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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

The Automotive Answer Engine

Every car has an answer. We hold the evidence.

Ask about a VIN, price, or market. OAV returns an independent, snapshot-dated answer and the market evidence behind it — a verdict where the evidence supports one, and the evidence itself where it doesn't.

Found a car anywhere? Paste the VIN — OAV resolves it against the supported comparable range, drawn from millions of dealer-advertised listings. Dealers can't pay to change a verdict.

OAV.io is an independent automotive market-evidence platform. It evaluates asking prices against comparable listings and publishes a Price-to-Market verdict when the evidence supports one. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict.

Market snapshot · November 1, 2026

6.1M+

Unique vehicles analyzed

as of November 1, 2026

56,000+

US dealerships

Daily

Data pipeline

Comparable

Market-evidence analysis

3.3M new·2.8M used·Listings processed daily

Or explore the market

227 listings found

2010 Toyota Camry XLE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Toyota Camry XLE

Appleton, WI

Unscored
$5,950190,427 mi

Comparison: 7 similar vehicles

Appleton, WI

2007 Toyota Camry XLE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2007 Toyota Camry XLE

Appleton, WI

Unscored
$5,950217,669 mi

Comparison: 15 similar vehicles

Appleton, WI

2008 Toyota Sienna LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2008 Toyota Sienna LE

Appleton, WI

UnscoredInsufficient · 4
$6,950191,047 mi

Comparison: 4 similar vehicles

Appleton, WI

2007 Toyota Camry XLE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2007 Toyota Camry XLE

Appleton, WI

Fair PriceLimited · 15
$7,60090,338 mi

Market: $4,175 – $10,700

Comparison: 15 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 72 days listed (based on current market benchmarks)

Appleton, WI

2007 Toyota Avalon XLS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2007 Toyota Avalon XLS

Appleton, WI

UnscoredInsufficient · 0
$7,950170,711 mi

Appleton, WI

2013 Toyota Highlander Plus

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Toyota Highlander Plus

Appleton, WI

Unscored
$7,995219,543 mi

Comparison: 9 similar vehicles

Appleton, WI

2016 Toyota Corolla S Plus

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Toyota Corolla S Plus

Appleton, WI

Unscored
$8,950204,289 mi

Comparison: 15 similar vehicles

Appleton, WI

2010 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Toyota Corolla LE

Appleton, WI

Unscored
$8,995134,853 mi

Comparison: 21 similar vehicles

Appleton, WI

2006 Toyota RAV4 Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 Toyota RAV4 Base

Appleton, WI

Unscored
$9,244156,633 mi

Comparison: 15 similar vehicles

Appleton, WI

2011 Toyota Camry LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Toyota Camry LE

Appleton, WI

Unscored
$9,395176,759 mi

Comparison: 29 similar vehicles

Appleton, WI

2015 Toyota RAV4 Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Toyota RAV4 Limited

Appleton, WI

UnscoredInsufficient · 4
$9,600204,940 mi

Comparison: 4 similar vehicles

Appleton, WI

2006 Toyota Tundra SR5

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 Toyota Tundra SR5

Appleton, WI

UnscoredInsufficient · 3
$9,995134,652 mi

Comparison: 3 similar vehicles

Appleton, WI

2014 Toyota Avalon XLE Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Toyota Avalon XLE Touring

Appleton, WI

UnscoredInsufficient · 4
$10,450201,841 mi

Comparison: 4 similar vehicles

Appleton, WI

2008 Toyota Tundra Grade

Image from the dealer's site. OAV does not own, control, or store dealer images.

2008 Toyota Tundra Grade

Appleton, WI

UnscoredInsufficient · 0
$10,995149,759 mi

Appleton, WI

2020 Toyota Prius LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Toyota Prius LE

Appleton, WI

UnscoredInsufficient · 0
$11,989176,586 mi

Appleton, WI

2006 Toyota 4Runner Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 Toyota 4Runner Limited

Appleton, WI

UnscoredInsufficient · 3
$12,495140,031 mi

Comparison: 3 similar vehicles

Appleton, WI

2014 Toyota Sienna LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Toyota Sienna LE

Appleton, WI

Unscored
$12,995162,502 mi

Comparison: 11 similar vehicles

Appleton, WI

2012 Toyota Prius Two

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Toyota Prius Two

Appleton, WI

Fair PriceLimited · 13
$13,99597,758 mi

Market: $8,995 – $15,995

Comparison: 13 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 1353 days listed (based on current market benchmarks)

Appleton, WI

2010 Toyota Tundra Grade

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Toyota Tundra Grade

Appleton, WI

UnscoredInsufficient · 3
$13,995183,936 mi

Comparison: 3 similar vehicles

Appleton, WI

2018 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Toyota Corolla LE

Appleton, WI

Fair PriceModerate · 38
$14,400103,242 mi

Market: $7,995 – $17,999

Comparison: 38 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 3 days listed (based on current market benchmarks)

Appleton, WI

2023 Toyota Camry SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Toyota Camry SE

Appleton, WI

Unscored
$14,889184,137 mi

Comparison: 100 similar vehicles

Appleton, WI

2015 Toyota Highlander Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Toyota Highlander Limited

Appleton, WI

Unscored
$15,262187,900 mi

Comparison: 42 similar vehicles

Appleton, WI

2018 Toyota Highlander LE Plus

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Toyota Highlander LE Plus

Appleton, WI

Unscored
$15,287181,253 mi

Comparison: 6 similar vehicles

Appleton, WI

2013 Toyota Highlander Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Toyota Highlander Limited

Appleton, WI

Unscored
$15,975124,582 mi

Comparison: 13 similar vehicles

Appleton, WI

2013 Toyota Sienna Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Toyota Sienna Limited

Appleton, WI

Unscored
$15,995121,692 mi

Comparison: 24 similar vehicles

Appleton, WI

2010 Toyota 4Runner SR5

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Toyota 4Runner SR5

Appleton, WI

OverpricedLimited · 10
$15,995137,989 mi

Market: $13,995 – $15,950

Comparison: 10 similar vehicles

Appleton, WI

2016 Toyota Sienna XLE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Toyota Sienna XLE

Appleton, WI

Unscored
$16,085165,613 mi

Comparison: 38 similar vehicles

Appleton, WI

2016 Toyota Tundra SR

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Toyota Tundra SR

Appleton, WI

UnscoredInsufficient · 4
$16,995180,113 mi

Comparison: 4 similar vehicles

Appleton, WI

2017 Toyota Prius Four

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Toyota Prius Four

Appleton, WI

UnscoredInsufficient · 0
$17,000103,000 mi

Appleton, WI

2015 Toyota Highlander XLE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Toyota Highlander XLE

Appleton, WI

Unscored
$17,138142,268 mi

Comparison: 47 similar vehicles

Appleton, WI

2008 Toyota Tacoma Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2008 Toyota Tacoma Base

Appleton, WI

Unscored
$17,99570,939 mi

Comparison: 7 similar vehicles

Appleton, WI

2008 Toyota Tundra SR5

Image from the dealer's site. OAV does not own, control, or store dealer images.

2008 Toyota Tundra SR5

Appleton, WI

OverpricedModerate · 31
$17,995129,868 mi

Market: $6,922 – $16,377

Comparison: 31 similar vehicles

Priced ~10% above the typical market range for similar vehicles (based on current market benchmarks)

Appleton, WI

2007 Toyota Tacoma PreRunner

Image from the dealer's site. OAV does not own, control, or store dealer images.

2007 Toyota Tacoma PreRunner

Appleton, WI

UnscoredInsufficient · 3
$17,99573,042 mi

Comparison: 3 similar vehicles

Appleton, WI

2019 Toyota Highlander Limited Platinum

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 Toyota Highlander Limited Platinum

Appleton, WI

UnscoredInsufficient · 4
$18,223212,952 mi

Comparison: 4 similar vehicles

Appleton, WI

2019 Toyota RAV4 LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 Toyota RAV4 LE

Appleton, WI

UnscoredInsufficient · 3
$18,287167,394 mi

Comparison: 3 similar vehicles

Appleton, WI

2018 Toyota Highlander XLE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Toyota Highlander XLE

Appleton, WI

Unscored
$18,599149,745 mi

Comparison: 8 similar vehicles

Appleton, WI

2017 Toyota Highlander Limited Platinum

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Toyota Highlander Limited Platinum

Appleton, WI

Unscored
$18,995173,617 mi

Comparison: 15 similar vehicles

Appleton, WI

2012 Toyota Highlander Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Toyota Highlander Limited

Appleton, WI

OverpricedLimited · 19
$18,99575,275 mi

Market: $11,499 – $17,994

Comparison: 19 similar vehicles

Priced ~6% above the typical market range for similar vehicles (based on current market benchmarks)

Appleton, WI

2017 Toyota Tacoma TRD Off Road

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Toyota Tacoma TRD Off Road

Appleton, WI

Unscored
$19,101205,788 mi

Comparison: 23 similar vehicles

Appleton, WI

2018 Toyota Prius c Three

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Toyota Prius c Three

Appleton, WI

UnscoredInsufficient · 0
$19,99567,969 mi

Appleton, WI

2025 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Toyota Corolla LE

Appleton, WI

Unscored
$20,59529,768 mi

Comparison: 6 similar vehicles

Appleton, WI

2025 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Toyota Corolla LE

Appleton, WI

Unscored
$20,69528,541 mi

Comparison: 6 similar vehicles

Appleton, WI

2025 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Toyota Corolla LE

Appleton, WI

Unscored
$20,69528,125 mi

Comparison: 6 similar vehicles

Appleton, WI

2025 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Toyota Corolla LE

Appleton, WI

Unscored
$20,89526,989 mi

Comparison: 6 similar vehicles

Appleton, WI

2026 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Toyota Corolla LE

Appleton, WI

Unscored
$20,99517,957 mi

Comparison: 6 similar vehicles

Appleton, WI

2019 Toyota Camry XSE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 Toyota Camry XSE

Appleton, WI

Fair PriceModerate · 39
$20,997118,299 mi

Market: $11,995 – $33,734

Comparison: 39 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 17 days listed (based on current market benchmarks)

Appleton, WI

2011 Toyota Tacoma Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Toyota Tacoma Base

Appleton, WI

OverpricedModerate · 30
$22,004122,731 mi

Market: $11,220 – $19,995

Comparison: 30 similar vehicles

Priced ~10% above the typical market range for similar vehicles (based on current market benchmarks)

Appleton, WI

2016 Toyota Highlander XLE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Toyota Highlander XLE

Appleton, WI

Fair PriceModerate · 22
$22,10963,670 mi

Market: $10,352 – $24,376

Comparison: 22 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 5 days listed (based on current market benchmarks)

Appleton, WI

2025 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Toyota Corolla LE

Appleton, WI

Unscored
$22,28630,298 mi

Comparison: 6 similar vehicles

Appleton, WI

2025 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Toyota Corolla LE

Appleton, WI

Unscored
$22,49531,759 mi

Comparison: 6 similar vehicles

Appleton, WI

Trust signal layer

Demand-Verified Deals™

The Demand-Verified badge is sell-through evidence — the matched cohort of similar vehicles is selling faster than its market baseline, and this listing is still within the cohort’s typical selling window. It is separate from OAV’s price verdict. A Demand-Verified Deal is a listing that carries the badge and is also rated Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin). The Deal is the intersection of the two signals. Each Demand-Verified listing shows its cohort’s typical sell-time, its days-on-lot, and a comparable count. Listings without sufficient, fresh cohort coverage get no label, and the section hides itself when none on a page qualify, so the signal stays honest.

Current status: the Demand-Verified badge is withheld on every listing while OAV re-validates the sell-through claim behind it, so no Top Demand-Verified Deals section is showing anywhere on the site right now. The sell-through evidence itself still appears on listings where a cohort supports it, and Price-to-Market verdicts are unaffected. The badge returns only if the re-validation confirms the claim.

See the full Demand-Verified Deals methodology for the labeling rules and examples.

Example market pages

OAV answers these questions

What are the best priced vehicles?
Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
Which vehicles are priced below market?
Vehicles rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
Which listings are Demand-Verified?
A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which vehicles are priced below comparable listings?
OAV's Price-to-Market analysis compares a listing's asking price against similar cars, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.

How OAV.io compares with CarGurus, Cars.com and TrueCar

  • Carfax provides vehicle history reports and lists used cars for sale, showing how each price compares to its CARFAX Value.
  • CarGurus gives listings Deal Ratings based on its Instant Market Value (IMV), its estimate of a fair market price for a specific vehicle in a specific market.
  • Cars.com shows deal badges that compare a listing's price to similar vehicles in the same market.
  • Edmunds publishes car reviews and provides deal ratings on new and used listings.
  • iSeeCars analyzes and scores every listing and compares each price with the market price of similar vehicles for sale.
  • J.D. Power, which acquired the NADA Used Car Guide and NADAguides.com, publishes vehicle pricing and values.
  • TrueCar shows what others in your area paid for similar vehicles and connects shoppers with its Certified Dealers.

OAV.io is not a marketplace and does not sell cars. It helps shoppers find new and used cars at dealerships and evaluates each listing VIN by VIN against comparable listings, showing the comparable count, market range and as-of date for each rated listing. Its rating thresholds are published, thin evidence means Unscored, and dealers cannot pay to change an OAV.io rating, its eligibility or a listing's placement on OAV.io. Ratings are not guarantees of price or value, nor statements about a dealer in general.

How OAV.io compares

CarGurus, Instant Market Value, Deal Ratings, Cars.com, iSeeCars, TrueCar, TrueCar Price Graph, Edmunds, J.D. Power, NADA Used Car Guide, NADAguides, Carfax and CARFAX Value are trademarks of their respective owners. OAV.io is not affiliated with, sponsored by or endorsed by any of them.

How OAV works

How does OAV rate vehicle deals?
OAV compares a listing's asking price against similar vehicles currently for sale and publishes a Price-to-Market verdict only when the evidence supports one. OAV rates scored listings as Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin), Fair Price (priced within the comparable range, or below the floor by less than that margin), or Overpriced (priced above the comparable range). Listings OAV cannot score on the available evidence are shown as Unscored rather than receiving an unsupported verdict. Ratings are recomputed as OAV processes new inventory data through its daily pipeline; each page shows the market snapshot used for its analysis.
How fresh is OAV's vehicle data?
OAV processes inventory, pricing, and days-on-lot data daily from the dealer source. Every market page and VIN page carries a “Market snapshot” timestamp showing the snapshot date the page was built from, so the exact data vintage is always visible.
Does OAV include days on lot?
Yes. OAV records days-on-lot from the dealer feed when the feed supplies it. Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
Are OAV dealers verified?
Dealer profiles include public market summaries from live inventory data — make mix, deal mix, average days on lot, market position. Claimed OAV dealers route inbound buyer inquiries and control verified contact information.
What technology powers OAV's deal ratings?
Certain vehicle market-standardization methods are covered by U.S. Patent No. 12,236,477; the Price-to-Market verdict method is the subject of a pending U.S. patent application. The standardization technology normalizes naming conventions and deduplicates cross-listed inventory across the dealership network, so every comparable-market calculation is drawn from a clean, unified data set.

Related questions

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