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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

New Trucks in Columbus, WI

OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.

OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.

14 new trucks listed by dealers in Columbus, WI. This page shows only new inventory (dealer-reported condition = new), listed from lowest asking price upward.

Market snapshot · November 14, 2026

Looking for the full new + used mix? View all trucks in Columbus.

How OAV Identifies Deals

OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.

  • Millions of retail comparables across U.S. markets.
  • Vehicles compared on year, make, model, and trim (when available).
  • Real price-to-market ranges from regularly refreshed market data.
  • Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
  • Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
  • Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
  • Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
  • Dealer business information is public on every profile. OAV-claimed dealers route inquiries through OAV.

This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.

Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).

Learn how OAV identifies Demand-Verified Deals™

According to RetailVision™ data, OAV is currently analyzing approximately 14 new trucks across the Columbus, WI market.

New Truck Listings
14
Average Price
$49,496
Price Range
$33,750–$78,629

All New Trucks in Columbus, WI

Listed from lowest asking price upward. Only new inventory shown on this page.

2026 Ford Maverick XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XL

Columbus, WI

Fair PriceModerate · 28
$33,75010 mi

Market: $29,198 – $34,889

Comparison: 28 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 60 days listed (based on current market benchmarks)

Columbus, WI

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Columbus, WI

Fair PriceRobust · 138
$35,172757 mi

Market: $31,993 – $42,154

Comparison: 138 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 93 days listed (based on current market benchmarks)

Columbus, WI

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Columbus, WI

Fair PriceRobust · 138
$37,2335 mi

Market: $31,993 – $42,154

Comparison: 138 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 52 days listed (based on current market benchmarks)

Columbus, WI

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Columbus, WI

Fair PriceRobust · 138
$38,65375 mi

Market: $31,993 – $42,154

Comparison: 138 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 22 days listed (based on current market benchmarks)

Columbus, WI

2027 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Ford Maverick XLT

Columbus, WI

Fair PriceLimited · 13
$39,9605 mi

Market: $36,964 – $40,814

Comparison: 13 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 2 days listed (based on current market benchmarks)

Columbus, WI

2026 Ford Maverick Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick Lariat

Columbus, WI

Fair PriceModerate · 35
$41,5255 mi

Market: $39,998 – $47,507

Comparison: 35 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 69 days listed (based on current market benchmarks)

Columbus, WI

2026 Chevrolet Colorado Trail Boss

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Trail Boss

Columbus, WI

Fair PriceModerate · 22
$43,8355 mi

Market: $41,495 – $48,188

Comparison: 22 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 51 days listed (based on current market benchmarks)

Columbus, WI

2026 Chevrolet Colorado Z71

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Z71

Columbus, WI

Fair PriceRobust · 54
$45,2395 mi

Market: $44,258 – $49,849

Comparison: 54 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 49 days listed (based on current market benchmarks)

Columbus, WI

2026 Chevrolet Silverado 1500 RST

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Silverado 1500 RST

Columbus, WI

Fair PriceRobust · 195
$49,7105 mi

Market: $47,536 – $84,995

Comparison: 195 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 10 days listed (based on current market benchmarks)

Columbus, WI

2026 Chevrolet Silverado 1500 RST

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Silverado 1500 RST

Columbus, WI

Fair PriceRobust · 195
$49,7105 mi

Market: $47,536 – $84,995

Comparison: 195 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 6 days listed (based on current market benchmarks)

Columbus, WI

2026 Chevrolet Silverado 1500 Work Truck

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Silverado 1500 Work Truck

Columbus, WI

Unscored
$53,040Mileage not verified

Comparison: 6 similar vehicles

Columbus, WI

2026 Ford F-150 King Ranch

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford F-150 King Ranch

Columbus, WI

Unscored
$72,2645 mi

Comparison: 7 similar vehicles

Columbus, WI

No Photo

2027 Ford F-250 Super Duty Lariat

Columbus, WI

Fair PriceLimited · 16
$74,2235 mi

Market: $69,491 – $97,849

Comparison: 16 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 27 days listed (based on current market benchmarks)

Columbus, WI

2026 Ford F-250 Super Duty Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford F-250 Super Duty Lariat

Columbus, WI

Fair PriceModerate · 40
$78,6295 mi

Market: $72,198 – $115,257

Comparison: 40 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 108 days listed (based on current market benchmarks)

Columbus, WI

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