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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

The Automotive Answer Engine

Every car has an answer. We hold the evidence.

Ask about a VIN, price, or market. OAV returns an independent, snapshot-dated answer and the market evidence behind it — a verdict where the evidence supports one, and the evidence itself where it doesn't.

Found a car anywhere? Paste the VIN — OAV resolves it against the supported comparable range, drawn from millions of dealer-advertised listings. Dealers can't pay to change a verdict.

OAV.io is an independent automotive market-evidence platform. It evaluates asking prices against comparable listings and publishes a Price-to-Market verdict when the evidence supports one. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict.

Market snapshot · November 3, 2026

6.8M+

Vehicles tracked nationwide

6M+ searchable on oav.io

60,000+

US dealerships

Daily

Data pipeline

Comparable

Market-evidence analysis

New and used·Listings processed daily

Or explore the market

84 listings found

2010 Mazda MAZDA3 s Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Mazda MAZDA3 s Sport

Canton, OH

Unscored
$3,995125,432 mi

Comparison: 8 similar vehicles

Canton, OH

2011 Mazda MAZDA3 s Grand Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Mazda MAZDA3 s Grand Touring

Canton, OH

UnscoredInsufficient · 0
$4,995154,796 mi

Canton, OH

2011 Mazda MAZDA3 i Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Mazda MAZDA3 i Sport

Canton, OH

Unscored
$5,295186,958 mi

Comparison: 5 similar vehicles

Canton, OH

2010 Mazda MAZDA3 i Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Mazda MAZDA3 i Touring

Canton, OH

UnscoredInsufficient · 3
$5,995158,750 mi

Comparison: 3 similar vehicles

Canton, OH

2016 Mazda MAZDA6 i Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Mazda MAZDA6 i Sport

Canton, OH

Unscored
$6,995207,822 mi

Comparison: 13 similar vehicles

Canton, OH

2011 Mazda CX-7 i Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Mazda CX-7 i Sport

Canton, OH

UnscoredInsufficient · 0
$7,99594,937 mi

Canton, OH

2016 Mazda MAZDA3 i Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Mazda MAZDA3 i Sport

Canton, OH

Unscored
$10,075128,927 mi

Comparison: 20 similar vehicles

Canton, OH

2015 Mazda MAZDA3 i Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Mazda MAZDA3 i Touring

Canton, OH

Great DealLimited · 19
$10,393115,068 mi

Market: $12,998 – $15,990

Comparison: 19 similar vehicles

Competitively priced ~20% below the typical range compared to similar vehicles · 59 days listed (based on current market benchmarks)

Canton, OH

1992 Mazda MX-5 Miata

Image from the dealer's site. OAV does not own, control, or store dealer images.

1992 Mazda MX-5 Miata

Canton, OH

UnscoredInsufficient · 0
$10,43175,767 mi

Canton, OH

2015 Mazda MAZDA6 i Grand Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Mazda MAZDA6 i Grand Touring

Canton, OH

Fair PriceLimited · 12
$12,495103,830 mi

Market: $7,245 – $14,500

Comparison: 12 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 104 days listed (based on current market benchmarks)

Canton, OH

2016 Mazda CX-5 Grand Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Mazda CX-5 Grand Touring

Canton, OH

UnscoredInsufficient · 4
$12,823139,161 mi

Comparison: 4 similar vehicles

Canton, OH

2015 Mazda CX-5 Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Mazda CX-5 Touring

Canton, OH

UnscoredInsufficient · 3
$12,998121,444 mi

Comparison: 3 similar vehicles

Canton, OH

2017 Mazda CX-5 Grand Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Mazda CX-5 Grand Touring

Canton, OH

Unscored
$13,995115,947 mi

Comparison: 6 similar vehicles

Canton, OH

2016 Mazda CX-3 Grand Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Mazda CX-3 Grand Touring

Canton, OH

UnscoredInsufficient · 0
$16,97555,874 mi

Canton, OH

2021 Mazda CX-3 Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2021 Mazda CX-3 Sport

Canton, OH

Unscored
$17,87561,499 mi

Comparison: 7 similar vehicles

Canton, OH

2023 Mazda Mazda3 Preferred

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Mazda Mazda3 Preferred

Canton, OH

UnscoredInsufficient · 4
$22,43120,910 mi

Comparison: 4 similar vehicles

Canton, OH

2024 Mazda CX-30 Select Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Mazda CX-30 Select Sport

Canton, OH

Great DealLimited · 11
$22,93117,584 mi

Market: $24,300 – $25,438

Comparison: 11 similar vehicles

Competitively priced ~6% below the typical range compared to similar vehicles · 60 days listed (based on current market benchmarks)

Canton, OH

2023 Mazda CX-30 Preferred

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Mazda CX-30 Preferred

Canton, OH

UnscoredInsufficient · 4
$24,19827,386 mi

Comparison: 4 similar vehicles

Canton, OH

2021 Mazda CX-5 Grand Touring Reserve

Image from the dealer's site. OAV does not own, control, or store dealer images.

2021 Mazda CX-5 Grand Touring Reserve

Canton, OH

Unscored
$24,67544,365 mi

Comparison: 5 similar vehicles

Canton, OH

2022 Mazda Mazda3 Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Mazda Mazda3 Premium

Canton, OH

UnscoredInsufficient · 0
$25,1757,499 mi

Canton, OH

2023 Mazda CX-5 S Select Package

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Mazda CX-5 S Select Package

Canton, OH

UnscoredInsufficient · 3
$25,47514,478 mi

Comparison: 3 similar vehicles

Canton, OH

2023 Mazda CX-5 S Premium Plus package

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Mazda CX-5 S Premium Plus package

Canton, OH

UnscoredInsufficient · 0
$26,07542,071 mi

Canton, OH

2024 Mazda CX-30 Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Mazda CX-30 Premium

Canton, OH

Fair PriceModerate · 40
$27,13114,581 mi

Market: $26,720 – $30,073

Comparison: 40 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 30 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-30 Preferred

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-30 Preferred

Canton, OH

UnscoredInsufficient · 3
$27,7754,825 mi

Comparison: 3 similar vehicles

Canton, OH

2024 Mazda CX-5 S Premium package

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Mazda CX-5 S Premium package

Canton, OH

Unscored
$27,97532,894 mi

Comparison: 8 similar vehicles

Canton, OH

2026 Mazda Mazda3 Preferred

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda Mazda3 Preferred

Canton, OH

Fair PriceLimited · 10
$28,297Mileage not verified

Market: $27,267 – $29,658

Comparison: 10 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 60 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-30 Preferred

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-30 Preferred

Canton, OH

Fair PriceModerate · 27
$29,908Mileage not verified

Market: $30,071 – $32,693

Comparison: 27 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 51 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-30 Aire Edition

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-30 Aire Edition

Canton, OH

Fair PriceLimited · 14
$30,166Mileage not verified

Market: $30,177 – $32,218

Comparison: 14 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 68 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-30 Preferred

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-30 Preferred

Canton, OH

Fair PriceModerate · 27
$30,325Mileage not verified

Market: $29,908 – $32,693

Comparison: 27 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 68 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-30 Aire Edition

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-30 Aire Edition

Canton, OH

Fair PriceLimited · 14
$30,386Mileage not verified

Market: $30,166 – $32,218

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 60 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-5 S Select

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-5 S Select

Canton, OH

Fair PriceRobust · 88
$31,403Mileage not verified

Market: $31,491 – $34,413

Comparison: 88 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 31 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-5 S Select

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-5 S Select

Canton, OH

Fair PriceRobust · 88
$31,491Mileage not verified

Market: $31,403 – $34,413

Comparison: 88 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 60 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-5 S Select

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-5 S Select

Canton, OH

Fair PriceRobust · 88
$31,831Mileage not verified

Market: $31,403 – $34,413

Comparison: 88 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 31 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-5 S Select

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-5 S Select

Canton, OH

Fair PriceRobust · 88
$31,893Mileage not verified

Market: $31,403 – $34,413

Comparison: 88 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 31 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-5 S Select

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-5 S Select

Canton, OH

Fair PriceRobust · 88
$32,025Mileage not verified

Market: $31,403 – $34,413

Comparison: 88 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 60 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-5 S Select

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-5 S Select

Canton, OH

Fair PriceRobust · 88
$32,033Mileage not verified

Market: $31,403 – $34,413

Comparison: 88 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 32 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda Mazda3 Carbon Edition

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda Mazda3 Carbon Edition

Canton, OH

Unscored
$32,073Mileage not verified

Comparison: 7 similar vehicles

Canton, OH

2026 Mazda CX-5 S Select

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-5 S Select

Canton, OH

Fair PriceRobust · 88
$32,081Mileage not verified

Market: $31,403 – $34,413

Comparison: 88 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 32 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-5 S Select

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-5 S Select

Canton, OH

Fair PriceRobust · 88
$32,121Mileage not verified

Market: $31,403 – $34,413

Comparison: 88 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 31 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-50 Select

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-50 Select

Canton, OH

Unscored
$32,288Mileage not verified

Comparison: 5 similar vehicles

Canton, OH

2026 Mazda CX-50 Preferred

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-50 Preferred

Canton, OH

Fair PriceRobust · 100
$32,621Mileage not verified

Market: $32,913 – $65,556

Comparison: 100 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 60 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-50 Meridian Edition

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-50 Meridian Edition

Canton, OH

Great DealModerate · 33
$33,124Mileage not verified

Market: $34,378 – $41,798

Comparison: 33 similar vehicles

Competitively priced ~4% below the typical range compared to similar vehicles · 51 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-5 S Preferred

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-5 S Preferred

Canton, OH

Fair PriceRobust · 177
$33,827Mileage not verified

Market: $33,903 – $37,791

Comparison: 177 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 32 days listed (based on current market benchmarks)

Canton, OH

2024 Mazda CX-90 Turbo Premium Plus Package

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Mazda CX-90 Turbo Premium Plus Package

Canton, OH

Unscored
$33,83431,743 mi

Comparison: 8 similar vehicles

Canton, OH

2026 Mazda CX-5 S Preferred

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-5 S Preferred

Canton, OH

Fair PriceRobust · 177
$33,903Mileage not verified

Market: $33,827 – $37,791

Comparison: 177 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 60 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-30 Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-30 Premium

Canton, OH

Fair PriceLimited · 14
$34,019Mileage not verified

Market: $34,641 – $36,533

Comparison: 14 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 60 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-5 S Preferred

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-5 S Preferred

Canton, OH

Fair PriceRobust · 177
$34,217Mileage not verified

Market: $33,827 – $37,791

Comparison: 177 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 31 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-5 S Preferred

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-5 S Preferred

Canton, OH

Fair PriceRobust · 177
$34,237Mileage not verified

Market: $33,827 – $37,791

Comparison: 177 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 32 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-5 S Preferred

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-5 S Preferred

Canton, OH

Fair PriceRobust · 177
$34,485Mileage not verified

Market: $33,827 – $37,791

Comparison: 177 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 31 days listed (based on current market benchmarks)

Canton, OH

2026 Mazda CX-50 Preferred

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mazda CX-50 Preferred

Canton, OH

Fair PriceRobust · 100
$34,743Mileage not verified

Market: $32,621 – $65,556

Comparison: 100 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 16 days listed (based on current market benchmarks)

Canton, OH

Trust signal layer

Demand-Verified Deals™

The Demand-Verified badge is sell-through evidence — the matched cohort of similar vehicles is selling faster than its market baseline, and this listing is still within the cohort’s typical selling window. It is separate from OAV’s price verdict. A Demand-Verified Deal is a listing that carries the badge and is also rated Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin). The Deal is the intersection of the two signals. Each Demand-Verified listing shows its cohort’s typical sell-time, its days-on-lot, and a comparable count. Listings without sufficient, fresh cohort coverage get no label, and the section hides itself when none on a page qualify, so the signal stays honest.

Current status: the Demand-Verified badge is withheld on every listing while OAV re-validates the sell-through claim behind it, so no Top Demand-Verified Deals section is showing anywhere on the site right now. The sell-through evidence itself still appears on listings where a cohort supports it, and Price-to-Market verdicts are unaffected. The badge returns only if the re-validation confirms the claim.

See the full Demand-Verified Deals methodology for the labeling rules and examples.

Example market pages

OAV answers these questions

What are the best priced vehicles?
Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
Which vehicles are priced below market?
Vehicles rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
Which listings are Demand-Verified?
A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which vehicles are priced below comparable listings?
OAV's Price-to-Market analysis compares a listing's asking price against similar cars, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.

How OAV.io compares with CarGurus, Cars.com and TrueCar

  • Carfax provides vehicle history reports and lists used cars for sale, showing how each price compares to its CARFAX Value.
  • CarGurus gives listings Deal Ratings based on its Instant Market Value (IMV), its estimate of a fair market price for a specific vehicle in a specific market.
  • Cars.com shows deal badges that compare a listing's price to similar vehicles in the same market.
  • Edmunds publishes car reviews and provides deal ratings on new and used listings.
  • iSeeCars analyzes and scores every listing and compares each price with the market price of similar vehicles for sale.
  • J.D. Power, which acquired the NADA Used Car Guide and NADAguides.com, publishes vehicle pricing and values.
  • TrueCar shows what others in your area paid for similar vehicles and connects shoppers with its Certified Dealers.

OAV.io is not a marketplace and does not sell cars. It helps shoppers find new and used cars at dealerships and evaluates each listing VIN by VIN against comparable listings, showing the comparable count, market range and as-of date for each rated listing. Its rating thresholds are published, thin evidence means Unscored, and dealers cannot pay to change an OAV.io rating, its eligibility or a listing's placement on OAV.io. Ratings are not guarantees of price or value, nor statements about a dealer in general.

How OAV.io compares

CarGurus, Instant Market Value, Deal Ratings, Cars.com, iSeeCars, TrueCar, TrueCar Price Graph, Edmunds, J.D. Power, NADA Used Car Guide, NADAguides, Carfax and CARFAX Value are trademarks of their respective owners. OAV.io is not affiliated with, sponsored by or endorsed by any of them.

How OAV works

How does OAV rate vehicle deals?
OAV compares a listing's asking price against similar vehicles currently for sale and publishes a Price-to-Market verdict only when the evidence supports one. OAV rates scored listings as Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin), Fair Price (priced within the comparable range, or below the floor by less than that margin), or Overpriced (priced above the comparable range). Listings OAV cannot score on the available evidence are shown as Unscored rather than receiving an unsupported verdict. Ratings are recomputed as OAV processes new inventory data through its daily pipeline; each page shows the market snapshot used for its analysis.
How fresh is OAV's vehicle data?
OAV processes inventory, pricing, and days-on-lot data daily from the dealer source. Every market page and VIN page carries a “Market snapshot” timestamp showing the snapshot date the page was built from, so the exact data vintage is always visible.
Does OAV include days on lot?
Yes. OAV records days-on-lot from the dealer feed when the feed supplies it. Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
Are OAV dealers verified?
Dealer profiles include public market summaries from live inventory data — make mix, deal mix, average days on lot, market position. Claimed OAV dealers route inbound buyer inquiries and control verified contact information.
What technology powers OAV's deal ratings?
Certain vehicle market-standardization methods are covered by U.S. Patent No. 12,236,477; the Price-to-Market verdict method is the subject of a pending U.S. patent application. The standardization technology normalizes naming conventions and deduplicates cross-listed inventory across the dealership network, so every comparable-market calculation is drawn from a clean, unified data set.

Related questions

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