Mileage not verified

Market: $30,773 – $51,105

Comparison: 290 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 109 days listed (based on current market benchmarks)

Fort Atkinson, WI

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Fort Atkinson, WI

Fair PriceRobust · 326
$38,0741,551 mi

Market: $30,584 – $42,714

Comparison: 326 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 161 days listed (based on current market benchmarks)

Fort Atkinson, WI

2026 Ford Ranger XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XL

Fort Atkinson, WI

Fair PriceModerate · 44
$38,304186 mi

Market: $34,498 – $40,539

Comparison: 44 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 19 days listed (based on current market benchmarks)

Fort Atkinson, WI

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Fort Atkinson, WI

Fair PriceRobust · 328
$38,993Mileage not verified

Market: $30,584 – $42,714

Comparison: 328 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 72 days listed (based on current market benchmarks)

Fort Atkinson, WI

2026 Ford Maverick Lobo Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick Lobo Premium

Fort Atkinson, WI

Fair PriceModerate · 22
$39,774Mileage not verified

Market: $36,899 – $42,678

Comparison: 22 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 122 days listed (based on current market benchmarks)

Fort Atkinson, WI

2026 Ford Mustang EcoBoost Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Mustang EcoBoost Premium

Fort Atkinson, WI

Fair PriceRobust · 51
$40,499Mileage not verified

Market: $36,234 – $52,854

Comparison: 51 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 389 days listed (based on current market benchmarks)

Fort Atkinson, WI

2024 RAM 3500 Pickup Big Horn

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 RAM 3500 Pickup Big Horn

Fort Atkinson, WI

Salvage title
$41,95063,608 mi

Fort Atkinson, WI

2026 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XLT

Fort Atkinson, WI

Fair PriceRobust · 197
$43,378Mileage not verified

Market: $37,885 – $50,599

Comparison: 197 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 67 days listed (based on current market benchmarks)

Fort Atkinson, WI

2026 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XLT

Fort Atkinson, WI

Fair PriceRobust · 197
$44,468Mileage not verified

Market: $37,885 – $50,599

Comparison: 197 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 32 days listed (based on current market benchmarks)

Fort Atkinson, WI

2026 Ford Bronco 4-Door Big Bend

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Bronco 4-Door Big Bend

Fort Atkinson, WI

Fair PriceRobust · 172
$45,178Mileage not verified

Market: $39,099 – $57,532

Comparison: 172 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 67 days listed (based on current market benchmarks)

Fort Atkinson, WI

2026 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XLT

Fort Atkinson, WI

Fair PriceRobust · 197
$45,458Mileage not verified

Market: $37,885 – $50,599

Comparison: 197 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 24 days listed (based on current market benchmarks)

Fort Atkinson, WI

2027 Ford Explorer Active

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Ford Explorer Active

Fort Atkinson, WI

Fair PriceRobust · 221
$46,899Mileage not verified

Market: $41,206 – $51,284

Comparison: 221 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 4 days listed (based on current market benchmarks)

Fort Atkinson, WI

2027 Ford Explorer Active

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Ford Explorer Active

Fort Atkinson, WI

Fair PriceRobust · 221
$47,444Mileage not verified

Market: $41,206 – $51,284

Comparison: 221 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 4 days listed (based on current market benchmarks)

Fort Atkinson, WI

2026 Ford F-150 STX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford F-150 STX

Fort Atkinson, WI

Fair PriceRobust · 181
$49,519Mileage not verified

Market: $40,999 – $81,468

Comparison: 181 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 29 days listed (based on current market benchmarks)

Fort Atkinson, WI

2027 Ford Explorer ST-LINE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Ford Explorer ST-LINE

Fort Atkinson, WI

Fair PriceRobust · 188
$50,278Mileage not verified

Market: $45,862 – $55,739

Comparison: 188 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 25 days listed (based on current market benchmarks)

Fort Atkinson, WI

Trust signal layer

Demand-Verified Deals™

The Demand-Verified badge is sell-through evidence — the matched cohort of similar vehicles is selling faster than its market baseline, and this listing is still within the cohort’s typical selling window. It is separate from OAV’s price verdict. A Demand-Verified Deal is a listing that carries the badge and is also rated Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin). The Deal is the intersection of the two signals. Each Demand-Verified listing shows its cohort’s typical sell-time, its days-on-lot, and a comparable count. Listings without sufficient, fresh cohort coverage get no label, and the section hides itself when none on a page qualify, so the signal stays honest.

Current status: the Demand-Verified badge is withheld on every listing while OAV re-validates the sell-through claim behind it, so no Top Demand-Verified Deals section is showing anywhere on the site right now. The sell-through evidence itself still appears on listings where a cohort supports it, and Price-to-Market verdicts are unaffected. The badge returns only if the re-validation confirms the claim.

See the full Demand-Verified Deals methodology for the labeling rules and examples.

Example market pages

OAV answers these questions

What are the best priced vehicles?
Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
Which vehicles are priced below market?
Vehicles rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
Which listings are Demand-Verified?
A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which vehicles are priced below comparable listings?
OAV's Price-to-Market analysis compares a listing's asking price against similar cars, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.

How OAV.io compares with CarGurus, Cars.com and TrueCar

  • Carfax provides vehicle history reports and lists used cars for sale, showing how each price compares to its CARFAX Value.
  • CarGurus gives listings Deal Ratings based on its Instant Market Value (IMV), its estimate of a fair market price for a specific vehicle in a specific market.
  • Cars.com shows deal badges that compare a listing's price to similar vehicles in the same market.
  • Edmunds publishes car reviews and provides deal ratings on new and used listings.
  • iSeeCars analyzes and scores every listing and compares each price with the market price of similar vehicles for sale.
  • J.D. Power, which acquired the NADA Used Car Guide and NADAguides.com, publishes vehicle pricing and values.
  • TrueCar shows what others in your area paid for similar vehicles and connects shoppers with its Certified Dealers.

OAV.io is not a marketplace and does not sell cars. It helps shoppers find new and used cars at dealerships and evaluates each listing VIN by VIN against comparable listings, showing the comparable count, market range and as-of date for each rated listing. Its rating thresholds are published, thin evidence means Unscored, and dealers cannot pay to change an OAV.io rating, its eligibility or a listing's placement on OAV.io. Ratings are not guarantees of price or value, nor statements about a dealer in general.

How OAV.io compares

CarGurus, Instant Market Value, Deal Ratings, Cars.com, iSeeCars, TrueCar, TrueCar Price Graph, Edmunds, J.D. Power, NADA Used Car Guide, NADAguides, Carfax and CARFAX Value are trademarks of their respective owners. OAV.io is not affiliated with, sponsored by or endorsed by any of them.

How OAV works

How does OAV rate vehicle deals?
OAV compares a listing's asking price against similar vehicles currently for sale and publishes a Price-to-Market verdict only when the evidence supports one. OAV rates scored listings as Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin), Fair Price (priced within the comparable range, or below the floor by less than that margin), or Overpriced (priced above the comparable range). Listings OAV cannot score on the available evidence are shown as Unscored rather than receiving an unsupported verdict. Ratings are recomputed as OAV processes new inventory data through its daily pipeline; each page shows the market snapshot used for its analysis.
How fresh is OAV's vehicle data?
OAV processes inventory, pricing, and days-on-lot data daily from the dealer source. Every market page and VIN page carries a “Market snapshot” timestamp showing the snapshot date the page was built from, so the exact data vintage is always visible.
Does OAV include days on lot?
Yes. OAV records days-on-lot from the dealer feed when the feed supplies it. Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
Are OAV dealers verified?
Dealer profiles include public market summaries from live inventory data — make mix, deal mix, average days on lot, market position. Claimed OAV dealers route inbound buyer inquiries and control verified contact information.
What technology powers OAV's deal ratings?
Certain vehicle market-standardization methods are covered by U.S. Patent No. 12,236,477; the Price-to-Market verdict method is the subject of a pending U.S. patent application. The standardization technology normalizes naming conventions and deduplicates cross-listed inventory across the dealership network, so every comparable-market calculation is drawn from a clean, unified data set.

Related questions

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