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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

The Automotive Answer Engine

Every car has an answer. We hold the evidence.

Ask about a VIN, price, or market. OAV returns an independent, snapshot-dated answer and the market evidence behind it — a verdict where the evidence supports one, and the evidence itself where it doesn't.

Found a car anywhere? Paste the VIN — OAV resolves it against the supported comparable range, drawn from millions of dealer-advertised listings. Dealers can't pay to change a verdict.

OAV.io is an independent automotive market-evidence platform. It evaluates asking prices against comparable listings and publishes a Price-to-Market verdict when the evidence supports one. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict.

Market snapshot · October 21, 2026

6M+

Unique vehicles analyzed

as of October 21, 2026

56,000+

US dealerships

Daily

Data pipeline

Comparable

Market-evidence analysis

3.3M new·2.7M used·Listings processed daily

Or explore the market

1,385 listings found

2008 Mercury Mariner V6

Image from the dealer's site. OAV does not own, control, or store dealer images.

2008 Mercury Mariner V6

West Plains, MO

UnscoredInsufficient · 0
$1,500283,631 mi

West Plains, MO

2006 Toyota Sequoia SR5

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 Toyota Sequoia SR5

West Plains, MO

UnscoredInsufficient · 0
$3,500232,642 mi

West Plains, MO

2011 Chevrolet Equinox 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Chevrolet Equinox 1LT

Marshfield, MO

UnscoredLimited · 10
$3,800211,836 mi

Comparison: 10 similar vehicles

Marshfield, MO

2009 Cadillac Escalade Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2009 Cadillac Escalade Base

West Plains, MO

UnscoredInsufficient · 0
$3,950215,633 mi

West Plains, MO

2012 Jeep Grand Cherokee Overland

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Jeep Grand Cherokee Overland

Marshfield, MO

UnscoredInsufficient · 4
$4,200151,482 mi

Comparison: 4 similar vehicles

Marshfield, MO

No Photo

2015 Jeep Cherokee Latitude

Strafford, MO

UnscoredModerate · 40
$4,499206,452 mi

Comparison: 40 similar vehicles

Strafford, MO

2013 Chevrolet Suburban LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Chevrolet Suburban LT

Strafford, MO

UnscoredLimited · 5
$4,499283,128 mi

Comparison: 5 similar vehicles

Strafford, MO

2012 Chevrolet Equinox LTZ

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Chevrolet Equinox LTZ

Marshfield, MO

UnscoredLimited · 6
$4,900129,341 mi

Comparison: 6 similar vehicles

Marshfield, MO

2012 Nissan Pathfinder SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Nissan Pathfinder SV

West Plains, MO

UnscoredInsufficient · 0
$4,900163,268 mi

West Plains, MO

2014 Chevrolet Equinox 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Chevrolet Equinox 1LT

Strafford, MO

UnscoredModerate · 29
$4,999175,354 mi

Comparison: 29 similar vehicles

Strafford, MO

2011 Chevrolet Equinox LS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Chevrolet Equinox LS

Strafford, MO

UnscoredLimited · 16
$4,999218,596 mi

Comparison: 16 similar vehicles

Strafford, MO

2016 Nissan Rogue S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Nissan Rogue S

Strafford, MO

UnscoredModerate · 27
$5,500134,160 mi

Comparison: 27 similar vehicles

Strafford, MO

No Photo

2012 Jeep Compass Sport

Strafford, MO

UnscoredInsufficient · 3
$5,500105,331 mi

Comparison: 3 similar vehicles

Strafford, MO

2014 GMC Terrain SLT-1

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 GMC Terrain SLT-1

Marshfield, MO

UnscoredLimited · 9
$5,900188,198 mi

Comparison: 9 similar vehicles

Marshfield, MO

2012 Chevrolet Traverse 2LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Chevrolet Traverse 2LT

Marshfield, MO

UnscoredInsufficient · 4
$5,900191,430 mi

Comparison: 4 similar vehicles

Marshfield, MO

2011 Kia Sportage LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Kia Sportage LX

Marshfield, MO

UnscoredLimited · 11
$5,900185,687 mi

Comparison: 11 similar vehicles

Marshfield, MO

2014 Chevrolet Equinox 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Chevrolet Equinox 1LT

Gainesville, MO

UnscoredModerate · 31
$5,950140,279 mi

Comparison: 31 similar vehicles

Gainesville, MO

2018 Dodge Journey SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Dodge Journey SE

Strafford, MO

UnscoredInsufficient · 3
$5,999181,214 mi

Comparison: 3 similar vehicles

Strafford, MO

2011 Jeep Grand Cherokee Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Jeep Grand Cherokee Limited

Marshfield, MO

UnscoredInsufficient · 3
$6,900182,304 mi

Comparison: 3 similar vehicles

Marshfield, MO

2013 Chevrolet Equinox 2LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Chevrolet Equinox 2LT

West Plains, MO

UnscoredLimited · 14
$6,950156,880 mi

Comparison: 14 similar vehicles

West Plains, MO

2010 Chevrolet Tahoe LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Chevrolet Tahoe LT

West Plains, MO

UnscoredLimited · 5
$6,950206,185 mi

Comparison: 5 similar vehicles

West Plains, MO

2017 Ford Explorer Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Ford Explorer Base

West Plains, MO

UnscoredModerate · 30
$6,988186,330 mi

Comparison: 30 similar vehicles

West Plains, MO

2016 Chevrolet Equinox LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Chevrolet Equinox LT

West Plains, MO

Fair PriceRobust · 53
$6,988Mileage not verified

Market: $3,900 – $15,000

Comparison: 53 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 14 days listed (based on current market benchmarks)

West Plains, MO

2013 Ford Escape SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Ford Escape SE

Mountain Grove, MO

UnscoredModerate · 38
$6,995151,854 mi

Comparison: 38 similar vehicles

Mountain Grove, MO

2017 Ford Escape S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Ford Escape S

Strafford, MO

UnscoredLimited · 15
$6,999125,034 mi

Comparison: 15 similar vehicles

Strafford, MO

2016 Hyundai Santa Fe Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Hyundai Santa Fe Sport

Mountain Grove, MO

UnscoredLimited · 16
$7,000166,654 mi

Comparison: 16 similar vehicles

Mountain Grove, MO

2014 Kia Sorento LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Kia Sorento LX

West Plains, MO

UnscoredLimited · 7
$7,479148,792 mi

Comparison: 7 similar vehicles

West Plains, MO

2013 Chevrolet Equinox 2LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Chevrolet Equinox 2LT

Marshfield, MO

UnscoredLimited · 17
$7,489185,244 mi

Comparison: 17 similar vehicles

Marshfield, MO

2012 Nissan Rogue S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Nissan Rogue S

Rogersville, MO

Fair PriceLimited · 14
$7,490105,646 mi

Market: $3,950 – $10,995

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 96 days listed (based on current market benchmarks)

Rogersville, MO

2017 Dodge Journey SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Dodge Journey SE

Ava, MO

UnscoredInsufficient · 4
$7,500129,240 mi

Comparison: 4 similar vehicles

Ava, MO

2014 Dodge Durango Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Dodge Durango Limited

Strafford, MO

UnscoredLimited · 7
$7,500190,319 mi

Comparison: 7 similar vehicles

Strafford, MO

2012 Cadillac SRX Premium Collection

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Cadillac SRX Premium Collection

Mountain Grove, MO

UnscoredInsufficient · 0
$7,700163,510 mi

Mountain Grove, MO

2012 Lincoln Navigator Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Lincoln Navigator Base

Strafford, MO

UnscoredInsufficient · 0
$7,800122,954 mi

Strafford, MO

2013 Jeep Wrangler Unlimited Sahara

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Jeep Wrangler Unlimited Sahara

Marshfield, MO

UnscoredModerate · 43
$7,900222,060 mi

Comparison: 43 similar vehicles

Marshfield, MO

2013 Ford Explorer Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Ford Explorer Limited

West Plains, MO

UnscoredLimited · 19
$7,900159,000 mi

Comparison: 19 similar vehicles

West Plains, MO

2013 Toyota Venza XLE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Toyota Venza XLE

Marshfield, MO

UnscoredInsufficient · 3
$7,900172,008 mi

Comparison: 3 similar vehicles

Marshfield, MO

2012 Ford Edge Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Ford Edge Limited

Strafford, MO

UnscoredInsufficient · 0
$7,900204,096 mi

Strafford, MO

2017 Jeep Renegade Latitude

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Jeep Renegade Latitude

Pottersville, MO

UnscoredModerate · 41
$7,950188,040 mi

Comparison: 41 similar vehicles

Pottersville, MO

2013 Ford Escape SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Ford Escape SE

Rogersville, MO

Fair PriceModerate · 39
$7,990112,468 mi

Market: $2,899 – $9,995

Comparison: 39 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 33 days listed (based on current market benchmarks)

Rogersville, MO

2013 Nissan JUKE SL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Nissan JUKE SL

Rogersville, MO

OverpricedLimited · 12
$7,990117,000 mi

Market: $3,999 – $5,495

Comparison: 12 similar vehicles

Priced ~45% above the typical market range for similar vehicles (based on current market benchmarks)

Rogersville, MO

2010 Volkswagen Tiguan SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Volkswagen Tiguan SE

Rogersville, MO

UnscoredInsufficient · 0
$7,99091,326 mi

Rogersville, MO

2015 Subaru Forester i Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Subaru Forester i Touring

Rogersville, MO

Salvage title
$7,995146,495 mi

Rogersville, MO

2014 GMC Yukon XL Denali

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 GMC Yukon XL Denali

Mountain View, MO

UnscoredInsufficient · 0
$7,995275,145 mi

Mountain View, MO

2014 Jeep Cherokee Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Jeep Cherokee Sport

Strafford, MO

UnscoredInsufficient · 0
$7,999112,570 mi

Strafford, MO

No Photo

2014 Ford Escape SE

Strafford, MO

UnscoredRobust · 59
$7,999136,045 mi

Comparison: 59 similar vehicles

Strafford, MO

2012 Buick Enclave Leather

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Buick Enclave Leather

Strafford, MO

UnscoredLimited · 17
$7,999152,941 mi

Comparison: 17 similar vehicles

Strafford, MO

2016 Jeep Renegade Trailhawk

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Jeep Renegade Trailhawk

Marshfield, MO

UnscoredLimited · 15
$8,095141,920 mi

Comparison: 15 similar vehicles

Marshfield, MO

2017 GMC Terrain SLE-2

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 GMC Terrain SLE-2

Marshfield, MO

UnscoredLimited · 13
$8,250170,881 mi

Comparison: 13 similar vehicles

Marshfield, MO

2014 Ford Explorer Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Ford Explorer Limited

Marshfield, MO

UnscoredModerate · 32
$8,400170,810 mi

Comparison: 32 similar vehicles

Marshfield, MO

2015 Volkswagen Tiguan S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Volkswagen Tiguan S

Mountain Grove, MO

UnscoredLimited · 7
$8,480103,849 mi

Comparison: 7 similar vehicles

Mountain Grove, MO

You can page through the first 500 listings. Add a filter, such as a ZIP code, price or year, to see others.

Trust signal layer

Demand-Verified Deals™

The Demand-Verified badge is sell-through evidence — the matched cohort of similar vehicles is selling faster than its market baseline, and this listing is still within the cohort’s typical selling window. It is separate from OAV’s price verdict. A Demand-Verified Deal is a listing that carries the badge and is also rated Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin). The Deal is the intersection of the two signals. Each Demand-Verified listing shows its cohort’s typical sell-time, its days-on-lot, and a comparable count. Listings without sufficient, fresh cohort coverage get no label, and the section hides itself when none on a page qualify, so the signal stays honest.

Current status: the Demand-Verified badge is withheld on every listing while OAV re-validates the sell-through claim behind it, so no Top Demand-Verified Deals section is showing anywhere on the site right now. The sell-through evidence itself still appears on listings where a cohort supports it, and Price-to-Market verdicts are unaffected. The badge returns only if the re-validation confirms the claim.

See the full Demand-Verified Deals methodology for the labeling rules and examples.

Example market pages

OAV answers these questions

What are the best priced vehicles?
Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
Which vehicles are priced below market?
Vehicles rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
Which listings are Demand-Verified?
A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which vehicles are priced below comparable listings?
OAV's Price-to-Market analysis compares a listing's asking price against similar cars, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.

How OAV.io compares with CarGurus, Cars.com and TrueCar

  • Carfax provides vehicle history reports and lists used cars for sale, showing how each price compares to its CARFAX Value.
  • CarGurus gives listings Deal Ratings based on its Instant Market Value (IMV), its estimate of a fair market price for a specific vehicle in a specific market.
  • Cars.com shows deal badges that compare a listing's price to similar vehicles in the same market.
  • Edmunds publishes car reviews and provides deal ratings on new and used listings.
  • iSeeCars analyzes and scores every listing and compares each price with the market price of similar vehicles for sale.
  • J.D. Power, which acquired the NADA Used Car Guide and NADAguides.com, publishes vehicle pricing and values.
  • TrueCar shows what others in your area paid for similar vehicles and connects shoppers with its Certified Dealers.

OAV.io is not a marketplace and does not sell cars. It helps shoppers find new and used cars at dealerships and evaluates each listing VIN by VIN against comparable listings, showing the comparable count, market range and as-of date for each rated listing. Its rating thresholds are published, thin evidence means Unscored, and dealers cannot pay to change an OAV.io rating, its eligibility or a listing's placement on OAV.io. Ratings are not guarantees of price or value, nor statements about a dealer in general.

How OAV.io compares

CarGurus, Instant Market Value, Deal Ratings, Cars.com, iSeeCars, TrueCar, TrueCar Price Graph, Edmunds, J.D. Power, NADA Used Car Guide, NADAguides, Carfax and CARFAX Value are trademarks of their respective owners. OAV.io is not affiliated with, sponsored by or endorsed by any of them.

How OAV works

How does OAV rate vehicle deals?
OAV compares a listing's asking price against similar vehicles currently for sale and publishes a Price-to-Market verdict only when the evidence supports one. OAV rates scored listings as Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin), Fair Price (priced within the comparable range, or below the floor by less than that margin), or Overpriced (priced above the comparable range). Listings OAV cannot score on the available evidence are shown as Unscored rather than receiving an unsupported verdict. Ratings are recomputed as OAV processes new inventory data through its daily pipeline; each page shows the market snapshot used for its analysis.
How fresh is OAV's vehicle data?
OAV processes inventory, pricing, and days-on-lot data daily from the dealer source. Every market page and VIN page carries a “Market snapshot” timestamp showing the snapshot date the page was built from, so the exact data vintage is always visible.
Does OAV include days on lot?
Yes. OAV records days-on-lot from the dealer feed when the feed supplies it. Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
Are OAV dealers verified?
Dealer profiles include public market summaries from live inventory data — make mix, deal mix, average days on lot, market position. Claimed OAV dealers route inbound buyer inquiries and control verified contact information. Paid RetailVision™ subscribers unlock deeper analytics: per-listing comparable counts, market context drill-downs, inventory health, pricing recommendations, competitive benchmarking, alerts, and exports.
What technology powers OAV's deal ratings?
Certain vehicle market-standardization methods are covered by U.S. Patent No. 12,236,477; the Price-to-Market verdict method is the subject of a pending U.S. patent application. The standardization technology normalizes naming conventions and deduplicates cross-listed inventory across the dealership network, so every comparable-market calculation is drawn from a clean, unified data set.

Related questions

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