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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

The Automotive Answer Engine

Every car has an answer. We hold the evidence.

Ask about a VIN, price, or market. OAV returns an independent, snapshot-dated answer and the market evidence behind it — a verdict where the evidence supports one, and the evidence itself where it doesn't.

Found a car anywhere? Paste the VIN — OAV resolves it against the supported comparable range, drawn from millions of dealer-advertised listings. Dealers can't pay to change a verdict.

OAV.io is an independent automotive market-evidence platform. It evaluates asking prices against comparable listings and publishes a Price-to-Market verdict when the evidence supports one. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict.

Market snapshot · November 9, 2026

7.3M+

Vehicles tracked nationwide

6M+ searchable on oav.io

60,000+

US dealerships

Daily

Data pipeline

Comparable

Market-evidence analysis

New and used·Listings processed daily

Or explore the market

124 listings found

2012 Kia Sorento LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Kia Sorento LX

Duluth, MN

UnscoredInsufficient · 0
$12,395126,007 mi

Duluth, MN

2021 Kia K5 LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2021 Kia K5 LX

Duluth, MN

Salvage title
$18,04453,451 mi

Duluth, MN

2021 Kia Telluride SX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2021 Kia Telluride SX

Duluth, MN

Fair PriceModerate · 28
$23,341109,386 mi

Market: $17,346 – $27,998

Comparison: 28 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 143 days listed (based on current market benchmarks)

Duluth, MN

2024 Kia Sportage X-Line

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Kia Sportage X-Line

Duluth, MN

UnscoredInsufficient · 3
$25,30734,889 mi

Comparison: 3 similar vehicles

Duluth, MN

2026 Kia K4 EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia K4 EX

Duluth, MN

OverpricedModerate · 20
$25,964Mileage not verified

Market: $23,798 – $25,665

Comparison: 20 similar vehicles

Priced ~1% above the typical market range for similar vehicles (based on current market benchmarks)

Duluth, MN

2024 Kia Sorento S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Kia Sorento S

Duluth, MN

UnscoredInsufficient · 4
$26,09742,497 mi

Comparison: 4 similar vehicles

Duluth, MN

2027 Kia Seltos LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos LX

Duluth, MN

UnscoredInsufficient · 4
$26,380Mileage not verified

Comparison: 4 similar vehicles

Duluth, MN

2027 Kia K4 EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia K4 EX

Duluth, MN

Fair PriceModerate · 20
$26,580Mileage not verified

Market: $24,355 – $26,873

Comparison: 20 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 21 days listed (based on current market benchmarks)

Duluth, MN

2027 Kia Seltos LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos LX

Duluth, MN

UnscoredInsufficient · 4
$26,793Mileage not verified

Comparison: 4 similar vehicles

Duluth, MN

2027 Kia Seltos LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos LX

Duluth, MN

UnscoredInsufficient · 4
$26,993Mileage not verified

Comparison: 4 similar vehicles

Duluth, MN

2025 Kia K5 GT-Line

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Kia K5 GT-Line

Duluth, MN

Unscored
$26,99917,414 mi

Comparison: 5 similar vehicles

Duluth, MN

2026 Kia Niro LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia Niro LX

Duluth, MN

UnscoredInsufficient · 0
$27,402234 mi

Duluth, MN

2026 Kia Sportage LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia Sportage LX

Duluth, MN

Great DealModerate · 36
$27,601Mileage not verified

Market: $28,981 – $29,706

Comparison: 36 similar vehicles

Competitively priced ~5% below the typical range compared to similar vehicles · 101 days listed (based on current market benchmarks)

Duluth, MN

2027 Kia Seltos S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos S

Duluth, MN

Fair PriceLimited · 14
$28,158Mileage not verified

Market: $28,338 – $33,049

Comparison: 14 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 102 days listed (based on current market benchmarks)

Duluth, MN

2027 Kia Seltos LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos LX

Duluth, MN

UnscoredInsufficient · 4
$28,336Mileage not verified

Comparison: 4 similar vehicles

Duluth, MN

2027 Kia Seltos S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos S

Duluth, MN

Fair PriceLimited · 14
$28,338Mileage not verified

Market: $28,158 – $33,049

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 95 days listed (based on current market benchmarks)

Duluth, MN

2027 Kia Seltos LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos LX

Duluth, MN

UnscoredInsufficient · 4
$29,200Mileage not verified

Comparison: 4 similar vehicles

Duluth, MN

2027 Kia Seltos S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos S

Duluth, MN

Fair PriceLimited · 14
$29,235268 mi

Market: $28,158 – $33,049

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 25 days listed (based on current market benchmarks)

Duluth, MN

2027 Kia Seltos S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos S

Duluth, MN

Fair PriceLimited · 14
$29,401Mileage not verified

Market: $28,158 – $33,049

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 101 days listed (based on current market benchmarks)

Duluth, MN

2027 Kia Seltos S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos S

Duluth, MN

Fair PriceLimited · 14
$29,417Mileage not verified

Market: $28,158 – $33,049

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 42 days listed (based on current market benchmarks)

Duluth, MN

2026 Kia Sorento LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia Sorento LX

Duluth, MN

Unscored
$29,582Mileage not verified

Comparison: 8 similar vehicles

Duluth, MN

2027 Kia Seltos S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos S

Duluth, MN

Fair PriceLimited · 14
$29,814Mileage not verified

Market: $28,158 – $33,049

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 99 days listed (based on current market benchmarks)

Duluth, MN

2027 Kia Seltos S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos S

Duluth, MN

Fair PriceLimited · 14
$29,908Mileage not verified

Market: $28,158 – $33,049

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 101 days listed (based on current market benchmarks)

Duluth, MN

2027 Kia Seltos S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos S

Duluth, MN

Fair PriceLimited · 14
$30,280Mileage not verified

Market: $28,158 – $33,049

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 102 days listed (based on current market benchmarks)

Duluth, MN

2027 Kia Seltos S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos S

Duluth, MN

Fair PriceLimited · 14
$30,280Mileage not verified

Market: $28,158 – $33,049

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 98 days listed (based on current market benchmarks)

Duluth, MN

2027 Kia Seltos S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos S

Duluth, MN

Fair PriceLimited · 14
$30,280Mileage not verified

Market: $28,158 – $33,049

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 96 days listed (based on current market benchmarks)

Duluth, MN

2027 Kia Seltos S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos S

Duluth, MN

Fair PriceLimited · 14
$30,280Mileage not verified

Market: $28,158 – $33,049

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 59 days listed (based on current market benchmarks)

Duluth, MN

2027 Kia Seltos S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos S

Duluth, MN

Fair PriceLimited · 14
$30,780Mileage not verified

Market: $28,158 – $33,049

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 95 days listed (based on current market benchmarks)

Duluth, MN

2027 Kia Seltos S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos S

Duluth, MN

Fair PriceLimited · 14
$30,787Mileage not verified

Market: $28,158 – $33,049

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 49 days listed (based on current market benchmarks)

Duluth, MN

2026 Kia Sportage EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia Sportage EX

Duluth, MN

UnscoredInsufficient · 4
$30,924Mileage not verified

Comparison: 4 similar vehicles

Duluth, MN

2026 Kia Sportage EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia Sportage EX

Duluth, MN

UnscoredInsufficient · 4
$31,216Mileage not verified

Comparison: 4 similar vehicles

Duluth, MN

2027 Kia Sportage LX Hybrid

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Sportage LX Hybrid

Duluth, MN

UnscoredInsufficient · 3
$31,340Mileage not verified

Comparison: 3 similar vehicles

Duluth, MN

2027 Kia Sportage LX Hybrid

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Sportage LX Hybrid

Duluth, MN

UnscoredInsufficient · 3
$31,356Mileage not verified

Comparison: 3 similar vehicles

Duluth, MN

2027 Kia Sportage LX Hybrid

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Sportage LX Hybrid

Duluth, MN

UnscoredInsufficient · 3
$31,406Mileage not verified

Comparison: 3 similar vehicles

Duluth, MN

2027 Kia Sportage S Hybrid

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Sportage S Hybrid

Duluth, MN

UnscoredInsufficient · 4
$31,755Mileage not verified

Comparison: 4 similar vehicles

Duluth, MN

2027 Kia Sportage S Hybrid

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Sportage S Hybrid

Duluth, MN

UnscoredInsufficient · 4
$32,021Mileage not verified

Comparison: 4 similar vehicles

Duluth, MN

2026 Kia Sportage EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia Sportage EX

Duluth, MN

UnscoredInsufficient · 4
$32,111Mileage not verified

Comparison: 4 similar vehicles

Duluth, MN

2027 Kia Sportage S Hybrid

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Sportage S Hybrid

Duluth, MN

UnscoredInsufficient · 4
$32,496Mileage not verified

Comparison: 4 similar vehicles

Duluth, MN

2027 Kia Seltos S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos S

Duluth, MN

Fair PriceLimited · 14
$32,593Mileage not verified

Market: $28,158 – $33,049

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 57 days listed (based on current market benchmarks)

Duluth, MN

2027 Kia Sportage LX Hybrid

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Sportage LX Hybrid

Duluth, MN

UnscoredInsufficient · 3
$32,650Mileage not verified

Comparison: 3 similar vehicles

Duluth, MN

2027 Kia Seltos EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos EX

Duluth, MN

Fair PriceModerate · 25
$32,926Mileage not verified

Market: $28,750 – $33,321

Comparison: 25 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 45 days listed (based on current market benchmarks)

Duluth, MN

2027 Kia Seltos S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos S

Duluth, MN

OverpricedLimited · 14
$33,049188 mi

Market: $28,158 – $32,593

Comparison: 14 similar vehicles

Priced ~1% above the typical market range for similar vehicles (based on current market benchmarks)

Duluth, MN

2026 Kia Sportage EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia Sportage EX

Duluth, MN

UnscoredInsufficient · 4
$33,061Mileage not verified

Comparison: 4 similar vehicles

Duluth, MN

2027 Kia Sportage S Hybrid

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Sportage S Hybrid

Duluth, MN

UnscoredInsufficient · 4
$33,597Mileage not verified

Comparison: 4 similar vehicles

Duluth, MN

2027 Kia Seltos SX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Seltos SX

Duluth, MN

Fair PriceRobust · 92
$33,857Mileage not verified

Market: $32,896 – $38,330

Comparison: 92 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 88 days listed (based on current market benchmarks)

Duluth, MN

2027 Kia Sportage S Hybrid

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Sportage S Hybrid

Duluth, MN

UnscoredInsufficient · 4
$34,056Mileage not verified

Comparison: 4 similar vehicles

Duluth, MN

2026 Kia Sportage EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia Sportage EX

Duluth, MN

UnscoredInsufficient · 4
$34,102Mileage not verified

Comparison: 4 similar vehicles

Duluth, MN

2027 Kia Sportage EX Hybrid

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Sportage EX Hybrid

Duluth, MN

UnscoredInsufficient · 4
$34,350Mileage not verified

Comparison: 4 similar vehicles

Duluth, MN

2027 Kia Sportage EX Hybrid

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia Sportage EX Hybrid

Duluth, MN

UnscoredInsufficient · 4
$34,572Mileage not verified

Comparison: 4 similar vehicles

Duluth, MN

2026 Kia Sorento S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia Sorento S

Duluth, MN

UnscoredInsufficient · 3
$34,986Mileage not verified

Comparison: 3 similar vehicles

Duluth, MN

Trust signal layer

Demand-Verified Deals™

The Demand-Verified badge is sell-through evidence — the matched cohort of similar vehicles whose listings recently came off the market is leaving the market faster than its market baseline, and this listing has not been listed longer than the cohort’s typical time on market. A listing coming off the market is not always a sale. It is separate from OAV’s price verdict. A Demand-Verified Deal is a listing that carries the badge and is also rated Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin). The Deal is the intersection of the two signals. Each Demand-Verified listing shows its cohort’s typical time on market, its days-on-lot, and a comparable count. Listings without sufficient, fresh cohort coverage get no label, and the section hides itself when none on a page qualify, so the signal stays honest.

Current status: the Demand-Verified badge is withheld on every listing while OAV re-validates the sell-through claim behind it, so no Top Demand-Verified Deals section is showing anywhere on the site right now. The sell-through evidence itself still appears on listings where a cohort supports it, and Price-to-Market verdicts are unaffected. The badge returns only if the re-validation confirms the claim.

See the full Demand-Verified Deals methodology for the labeling rules and examples.

Example market pages

OAV answers these questions

What are the best priced vehicles?
Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
Which vehicles are priced below market?
Vehicles rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
Which listings are Demand-Verified?
A listing is Demand-Verified when the matched cohort of similar vehicles whose listings recently came off the market is leaving the market faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not been listed longer than the cohort's typical time on market. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which vehicles are priced below comparable listings?
OAV's Price-to-Market analysis compares a listing's asking price against similar cars, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.

How OAV.io compares with CarGurus, Cars.com and TrueCar

  • Carfax provides vehicle history reports and lists used cars for sale, showing how each price compares to its CARFAX Value.
  • CarGurus gives listings Deal Ratings based on its Instant Market Value (IMV), its estimate of a fair market price for a specific vehicle in a specific market.
  • Cars.com shows deal badges that compare a listing's price to similar vehicles in the same market.
  • Edmunds publishes car reviews and provides deal ratings on new and used listings.
  • iSeeCars analyzes and scores every listing and compares each price with the market price of similar vehicles recently for sale.
  • J.D. Power, which acquired the NADA Used Car Guide and NADAguides.com, publishes vehicle pricing and values.
  • TrueCar shows what others in your area paid for similar vehicles and connects shoppers with its Certified Dealers.

OAV.io is not a marketplace and does not sell cars. It helps shoppers find new and used cars at dealerships and evaluates each listing VIN by VIN against comparable listings, showing the comparable count, market range and as-of date for each rated listing. Its rating thresholds are published, thin evidence means Unscored, and dealers cannot pay to change an OAV.io rating, its eligibility or a listing's placement on OAV.io. Ratings are not guarantees of price or value, nor statements about a dealer in general.

How OAV.io compares

CarGurus, Instant Market Value, Deal Ratings, Cars.com, iSeeCars, TrueCar, TrueCar Price Graph, Edmunds, J.D. Power, NADA Used Car Guide, NADAguides, Carfax and CARFAX Value are trademarks of their respective owners. OAV.io is not affiliated with, sponsored by or endorsed by any of them.

How OAV works

How does OAV rate vehicle deals?
OAV compares a listing's asking price against similar vehicles currently for sale and publishes a Price-to-Market verdict only when the evidence supports one. OAV rates scored listings as Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin), Fair Price (priced within the comparable range, or below the floor by less than that margin), or Overpriced (priced above the comparable range). Listings OAV cannot score on the available evidence are shown as Unscored rather than receiving an unsupported verdict. Ratings are recomputed as OAV processes new inventory data through its daily pipeline; each page shows the market snapshot used for its analysis.
How fresh is OAV's vehicle data?
OAV processes inventory, pricing, and days-on-lot data daily from the dealer source. Every market page and VIN page carries a “Market snapshot” timestamp showing the snapshot date the page was built from, so the exact data vintage is always visible.
Does OAV include days on lot?
Yes. OAV records days-on-lot from the dealer feed when the feed supplies it. Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
Are OAV dealers verified?
Dealer profiles include public market summaries from live inventory data — make mix, deal mix, average days on lot, market position. Claimed OAV dealers route inbound buyer inquiries and control verified contact information.
What technology powers OAV's deal ratings?
Certain vehicle market-standardization methods are covered by U.S. Patent No. 12,236,477; the Price-to-Market verdict method is the subject of a pending U.S. patent application. The standardization technology normalizes naming conventions and deduplicates cross-listed inventory across the dealership network, so every comparable-market calculation is drawn from a clean, unified data set.

Related questions

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