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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

The Automotive Answer Engine

Every car has an answer. We hold the evidence.

Ask about a VIN, price, or market. OAV returns an independent, snapshot-dated answer and the market evidence behind it — a verdict where the evidence supports one, and the evidence itself where it doesn't.

Found a car anywhere? Paste the VIN — OAV resolves it against the supported comparable range, drawn from millions of dealer-advertised listings. Dealers can't pay to change a verdict.

OAV.io is an independent automotive market-evidence platform. It evaluates asking prices against comparable listings and publishes a Price-to-Market verdict when the evidence supports one. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict.

Market snapshot · November 9, 2026

7.3M+

Vehicles tracked nationwide

6M+ searchable on oav.io

60,000+

US dealerships

Daily

Data pipeline

Comparable

Market-evidence analysis

New and used·Listings processed daily

Or explore the market

1,669 listings found

2006 Toyota Camry LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 Toyota Camry LE

Marshall, WI

Unscored
$2,500330,050 mi

Comparison: 11 similar vehicles

Marshall, WI

2009 Hyundai Sonata GLS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2009 Hyundai Sonata GLS

Madison, WI

Unscored
$2,750225,636 mi

Comparison: 8 similar vehicles

Madison, WI

2012 Nissan Altima S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Nissan Altima S

Hollandale, WI

Unscored
$2,900238,587 mi

Comparison: 39 similar vehicles

Hollandale, WI

2011 Ford Fusion SEL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Ford Fusion SEL

Hollandale, WI

Unscored
$2,900224,688 mi

Comparison: 11 similar vehicles

Hollandale, WI

1999 Honda Civic LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

1999 Honda Civic LX

Hollandale, WI

UnscoredInsufficient · 0
$2,900158,078 mi

Hollandale, WI

2007 Ford Five Hundred SEL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2007 Ford Five Hundred SEL

Monona, WI

UnscoredInsufficient · 0
$3,099163,687 mi

Monona, WI

2006 Buick LaCrosse CX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 Buick LaCrosse CX

Madison, WI

Unscored
$3,500160,390 mi

Comparison: 6 similar vehicles

Madison, WI

2009 Hyundai Sonata GLS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2009 Hyundai Sonata GLS

Madison, WI

Unscored
$3,695149,000 mi

Comparison: 8 similar vehicles

Madison, WI

2003 Honda Civic LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2003 Honda Civic LX

Hollandale, WI

UnscoredInsufficient · 0
$3,900131,641 mi

Hollandale, WI

2010 Mazda MAZDA3 i Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 Mazda MAZDA3 i Sport

Baraboo, WI

UnscoredInsufficient · 4
$3,970165,699 mi

Comparison: 4 similar vehicles

Baraboo, WI

2003 Lincoln Town Car Executive

Image from the dealer's site. OAV does not own, control, or store dealer images.

2003 Lincoln Town Car Executive

Madison, WI

UnscoredInsufficient · 0
$3,994192,092 mi

Madison, WI

2012 Chevrolet Cruze 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Chevrolet Cruze 1LT

Madison, WI

Unscored
$3,999197,636 mi

Comparison: 37 similar vehicles

Madison, WI

2007 Saturn ION 3

Image from the dealer's site. OAV does not own, control, or store dealer images.

2007 Saturn ION 3

Madison, WI

UnscoredInsufficient · 0
$3,999202,795 mi

Madison, WI

2007 Hyundai Azera Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2007 Hyundai Azera Limited

Monona, WI

UnscoredInsufficient · 0
$3,999201,662 mi

Monona, WI

2007 Hyundai Sonata GLS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2007 Hyundai Sonata GLS

Madison, WI

UnscoredInsufficient · 3
$4,050128,448 mi

Comparison: 3 similar vehicles

Madison, WI

2008 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2008 Toyota Corolla LE

Madison, WI

Unscored
$4,250195,062 mi

Comparison: 7 similar vehicles

Madison, WI

2004 Honda Civic LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2004 Honda Civic LX

Madison, WI

UnscoredInsufficient · 0
$4,398129,141 mi

Madison, WI

2007 Chevrolet Impala LS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2007 Chevrolet Impala LS

Madison, WI

UnscoredInsufficient · 0
$4,495179,135 mi

Madison, WI

2012 Ford Focus SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Ford Focus SE

Madison, WI

Unscored
$4,500139,319 mi

Comparison: 44 similar vehicles

Madison, WI

2009 Kia Spectra EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2009 Kia Spectra EX

Wisconsin Dells, WI

UnscoredInsufficient · 0
$4,50052,281 mi

Wisconsin Dells, WI

2000 Toyota Corolla CE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2000 Toyota Corolla CE

Stoughton, WI

UnscoredInsufficient · 0
$4,634167,183 mi

Stoughton, WI

2015 Chevrolet Cruze 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Chevrolet Cruze 1LT

Monroe, WI

UnscoredInsufficient · 4
$4,899192,835 mi

Comparison: 4 similar vehicles

Monroe, WI

2014 Ford Focus SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Ford Focus SE

Monroe, WI

Unscored
$4,899151,638 mi

Comparison: 99 similar vehicles

Monroe, WI

2013 Nissan Sentra SR

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Nissan Sentra SR

Madison, WI

Unscored
$4,900132,200 mi

Comparison: 8 similar vehicles

Madison, WI

2004 Honda Civic LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2004 Honda Civic LX

Hollandale, WI

UnscoredInsufficient · 3
$4,900171,986 mi

Comparison: 3 similar vehicles

Hollandale, WI

2005 Lincoln Town Car Signature Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2005 Lincoln Town Car Signature Limited

Beaver Dam, WI

UnscoredInsufficient · 0
$4,995184,855 mi

Beaver Dam, WI

2015 Chevrolet Cruze 1LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Chevrolet Cruze 1LT

Madison, WI

Unscored
$4,999123,226 mi

Comparison: 60 similar vehicles

Madison, WI

2013 Dodge Avenger SXT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Dodge Avenger SXT

Sun Prairie, WI

UnscoredInsufficient · 4
$5,195152,904 mi

Comparison: 4 similar vehicles

Sun Prairie, WI

2017 Kia Forte LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Kia Forte LX

Dodgeville, WI

Unscored
$5,298144,842 mi

Comparison: 55 similar vehicles

Dodgeville, WI

2013 Subaru Legacy I Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Subaru Legacy I Premium

Monona, WI

Unscored
$5,499133,208 mi

Comparison: 11 similar vehicles

Monona, WI

2013 Dodge Avenger SXT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Dodge Avenger SXT

Pardeeville, WI

UnscoredInsufficient · 4
$5,500114,421 mi

Comparison: 4 similar vehicles

Pardeeville, WI

2006 Chevrolet Impala LS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 Chevrolet Impala LS

Madison, WI

Unscored
$5,750106,767 mi

Comparison: 9 similar vehicles

Madison, WI

2013 Nissan Altima Sedan S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Nissan Altima Sedan S

Madison, WI

Fair PriceModerate · 23
$5,900101,306 mi

Market: $1,900 – $9,995

Comparison: 23 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 13 days listed (based on current market benchmarks)

Madison, WI

No Photo

2012 Chevrolet Cruze 1LT

Madison, WI

Unscored
$5,900167,530 mi

Comparison: 37 similar vehicles

Madison, WI

2012 Kia Optima EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2012 Kia Optima EX

Marshall, WI

Unscored
$5,900115,464 mi

Comparison: 5 similar vehicles

Marshall, WI

2001 Mercedes-Benz S-Class S500

Image from the dealer's site. OAV does not own, control, or store dealer images.

2001 Mercedes-Benz S-Class S500

Madison, WI

UnscoredInsufficient · 0
$5,90072,039 mi

Madison, WI

2018 Hyundai Sonata Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Hyundai Sonata Limited

Cottage Grove, WI

Unscored
$5,995166,947 mi

Comparison: 27 similar vehicles

Cottage Grove, WI

2014 Volkswagen Jetta SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Volkswagen Jetta SE

Beaver Dam, WI

Unscored
$5,995125,300 mi

Comparison: 35 similar vehicles

Beaver Dam, WI

2013 Ford Focus Titanium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Ford Focus Titanium

Madison, WI

UnscoredInsufficient · 3
$5,999141,601 mi

Comparison: 3 similar vehicles

Madison, WI

2013 Chevrolet Sonic LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Chevrolet Sonic LT

Madison, WI

Fair PriceModerate · 29
$5,99988,000 mi

Market: $1,500 – $11,995

Comparison: 29 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 248 days listed (based on current market benchmarks)

Madison, WI

2008 Nissan Altima S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2008 Nissan Altima S

Madison, WI

Unscored
$5,999113,700 mi

Comparison: 5 similar vehicles

Madison, WI

2006 Hyundai Sonata LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2006 Hyundai Sonata LX

Monona, WI

Unscored
$5,99970,615 mi

Comparison: 7 similar vehicles

Monona, WI

2015 Ford Fiesta S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Ford Fiesta S

Deforest, WI

UnscoredInsufficient · 0
$6,00056,131 mi

Deforest, WI

2009 Toyota Corolla Base

Image from the dealer's site. OAV does not own, control, or store dealer images.

2009 Toyota Corolla Base

Baraboo, WI

Unscored
$6,121152,638 mi

Comparison: 6 similar vehicles

Baraboo, WI

2015 Hyundai Sonata SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Hyundai Sonata SE

Marshall, WI

UnscoredInsufficient · 3
$6,300104,227 mi

Comparison: 3 similar vehicles

Marshall, WI

2014 Hyundai Elantra SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 Hyundai Elantra SE

Madison, WI

Fair PriceModerate · 40
$6,38993,588 mi

Market: $5,912 – $9,595

Comparison: 40 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 100 days listed (based on current market benchmarks)

Madison, WI

2016 Ford Taurus Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Ford Taurus Limited

Monona, WI

Unscored
$6,399164,361 mi

Comparison: 13 similar vehicles

Monona, WI

2015 Ford Taurus Limited

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Ford Taurus Limited

Deerfield, WI

UnscoredInsufficient · 0
$6,490153,400 mi

Deerfield, WI

2016 Nissan Versa Sedan SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Nissan Versa Sedan SV

Watertown, WI

UnscoredInsufficient · 3
$6,499153,150 mi

Comparison: 3 similar vehicles

Watertown, WI

2015 Chevrolet Malibu Fleet

Image from the dealer's site. OAV does not own, control, or store dealer images.

2015 Chevrolet Malibu Fleet

Madison, WI

UnscoredInsufficient · 3
$6,500139,095 mi

Comparison: 3 similar vehicles

Madison, WI

You can page through the first 500 listings. Add a filter, such as a ZIP code, price or year, to see others.

Trust signal layer

Demand-Verified Deals™

The Demand-Verified badge is sell-through evidence — the matched cohort of similar vehicles whose listings recently came off the market is leaving the market faster than its market baseline, and this listing has not been listed longer than the cohort’s typical time on market. A listing coming off the market is not always a sale. It is separate from OAV’s price verdict. A Demand-Verified Deal is a listing that carries the badge and is also rated Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin). The Deal is the intersection of the two signals. Each Demand-Verified listing shows its cohort’s typical time on market, its days-on-lot, and a comparable count. Listings without sufficient, fresh cohort coverage get no label, and the section hides itself when none on a page qualify, so the signal stays honest.

Current status: the Demand-Verified badge is withheld on every listing while OAV re-validates the sell-through claim behind it, so no Top Demand-Verified Deals section is showing anywhere on the site right now. The sell-through evidence itself still appears on listings where a cohort supports it, and Price-to-Market verdicts are unaffected. The badge returns only if the re-validation confirms the claim.

See the full Demand-Verified Deals methodology for the labeling rules and examples.

Example market pages

OAV answers these questions

What are the best priced vehicles?
Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
Which vehicles are priced below market?
Vehicles rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
Which listings are Demand-Verified?
A listing is Demand-Verified when the matched cohort of similar vehicles whose listings recently came off the market is leaving the market faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not been listed longer than the cohort's typical time on market. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which vehicles are priced below comparable listings?
OAV's Price-to-Market analysis compares a listing's asking price against similar cars, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.

How OAV.io compares with CarGurus, Cars.com and TrueCar

  • Carfax provides vehicle history reports and lists used cars for sale, showing how each price compares to its CARFAX Value.
  • CarGurus gives listings Deal Ratings based on its Instant Market Value (IMV), its estimate of a fair market price for a specific vehicle in a specific market.
  • Cars.com shows deal badges that compare a listing's price to similar vehicles in the same market.
  • Edmunds publishes car reviews and provides deal ratings on new and used listings.
  • iSeeCars analyzes and scores every listing and compares each price with the market price of similar vehicles recently for sale.
  • J.D. Power, which acquired the NADA Used Car Guide and NADAguides.com, publishes vehicle pricing and values.
  • TrueCar shows what others in your area paid for similar vehicles and connects shoppers with its Certified Dealers.

OAV.io is not a marketplace and does not sell cars. It helps shoppers find new and used cars at dealerships and evaluates each listing VIN by VIN against comparable listings, showing the comparable count, market range and as-of date for each rated listing. Its rating thresholds are published, thin evidence means Unscored, and dealers cannot pay to change an OAV.io rating, its eligibility or a listing's placement on OAV.io. Ratings are not guarantees of price or value, nor statements about a dealer in general.

How OAV.io compares

CarGurus, Instant Market Value, Deal Ratings, Cars.com, iSeeCars, TrueCar, TrueCar Price Graph, Edmunds, J.D. Power, NADA Used Car Guide, NADAguides, Carfax and CARFAX Value are trademarks of their respective owners. OAV.io is not affiliated with, sponsored by or endorsed by any of them.

How OAV works

How does OAV rate vehicle deals?
OAV compares a listing's asking price against similar vehicles currently for sale and publishes a Price-to-Market verdict only when the evidence supports one. OAV rates scored listings as Great Deal (priced below the comparable-range floor by at least OAV's minimum-gap margin), Fair Price (priced within the comparable range, or below the floor by less than that margin), or Overpriced (priced above the comparable range). Listings OAV cannot score on the available evidence are shown as Unscored rather than receiving an unsupported verdict. Ratings are recomputed as OAV processes new inventory data through its daily pipeline; each page shows the market snapshot used for its analysis.
How fresh is OAV's vehicle data?
OAV processes inventory, pricing, and days-on-lot data daily from the dealer source. Every market page and VIN page carries a “Market snapshot” timestamp showing the snapshot date the page was built from, so the exact data vintage is always visible.
Does OAV include days on lot?
Yes. OAV records days-on-lot from the dealer feed when the feed supplies it. Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
Are OAV dealers verified?
Dealer profiles include public market summaries from live inventory data — make mix, deal mix, average days on lot, market position. Claimed OAV dealers route inbound buyer inquiries and control verified contact information.
What technology powers OAV's deal ratings?
Certain vehicle market-standardization methods are covered by U.S. Patent No. 12,236,477; the Price-to-Market verdict method is the subject of a pending U.S. patent application. The standardization technology normalizes naming conventions and deduplicates cross-listed inventory across the dealership network, so every comparable-market calculation is drawn from a clean, unified data set.

Related questions

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