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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

The Automotive Answer Engine

Every car has an answer. We hold the evidence.

Ask about a VIN, price, or market. OAV returns an independent, snapshot-dated answer and the market evidence behind it — a verdict where the evidence supports one, and the evidence itself where it doesn't.

Found a car anywhere? Paste the VIN — OAV resolves it against the supported comparable range, drawn from millions of dealer-advertised listings. Dealers can't pay to change a verdict.

OAV.io is an independent automotive market-evidence platform. It evaluates asking prices against comparable listings and publishes a Price-to-Market verdict when the evidence supports one. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict.

Market snapshot · October 21, 2026

6M+

Unique vehicles analyzed

as of October 21, 2026

56,000+

US dealerships

Daily

Data pipeline

Comparable

Market-evidence analysis

3.3M new·2.7M used·Listings processed daily

Or explore the market

267 listings found

2013 Chevrolet Malibu 2LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Chevrolet Malibu 2LT

Winona, MN

UnscoredLimited · 19
$2,990183,859 mi

Comparison: 19 similar vehicles

Winona, MN

2013 Chevrolet Sonic LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Chevrolet Sonic LT

Independence, WI

UnscoredLimited · 12
$3,995151,679 mi

Comparison: 12 similar vehicles

Independence, WI

2011 Ford Fusion SEL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Ford Fusion SEL

Houston, MN

UnscoredLimited · 8
$3,999152,282 mi

Comparison: 8 similar vehicles

Houston, MN

2009 Nissan Maxima SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2009 Nissan Maxima SV

Holmen, WI

UnscoredInsufficient · 0
$4,175205,473 mi

Holmen, WI

2008 Chevrolet Impala LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2008 Chevrolet Impala LT

Winona, MN

UnscoredModerate · 47
$4,500187,943 mi

Comparison: 47 similar vehicles

Winona, MN

2014 Chevrolet Cruze 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Chevrolet Cruze 1LT

Westby, WI

UnscoredRobust · 92
$4,590155,080 mi

Comparison: 92 similar vehicles

Westby, WI

2013 Hyundai Azera Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Hyundai Azera Base

Westby, WI

UnscoredInsufficient · 0
$4,700137,800 mi

Westby, WI

2013 Hyundai Elantra GLS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Hyundai Elantra GLS

Westby, WI

UnscoredModerate · 45
$4,800123,444 mi

Comparison: 45 similar vehicles

Westby, WI

2011 Chevrolet Cruze 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Chevrolet Cruze 1LT

Westby, WI

UnscoredModerate · 20
$4,990137,239 mi

Comparison: 20 similar vehicles

Westby, WI

2013 Ford Focus SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Ford Focus SE

Winona, MN

Fair PriceModerate · 24
$5,49595,779 mi

Market: $2,500 – $8,270

Comparison: 24 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 41 days listed (based on current market benchmarks)

Winona, MN

2006 Volvo S60 2.5T

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 Volvo S60 2.5T

La Crescent, MN

UnscoredInsufficient · 0
$5,499120,941 mi

La Crescent, MN

2016 Ford Focus SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Ford Focus SE

Minnesota City, MN

UnscoredInsufficient · 4
$5,500151,200 mi

Comparison: 4 similar vehicles

Minnesota City, MN

2014 Ford Fusion SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Ford Fusion SE

Winona, MN

UnscoredRobust · 66
$5,990209,004 mi

Comparison: 66 similar vehicles

Winona, MN

2015 Chrysler 200 Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Chrysler 200 Limited

Independence, WI

UnscoredLimited · 19
$5,995189,705 mi

Comparison: 19 similar vehicles

Independence, WI

2010 Toyota Camry LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Toyota Camry LE

La Crosse, WI

UnscoredModerate · 32
$6,450203,071 mi

Comparison: 32 similar vehicles

La Crosse, WI

2007 Lincoln Town Car Signature Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2007 Lincoln Town Car Signature Limited

Black River Falls, WI

UnscoredInsufficient · 0
$6,49993,005 mi

Black River Falls, WI

2011 Chevrolet Malibu 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Chevrolet Malibu 1LT

Tomah, WI

UnscoredLimited · 6
$6,500135,090 mi

Comparison: 6 similar vehicles

Tomah, WI

2014 Chevrolet Cruze 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Chevrolet Cruze 1LT

Tomah, WI

UnscoredRobust · 91
$6,738144,893 mi

Comparison: 91 similar vehicles

Tomah, WI

2013 Dodge Avenger SXT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Dodge Avenger SXT

La Crosse, WI

UnscoredLimited · 6
$6,950135,085 mi

Comparison: 6 similar vehicles

La Crosse, WI

2006 Honda Civic LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 Honda Civic LX

Winona, MN

UnscoredInsufficient · 0
$6,990173,519 mi

Winona, MN

2015 Volkswagen Passat Limited Edition

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Volkswagen Passat Limited Edition

La Crosse, WI

UnscoredLimited · 7
$6,995145,000 mi

Comparison: 7 similar vehicles

La Crosse, WI

2011 Ford Fusion SEL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Ford Fusion SEL

Houston, MN

UnscoredLimited · 8
$7,364146,391 mi

Comparison: 8 similar vehicles

Houston, MN

2013 Chevrolet Malibu 2LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Chevrolet Malibu 2LT

New Lisbon, WI

UnscoredModerate · 23
$7,498152,162 mi

Comparison: 23 similar vehicles

New Lisbon, WI

2015 Dodge Dart Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Dodge Dart Limited

Minnesota City, MN

UnscoredInsufficient · 0
$7,500129,897 mi

Minnesota City, MN

2019 Nissan Sentra S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 Nissan Sentra S

Westby, WI

Fair PriceModerate · 31
$7,990116,941 mi

Market: $7,800 – $13,299

Comparison: 31 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 113 days listed (based on current market benchmarks)

Westby, WI

2014 Chevrolet Impala 1LS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Chevrolet Impala 1LS

Tomah, WI

UnscoredLimited · 5
$7,995160,434 mi

Comparison: 5 similar vehicles

Tomah, WI

2011 Toyota Camry Hybrid

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Toyota Camry Hybrid

La Crosse, WI

UnscoredInsufficient · 3
$7,995184,000 mi

Comparison: 3 similar vehicles

La Crosse, WI

2012 Kia Forte EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Kia Forte EX

New Lisbon, WI

OverpricedModerate · 25
$7,99888,658 mi

Market: $4,412 – $5,840

Comparison: 25 similar vehicles

Priced ~37% above the typical market range for similar vehicles (based on current market benchmarks)

New Lisbon, WI

2013 Lincoln MKS Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Lincoln MKS Base

Minnesota City, MN

UnscoredInsufficient · 0
$8,000165,500 mi

Minnesota City, MN

2019 Nissan Versa Sedan SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 Nissan Versa Sedan SV

Viroqua, WI

UnscoredLimited · 8
$8,29892,461 mi

Comparison: 8 similar vehicles

Viroqua, WI

2015 Subaru Legacy 3.6R Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Subaru Legacy 3.6R Limited

La Crosse, WI

UnscoredInsufficient · 0
$8,350179,620 mi

La Crosse, WI

2018 Chevrolet Cruze LS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Chevrolet Cruze LS

Tomah, WI

Fair PriceLimited · 10
$8,738113,342 mi

Market: $7,850 – $10,492

Comparison: 10 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 64 days listed (based on current market benchmarks)

Tomah, WI

2013 Chevrolet Malibu 1SA

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Chevrolet Malibu 1SA

Tomah, WI

UnscoredLimited · 7
$8,738125,413 mi

Comparison: 7 similar vehicles

Tomah, WI

2001 Toyota Avalon XLS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2001 Toyota Avalon XLS

La Crosse, WI

UnscoredInsufficient · 0
$8,990Mileage not verified

La Crosse, WI

2016 Buick Verano 1SG

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Buick Verano 1SG

Onalaska, WI

UnscoredInsufficient · 0
$9,49998,965 mi

Onalaska, WI

2016 Ford Fusion SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Ford Fusion SE

La Crosse, WI

Fair PriceRobust · 101
$9,599117,275 mi

Market: $4,250 – $15,340

Comparison: 101 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 61 days listed (based on current market benchmarks)

La Crosse, WI

2010 Toyota Corolla S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Toyota Corolla S

La Crosse, WI

UnscoredModerate · 29
$9,990144,519 mi

Comparison: 29 similar vehicles

La Crosse, WI

2009 Toyota Yaris S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2009 Toyota Yaris S

La Crosse, WI

UnscoredInsufficient · 3
$9,99091,160 mi

Comparison: 3 similar vehicles

La Crosse, WI

2016 Chevrolet Malibu 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Chevrolet Malibu 1LT

Winona, MN

UnscoredInsufficient · 3
$9,999123,753 mi

Comparison: 3 similar vehicles

Winona, MN

2015 Ford Fusion SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Ford Fusion SE

Black River Falls, WI

Fair PriceModerate · 42
$10,88899,295 mi

Market: $4,495 – $14,995

Comparison: 42 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 27 days listed (based on current market benchmarks)

Black River Falls, WI

2017 Lincoln MKZ Reserve

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Lincoln MKZ Reserve

Holmen, WI

UnscoredInsufficient · 0
$10,99531,458 mi

Holmen, WI

2012 Chevrolet Malibu 1LS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Chevrolet Malibu 1LS

La Crosse, WI

UnscoredInsufficient · 0
$10,99755,709 mi

La Crosse, WI

2017 Chevrolet Malibu 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Chevrolet Malibu 1LT

Onalaska, WI

Fair PriceRobust · 65
$10,999111,101 mi

Market: $5,750 – $16,095

Comparison: 65 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 3 days listed (based on current market benchmarks)

Onalaska, WI

2012 Lincoln MKZ Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Lincoln MKZ Base

Black River Falls, WI

UnscoredLimited · 6
$10,99998,270 mi

Comparison: 6 similar vehicles

Black River Falls, WI

2021 Nissan Sentra SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2021 Nissan Sentra SV

Houston, MN

Fair PriceLimited · 18
$11,999102,932 mi

Market: $11,440 – $15,995

Comparison: 18 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 60 days listed (based on current market benchmarks)

Houston, MN

2014 Honda Accord EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Honda Accord EX

Winona, MN

UnscoredInsufficient · 0
$12,350107,421 mi

Winona, MN

2023 Chevrolet Malibu 1FL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Chevrolet Malibu 1FL

La Crosse, WI

UnscoredModerate · 30
$12,995122,173 mi

Comparison: 30 similar vehicles

La Crosse, WI

2021 Kia Forte LXS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2021 Kia Forte LXS

La Crosse, WI

Fair PriceLimited · 15
$12,99593,120 mi

Market: $9,500 – $15,435

Comparison: 15 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 109 days listed (based on current market benchmarks)

La Crosse, WI

2016 Honda Accord EX-L

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Honda Accord EX-L

La Crosse, WI

UnscoredLimited · 7
$12,995143,161 mi

Comparison: 7 similar vehicles

La Crosse, WI

2010 Toyota Camry LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Toyota Camry LE

La Crosse, WI

OverpricedModerate · 32
$12,99573,000 mi

Market: $3,487 – $10,500

Comparison: 32 similar vehicles

Priced ~24% above the typical market range for similar vehicles (based on current market benchmarks)

La Crosse, WI

Trust signal layer

Demand-Verified Deals™

The Demand-Verified badge is sell-through evidence — the matched cohort of similar vehicles is selling faster than its market baseline, and this listing is still within the cohort’s typical selling window. It is separate from OAV’s price verdict. A Demand-Verified Deal is a listing that carries the badge and is also rated Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin). The Deal is the intersection of the two signals. Each Demand-Verified listing shows its cohort’s typical sell-time, its days-on-lot, and a comparable count. Listings without sufficient, fresh cohort coverage get no label, and the section hides itself when none on a page qualify, so the signal stays honest.

Current status: the Demand-Verified badge is withheld on every listing while OAV re-validates the sell-through claim behind it, so no Top Demand-Verified Deals section is showing anywhere on the site right now. The sell-through evidence itself still appears on listings where a cohort supports it, and Price-to-Market verdicts are unaffected. The badge returns only if the re-validation confirms the claim.

See the full Demand-Verified Deals methodology for the labeling rules and examples.

Example market pages

OAV answers these questions

What are the best priced vehicles?
Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
Which vehicles are priced below market?
Vehicles rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
Which listings are Demand-Verified?
A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which vehicles are priced below comparable listings?
OAV's Price-to-Market analysis compares a listing's asking price against similar cars, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.

How OAV.io compares with CarGurus, Cars.com and TrueCar

  • Carfax provides vehicle history reports and lists used cars for sale, showing how each price compares to its CARFAX Value.
  • CarGurus gives listings Deal Ratings based on its Instant Market Value (IMV), its estimate of a fair market price for a specific vehicle in a specific market.
  • Cars.com shows deal badges that compare a listing's price to similar vehicles in the same market.
  • Edmunds publishes car reviews and provides deal ratings on new and used listings.
  • iSeeCars analyzes and scores every listing and compares each price with the market price of similar vehicles for sale.
  • J.D. Power, which acquired the NADA Used Car Guide and NADAguides.com, publishes vehicle pricing and values.
  • TrueCar shows what others in your area paid for similar vehicles and connects shoppers with its Certified Dealers.

OAV.io is not a marketplace and does not sell cars. It helps shoppers find new and used cars at dealerships and evaluates each listing VIN by VIN against comparable listings, showing the comparable count, market range and as-of date for each rated listing. Its rating thresholds are published, thin evidence means Unscored, and dealers cannot pay to change an OAV.io rating, its eligibility or a listing's placement on OAV.io. Ratings are not guarantees of price or value, nor statements about a dealer in general.

How OAV.io compares

CarGurus, Instant Market Value, Deal Ratings, Cars.com, iSeeCars, TrueCar, TrueCar Price Graph, Edmunds, J.D. Power, NADA Used Car Guide, NADAguides, Carfax and CARFAX Value are trademarks of their respective owners. OAV.io is not affiliated with, sponsored by or endorsed by any of them.

How OAV works

How does OAV rate vehicle deals?
OAV compares a listing's asking price against similar vehicles currently for sale and publishes a Price-to-Market verdict only when the evidence supports one. OAV rates scored listings as Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin), Fair Price (priced within the comparable range, or below the floor by less than that margin), or Overpriced (priced above the comparable range). Listings OAV cannot score on the available evidence are shown as Unscored rather than receiving an unsupported verdict. Ratings are recomputed as OAV processes new inventory data through its daily pipeline; each page shows the market snapshot used for its analysis.
How fresh is OAV's vehicle data?
OAV processes inventory, pricing, and days-on-lot data daily from the dealer source. Every market page and VIN page carries a “Market snapshot” timestamp showing the snapshot date the page was built from, so the exact data vintage is always visible.
Does OAV include days on lot?
Yes. OAV records days-on-lot from the dealer feed when the feed supplies it. Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
Are OAV dealers verified?
Dealer profiles include public market summaries from live inventory data — make mix, deal mix, average days on lot, market position. Claimed OAV dealers route inbound buyer inquiries and control verified contact information. Paid RetailVision™ subscribers unlock deeper analytics: per-listing comparable counts, market context drill-downs, inventory health, pricing recommendations, competitive benchmarking, alerts, and exports.
What technology powers OAV's deal ratings?
Certain vehicle market-standardization methods are covered by U.S. Patent No. 12,236,477; the Price-to-Market verdict method is the subject of a pending U.S. patent application. The standardization technology normalizes naming conventions and deduplicates cross-listed inventory across the dealership network, so every comparable-market calculation is drawn from a clean, unified data set.

Related questions

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