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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

New Trucks in Viroqua, WI

OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.

OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.

178 new trucks listed by dealers in Viroqua, WI. This page shows only new inventory (dealer-reported condition = new), listed from lowest asking price upward.

Market snapshot · November 11, 2026

Looking for the full new + used mix? View all trucks in Viroqua.

How OAV Identifies Deals

OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.

  • Millions of retail comparables across U.S. markets.
  • Vehicles compared on year, make, model, and trim (when available).
  • Real price-to-market ranges from regularly refreshed market data.
  • Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
  • Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
  • Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
  • Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
  • Dealer business information is public on every profile. OAV-claimed dealers route inquiries through OAV.

This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.

Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).

Learn how OAV identifies Demand-Verified Deals™

According to RetailVision™ data, OAV is currently analyzing approximately 200 new trucks across the Viroqua, WI market.

New Truck Listings
178
Average Price
$64,969
Price Range
$33,564–$106,525

All New Trucks in Viroqua, WI

Listed from lowest asking price upward. Only new inventory shown on this page.

2026 Ford Maverick XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XL

Viroqua, WI

Fair PriceRobust · 74
$33,564Mileage not verified

Market: $29,198 – $34,920

Comparison: 74 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 27 days listed (based on current market benchmarks)

Viroqua, WI

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Viroqua, WI

Fair PriceRobust · 56
$35,2085 mi

Market: $34,519 – $40,990

Comparison: 56 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 52 days listed (based on current market benchmarks)

Viroqua, WI

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Viroqua, WI

Fair PriceRobust · 56
$36,1345 mi

Market: $34,519 – $40,990

Comparison: 56 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 77 days listed (based on current market benchmarks)

Viroqua, WI

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Viroqua, WI

UnscoredInsufficient · 3
$37,121Mileage not verified

Comparison: 3 similar vehicles

Viroqua, WI

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Viroqua, WI

Fair PriceRobust · 56
$37,3015 mi

Market: $34,519 – $40,990

Comparison: 56 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 48 days listed (based on current market benchmarks)

Viroqua, WI

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Viroqua, WI

Fair PriceRobust · 56
$37,3135 mi

Market: $34,519 – $40,990

Comparison: 56 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 82 days listed (based on current market benchmarks)

Viroqua, WI

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Viroqua, WI

Fair PriceRobust · 56
$37,7515 mi

Market: $34,519 – $40,990

Comparison: 56 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 159 days listed (based on current market benchmarks)

Viroqua, WI

2026 GMC Sierra 1500 Pro

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 GMC Sierra 1500 Pro

Viroqua, WI

Unscored
$40,6565 mi

Comparison: 7 similar vehicles

Viroqua, WI

2026 Jeep Gladiator Sport S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Jeep Gladiator Sport S

Viroqua, WI

UnscoredInsufficient · 4
$40,9335 mi

Comparison: 4 similar vehicles

Viroqua, WI

2026 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XLT

Viroqua, WI

Fair PriceModerate · 28
$41,3495 mi

Market: $41,006 – $46,714

Comparison: 28 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 55 days listed (based on current market benchmarks)

Viroqua, WI

2026 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XLT

Viroqua, WI

Fair PriceRobust · 129
$43,030Mileage not verified

Market: $38,188 – $51,190

Comparison: 129 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 13 days listed (based on current market benchmarks)

Viroqua, WI

2026 Ford Maverick Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick Lariat

Viroqua, WI

Fair PriceRobust · 132
$43,628Mileage not verified

Market: $39,915 – $48,295

Comparison: 132 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 53 days listed (based on current market benchmarks)

Viroqua, WI

2026 Ford Maverick Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick Lariat

Viroqua, WI

Fair PriceRobust · 132
$43,717Mileage not verified

Market: $39,915 – $48,295

Comparison: 132 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 34 days listed (based on current market benchmarks)

Viroqua, WI

2026 Ford F-150 STX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford F-150 STX

Viroqua, WI

Unscored
$44,0145 mi

Comparison: 8 similar vehicles

Viroqua, WI

2026 Chevrolet Colorado Z71

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Z71

Viroqua, WI

Fair PriceLimited · 12
$45,0515 mi

Market: $42,691 – $49,174

Comparison: 12 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 60 days listed (based on current market benchmarks)

Viroqua, WI

2026 Ford F-150 XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford F-150 XL

Viroqua, WI

Fair PriceModerate · 48
$45,911Mileage not verified

Market: $37,998 – $76,552

Comparison: 48 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 7 days listed (based on current market benchmarks)

Viroqua, WI

2026 Chevrolet Colorado Z71

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Z71

Viroqua, WI

Fair PriceLimited · 12
$45,9765 mi

Market: $42,691 – $49,174

Comparison: 12 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 80 days listed (based on current market benchmarks)

Viroqua, WI

2026 GMC Sierra 1500 Elevation

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 GMC Sierra 1500 Elevation

Viroqua, WI

Fair PriceLimited · 13
$46,2275 mi

Market: $46,403 – $57,448

Comparison: 13 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 104 days listed (based on current market benchmarks)

Viroqua, WI

2026 GMC Sierra 1500 Pro

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 GMC Sierra 1500 Pro

Viroqua, WI

Unscored
$46,5015 mi

Comparison: 7 similar vehicles

Viroqua, WI

2026 GMC Sierra 1500 Elevation

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 GMC Sierra 1500 Elevation

Viroqua, WI

Fair PriceLimited · 13
$46,6875 mi

Market: $46,227 – $57,448

Comparison: 13 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 66 days listed (based on current market benchmarks)

Viroqua, WI

2026 GMC Sierra 1500 Pro

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 GMC Sierra 1500 Pro

Viroqua, WI

Unscored
$46,9615 mi

Comparison: 7 similar vehicles

Viroqua, WI

2026 Ford Ranger Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger Lariat

Viroqua, WI

UnscoredInsufficient · 4
$47,7495 mi

Comparison: 4 similar vehicles

Viroqua, WI

2026 Chevrolet Silverado 1500 RST

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Silverado 1500 RST

Viroqua, WI

Fair PriceModerate · 45
$48,0535 mi

Market: $46,028 – $65,829

Comparison: 45 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 111 days listed (based on current market benchmarks)

Viroqua, WI

2026 Ford Ranger Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger Lariat

Viroqua, WI

UnscoredInsufficient · 4
$48,1405 mi

Comparison: 4 similar vehicles

Viroqua, WI

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