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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

The Automotive Answer Engine

Every car has an answer. We hold the evidence.

Ask about a VIN, price, or market. OAV returns an independent, snapshot-dated answer and the market evidence behind it — a verdict where the evidence supports one, and the evidence itself where it doesn't.

Found a car anywhere? Paste the VIN — OAV resolves it against the supported comparable range, drawn from millions of dealer-advertised listings. Dealers can't pay to change a verdict.

OAV.io is an independent automotive market-evidence platform. It evaluates asking prices against comparable listings and publishes a Price-to-Market verdict when the evidence supports one. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict.

Market snapshot · October 22, 2026

6M+

Unique vehicles analyzed

as of October 21, 2026

56,000+

US dealerships

Daily

Data pipeline

Comparable

Market-evidence analysis

3.3M new·2.7M used·Listings processed daily

Or explore the market

635 listings found

2011 Ford F-150 XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Ford F-150 XLT

Tomahawk, WI

UnscoredModerate · 21
$4,700231,991 mi

Comparison: 21 similar vehicles

Tomahawk, WI

2007 Chevrolet Silverado Classic 1500 Work Truck

Image from the dealer's site. OAV does not own, control, or store dealer images.

2007 Chevrolet Silverado Classic 1500 Work Truck

Sheldon, WI

UnscoredInsufficient · 0
$5,70092,831 mi

Sheldon, WI

2004 Chevrolet Silverado 2500HD LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2004 Chevrolet Silverado 2500HD LT

Tomahawk, WI

UnscoredLimited · 7
$6,600167,715 mi

Comparison: 7 similar vehicles

Tomahawk, WI

2009 Chevrolet Silverado 2500HD Work Truck

Image from the dealer's site. OAV does not own, control, or store dealer images.

2009 Chevrolet Silverado 2500HD Work Truck

Tomahawk, WI

UnscoredInsufficient · 0
$7,800208,341 mi

Tomahawk, WI

2010 Ford F-150 XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Ford F-150 XL

Tomahawk, WI

UnscoredLimited · 8
$9,800152,992 mi

Comparison: 8 similar vehicles

Tomahawk, WI

2013 Ford F-150 XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Ford F-150 XLT

Rhinelander, WI

UnscoredRobust · 104
$11,726141,273 mi

Comparison: 104 similar vehicles

Rhinelander, WI

2018 RAM 1500 Pickup Express

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 RAM 1500 Pickup Express

Rhinelander, WI

UnscoredModerate · 26
$12,899158,990 mi

Comparison: 26 similar vehicles

Rhinelander, WI

2016 Chevrolet Colorado Z71

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Chevrolet Colorado Z71

Minocqua, WI

UnscoredLimited · 13
$15,667133,987 mi

Comparison: 13 similar vehicles

Minocqua, WI

2017 Ford F-150 XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Ford F-150 XLT

Rhinelander, WI

UnscoredLimited · 8
$15,950186,646 mi

Comparison: 8 similar vehicles

Rhinelander, WI

2016 RAM 1500 Pickup Big Horn

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 RAM 1500 Pickup Big Horn

Tomahawk, WI

UnscoredLimited · 7
$17,385135,272 mi

Comparison: 7 similar vehicles

Tomahawk, WI

2017 Nissan Frontier SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Nissan Frontier SV

Fifield, WI

UnscoredLimited · 7
$17,995134,972 mi

Comparison: 7 similar vehicles

Fifield, WI

2017 Chevrolet Silverado 1500 LT Z71

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Chevrolet Silverado 1500 LT Z71

Sheldon, WI

UnscoredInsufficient · 4
$18,300140,067 mi

Comparison: 4 similar vehicles

Sheldon, WI

2016 RAM 1500 Pickup Big Horn

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 RAM 1500 Pickup Big Horn

Rhinelander, WI

UnscoredRobust · 58
$18,449122,210 mi

Comparison: 58 similar vehicles

Rhinelander, WI

2017 Honda Ridgeline RTL-E

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Honda Ridgeline RTL-E

Minocqua, WI

UnscoredLimited · 10
$18,733123,189 mi

Comparison: 10 similar vehicles

Minocqua, WI

2020 Chevrolet Colorado Work Truck

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Chevrolet Colorado Work Truck

Ladysmith, WI

UnscoredInsufficient · 4
$18,900116,414 mi

Comparison: 4 similar vehicles

Ladysmith, WI

2022 Ford Maverick Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Ford Maverick Lariat

Rhinelander, WI

UnscoredModerate · 39
$20,174123,028 mi

Comparison: 39 similar vehicles

Rhinelander, WI

2019 RAM 1500 Pickup Big Horn/Lone Star

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 RAM 1500 Pickup Big Horn/Lone Star

Rhinelander, WI

UnscoredLimited · 7
$20,650166,419 mi

Comparison: 7 similar vehicles

Rhinelander, WI

2016 GMC Canyon SLE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 GMC Canyon SLE

Tomahawk, WI

OverpricedLimited · 12
$20,976118,216 mi

Market: $8,820 – $20,394

Comparison: 12 similar vehicles

Priced ~3% above the typical market range for similar vehicles (based on current market benchmarks)

Tomahawk, WI

2014 Ford F-150 Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Ford F-150 Lariat

Rhinelander, WI

OverpricedLimited · 10
$21,44982,120 mi

Market: $11,338 – $18,900

Comparison: 10 similar vehicles

Priced ~13% above the typical market range for similar vehicles (based on current market benchmarks)

Rhinelander, WI

2014 Chevrolet Silverado 1500 Work Truck 2WT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Chevrolet Silverado 1500 Work Truck 2WT

Rhinelander, WI

UnscoredInsufficient · 4
$21,44988,051 mi

Comparison: 4 similar vehicles

Rhinelander, WI

2019 RAM 1500 Classic Laramie

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 RAM 1500 Classic Laramie

Rhinelander, WI

UnscoredInsufficient · 0
$21,65295,621 mi

Rhinelander, WI

2018 RAM 1500 Pickup Big Horn

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 RAM 1500 Pickup Big Horn

Rhinelander, WI

Fair PriceRobust · 67
$21,899113,879 mi

Market: $13,995 – $24,995

Comparison: 67 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 7 days listed (based on current market benchmarks)

Rhinelander, WI

2015 Chevrolet Silverado 2500HD LTZ

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Chevrolet Silverado 2500HD LTZ

Tomahawk, WI

UnscoredLimited · 19
$21,985159,496 mi

Comparison: 19 similar vehicles

Tomahawk, WI

2017 GMC Sierra 1500 SLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 GMC Sierra 1500 SLT

Tomahawk, WI

UnscoredRobust · 59
$22,237139,050 mi

Comparison: 59 similar vehicles

Tomahawk, WI

2014 GMC Sierra 1500 Denali

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 GMC Sierra 1500 Denali

Medford, WI

UnscoredLimited · 8
$22,36998,674 mi

Comparison: 8 similar vehicles

Medford, WI

2018 RAM 1500 Pickup Night

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 RAM 1500 Pickup Night

Rhinelander, WI

UnscoredLimited · 9
$22,384117,881 mi

Comparison: 9 similar vehicles

Rhinelander, WI

2016 RAM 1500 Pickup Express

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 RAM 1500 Pickup Express

Rhinelander, WI

Fair PriceLimited · 16
$22,44972,575 mi

Market: $12,849 – $22,995

Comparison: 16 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 22 days listed (based on current market benchmarks)

Rhinelander, WI

2022 Ford F-150 XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Ford F-150 XLT

Ladysmith, WI

UnscoredInsufficient · 3
$22,900141,768 mi

Comparison: 3 similar vehicles

Ladysmith, WI

2019 Chevrolet Silverado 1500 LD LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 Chevrolet Silverado 1500 LD LT

Minocqua, WI

Fair PriceModerate · 26
$22,94494,969 mi

Market: $18,350 – $24,398

Comparison: 26 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 80 days listed (based on current market benchmarks)

Minocqua, WI

2020 RAM 1500 Pickup Big Horn/Lone Star

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 RAM 1500 Pickup Big Horn/Lone Star

Rhinelander, WI

UnscoredLimited · 10
$23,003131,186 mi

Comparison: 10 similar vehicles

Rhinelander, WI

2017 Chevrolet Silverado 1500 LT Z71

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Chevrolet Silverado 1500 LT Z71

Minocqua, WI

Fair PriceRobust · 91
$23,03796,119 mi

Market: $12,368 – $24,389

Comparison: 91 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 8 days listed (based on current market benchmarks)

Minocqua, WI

2018 GMC Sierra 1500 SLE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 GMC Sierra 1500 SLE

Minocqua, WI

Fair PriceLimited · 18
$23,24490,334 mi

Market: $18,995 – $26,924

Comparison: 18 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 7 days listed (based on current market benchmarks)

Minocqua, WI

2019 Chevrolet Silverado 1500 LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 Chevrolet Silverado 1500 LT

Rhinelander, WI

UnscoredLimited · 9
$23,450145,238 mi

Comparison: 9 similar vehicles

Rhinelander, WI

2022 Ford F-150 XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Ford F-150 XLT

Ladysmith, WI

UnscoredInsufficient · 3
$23,900140,159 mi

Comparison: 3 similar vehicles

Ladysmith, WI

2019 RAM 1500 Big Horn

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 RAM 1500 Big Horn

Rhinelander, WI

UnscoredLimited · 5
$23,949135,725 mi

Comparison: 5 similar vehicles

Rhinelander, WI

2017 Ford F-150 Platinum

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Ford F-150 Platinum

Merrill, WI

Fair PriceLimited · 13
$24,34486,078 mi

Market: $18,989 – $32,995

Comparison: 13 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 18 days listed (based on current market benchmarks)

Merrill, WI

2019 Chevrolet Silverado 1500 LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 Chevrolet Silverado 1500 LT

Minocqua, WI

UnscoredLimited · 12
$24,440126,381 mi

Comparison: 12 similar vehicles

Minocqua, WI

2020 Chevrolet Colorado Z71

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Chevrolet Colorado Z71

Rhinelander, WI

Fair PriceLimited · 12
$24,75194,650 mi

Market: $20,963 – $29,347

Comparison: 12 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 62 days listed (based on current market benchmarks)

Rhinelander, WI

2018 Ford F-150 XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Ford F-150 XLT

Merrill, WI

Fair PriceLimited · 16
$24,84495,124 mi

Market: $16,999 – $27,344

Comparison: 16 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 21 days listed (based on current market benchmarks)

Merrill, WI

2022 Hyundai Santa Cruz SEL Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Hyundai Santa Cruz SEL Premium

Fifield, WI

UnscoredInsufficient · 0
$24,99574,517 mi

Fifield, WI

2017 Ford F-150 XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Ford F-150 XLT

Rhinelander, WI

UnscoredLimited · 8
$25,05072,057 mi

Comparison: 8 similar vehicles

Rhinelander, WI

2020 Honda Ridgeline RTL-E

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Honda Ridgeline RTL-E

Rhinelander, WI

Fair PriceLimited · 11
$25,21492,608 mi

Market: $22,422 – $26,821

Comparison: 11 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 4 days listed (based on current market benchmarks)

Rhinelander, WI

2018 Ford F-150 XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Ford F-150 XLT

Rhinelander, WI

UnscoredLimited · 8
$25,44975,028 mi

Comparison: 8 similar vehicles

Rhinelander, WI

2019 RAM 2500 Pickup Big Horn

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 RAM 2500 Pickup Big Horn

Medford, WI

UnscoredLimited · 17
$25,800143,626 mi

Comparison: 17 similar vehicles

Medford, WI

2021 Chevrolet Silverado 1500 Work Truck

Image from the dealer's site. OAV does not own, control, or store dealer images.

2021 Chevrolet Silverado 1500 Work Truck

Fifield, WI

Fair PriceLimited · 17
$25,995101,804 mi

Market: $16,900 – $25,995

Comparison: 17 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 378 days listed (based on current market benchmarks)

Fifield, WI

2019 GMC Sierra 1500 Elevation

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 GMC Sierra 1500 Elevation

Rhinelander, WI

UnscoredInsufficient · 0
$26,11254,646 mi

Rhinelander, WI

2018 GMC Sierra 2500HD SLE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 GMC Sierra 2500HD SLE

Rhinelander, WI

UnscoredInsufficient · 0
$26,449162,788 mi

Rhinelander, WI

2018 Ford F-150 XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Ford F-150 XLT

Merrill, WI

Fair PriceLimited · 16
$26,84475,446 mi

Market: $16,999 – $27,344

Comparison: 16 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 98 days listed (based on current market benchmarks)

Merrill, WI

2020 GMC Canyon SLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 GMC Canyon SLT

Rhinelander, WI

UnscoredInsufficient · 0
$27,25189,025 mi

Rhinelander, WI

2018 GMC Sierra 1500 SLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 GMC Sierra 1500 SLT

Rhinelander, WI

UnscoredLimited · 9
$27,252103,183 mi

Comparison: 9 similar vehicles

Rhinelander, WI

You can page through the first 500 listings. Add a filter, such as a ZIP code, price or year, to see others.

Trust signal layer

Demand-Verified Deals™

The Demand-Verified badge is sell-through evidence — the matched cohort of similar vehicles is selling faster than its market baseline, and this listing is still within the cohort’s typical selling window. It is separate from OAV’s price verdict. A Demand-Verified Deal is a listing that carries the badge and is also rated Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin). The Deal is the intersection of the two signals. Each Demand-Verified listing shows its cohort’s typical sell-time, its days-on-lot, and a comparable count. Listings without sufficient, fresh cohort coverage get no label, and the section hides itself when none on a page qualify, so the signal stays honest.

Current status: the Demand-Verified badge is withheld on every listing while OAV re-validates the sell-through claim behind it, so no Top Demand-Verified Deals section is showing anywhere on the site right now. The sell-through evidence itself still appears on listings where a cohort supports it, and Price-to-Market verdicts are unaffected. The badge returns only if the re-validation confirms the claim.

See the full Demand-Verified Deals methodology for the labeling rules and examples.

Example market pages

OAV answers these questions

What are the best priced vehicles?
Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
Which vehicles are priced below market?
Vehicles rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
Which listings are Demand-Verified?
A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which vehicles are priced below comparable listings?
OAV's Price-to-Market analysis compares a listing's asking price against similar cars, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.

How OAV.io compares with CarGurus, Cars.com and TrueCar

  • Carfax provides vehicle history reports and lists used cars for sale, showing how each price compares to its CARFAX Value.
  • CarGurus gives listings Deal Ratings based on its Instant Market Value (IMV), its estimate of a fair market price for a specific vehicle in a specific market.
  • Cars.com shows deal badges that compare a listing's price to similar vehicles in the same market.
  • Edmunds publishes car reviews and provides deal ratings on new and used listings.
  • iSeeCars analyzes and scores every listing and compares each price with the market price of similar vehicles for sale.
  • J.D. Power, which acquired the NADA Used Car Guide and NADAguides.com, publishes vehicle pricing and values.
  • TrueCar shows what others in your area paid for similar vehicles and connects shoppers with its Certified Dealers.

OAV.io is not a marketplace and does not sell cars. It helps shoppers find new and used cars at dealerships and evaluates each listing VIN by VIN against comparable listings, showing the comparable count, market range and as-of date for each rated listing. Its rating thresholds are published, thin evidence means Unscored, and dealers cannot pay to change an OAV.io rating, its eligibility or a listing's placement on OAV.io. Ratings are not guarantees of price or value, nor statements about a dealer in general.

How OAV.io compares

CarGurus, Instant Market Value, Deal Ratings, Cars.com, iSeeCars, TrueCar, TrueCar Price Graph, Edmunds, J.D. Power, NADA Used Car Guide, NADAguides, Carfax and CARFAX Value are trademarks of their respective owners. OAV.io is not affiliated with, sponsored by or endorsed by any of them.

How OAV works

How does OAV rate vehicle deals?
OAV compares a listing's asking price against similar vehicles currently for sale and publishes a Price-to-Market verdict only when the evidence supports one. OAV rates scored listings as Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin), Fair Price (priced within the comparable range, or below the floor by less than that margin), or Overpriced (priced above the comparable range). Listings OAV cannot score on the available evidence are shown as Unscored rather than receiving an unsupported verdict. Ratings are recomputed as OAV processes new inventory data through its daily pipeline; each page shows the market snapshot used for its analysis.
How fresh is OAV's vehicle data?
OAV processes inventory, pricing, and days-on-lot data daily from the dealer source. Every market page and VIN page carries a “Market snapshot” timestamp showing the snapshot date the page was built from, so the exact data vintage is always visible.
Does OAV include days on lot?
Yes. OAV records days-on-lot from the dealer feed when the feed supplies it. Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
Are OAV dealers verified?
Dealer profiles include public market summaries from live inventory data — make mix, deal mix, average days on lot, market position. Claimed OAV dealers route inbound buyer inquiries and control verified contact information. Paid RetailVision™ subscribers unlock deeper analytics: per-listing comparable counts, market context drill-downs, inventory health, pricing recommendations, competitive benchmarking, alerts, and exports.
What technology powers OAV's deal ratings?
Certain vehicle market-standardization methods are covered by U.S. Patent No. 12,236,477; the Price-to-Market verdict method is the subject of a pending U.S. patent application. The standardization technology normalizes naming conventions and deduplicates cross-listed inventory across the dealership network, so every comparable-market calculation is drawn from a clean, unified data set.

Related questions

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