SUVs in Wichita Falls, TX
OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.
OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.
Explore SUVs in Wichita Falls, TX with OAV's Price-to-Market analysis against comparable listings. A verdict appears only where the evidence supports one.
Market snapshot · October 19, 2026
How OAV Identifies Deals
OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.
- Millions of retail comparables across U.S. markets.
- Vehicles compared on year, make, model, and trim (when available).
- Real price-to-market ranges from regularly refreshed market data.
- Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
- Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
- Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
- Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
- Dealer business information is public on every profile. OAV-claimed dealers route inquiries through OAV.
This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.
Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).
According to RetailVision™ data, OAV is currently analyzing approximately 900 SUVs across the Wichita Falls, TX market.
SUV Listings
916
Average Price
$37,922
Price Range (excl. >$200k outliers)
$4,150–$105,010
Average price and price range exclude listings priced above $200,000 to keep placeholder / upfit outliers out of the reported market range; the SUV listings count includes them.
Shop SUVs by budget
About the SUV market
Compact SUVs (CR-V, RAV4, Rogue, CX-5, Tucson, Sportage) clear faster than midsize and full-size for under-$30k buyers — they're the family-budget entry point. Midsize three-row SUVs (Highlander, Pilot, Telluride, Palisade, Atlas) draw multi-child families, with second-row captain's chairs commanding a premium. Full-size body-on-frame SUVs (Tahoe, Suburban, Yukon, Expedition, Sequoia) skew toward tow-rated households; AWD/4WD trims hold value better than 2WD across all segments.
SUVs market summary — Wichita Falls, TX
| Market | Wichita Falls, TX |
|---|---|
| Body type | SUVs |
| Listings analyzed | 916 |
| Average price | $37,922 |
| Price range | $4,150 – $105,010 |
| Price-to-Market basis | Asking price vs comparable listings (same make/model, year window, trim where available). Days-on-lot and sell-through are separate demand signals, not verdict inputs. |
| Refresh cadence | Daily |
SUV Market in Wichita Falls, TX
Dealers in Wichita Falls have 916 SUVs listed. The average asking price is $37,922, ranging from $4,150 to $105,010.
OAV answers these questions
- What are the best priced SUVs in Wichita Falls, TX?
- OAV orders SUVs in Wichita Falls, TX by price verdict — Great Deal first — and, within each group, by comparable-evidence depth and then price; days-on-lot is shown as a separate demand signal, not a ranking input. Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
- Which SUVs in Wichita Falls, TX are priced below market?
- SUVs in Wichita Falls, TX rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
- Which listings are Demand-Verified in Wichita Falls, TX?
- A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
- Which SUVs are priced below comparable listings in Wichita Falls, TX?
- OAV's Price-to-Market analysis compares a listing's asking price against similar SUVs in Wichita Falls, TX, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.
Analysis coverage — Wichita Falls, TX SUV market
OAV analyzed all 916 listings in this market. 547 (60%) carry a Price-to-Market verdict; 369 are Unscored — pricing withheld for thin comparables, extreme mileage, or other data limits. Scored listings are shown first; withheld listings shown below link to vehicle pages that give the reason, so the pool stays auditable.
Coverage reflects the full market as of the latest daily snapshot. Demand and days-on-lot are reported separately and are never inputs to the verdict.
Best Overall SUV Value Picks in Wichita Falls
The strongest SUVs in Wichita Falls right now, ranked by a weighted blend of price-to-market gap, year, mileage, days-on-lot, and comparable depth — a separate recommendation, distinct from the Price-to-Market verdict, that does not change any vehicle's verdict.
Badge shown as of this market snapshot. Open the vehicle page for the latest OAV verdict.
2026 Jeep Grand Cherokee Limited Reserve
Wichita Falls, TX
2026 Ford Bronco Sport Badlands
Wichita Falls, TX
2027 GMC Acadia Denali Ultimate
Wichita Falls, TX
2026 Kia Sorento S
Wichita Falls, TX
2024 Ford Bronco Sport Outer Banks
Wichita Falls, TX
Cheapest Great SUV Deals in Wichita Falls
These SUVs are identified as strong values based on how they are priced compared to similar vehicles. Listings labeled “Great Deal” are priced below the comparable-range floor by at least OAV's minimum-gap margin.
Badge shown as of this market snapshot. Open the vehicle page for the latest OAV verdict.
2024 Ford Bronco Sport Outer Banks
Wichita Falls, TX
Priced below typical range ($28,559–$32,220) for similar vehicles
Based on 20 similar SUVs in Wichita Falls
2020 Mercedes-Benz GLE GLE350
Wichita Falls, TX
Priced below typical range ($31,223–$33,567) for similar vehicles
Based on 12 similar SUVs in Wichita Falls
2026 Kia Sorento S
Wichita Falls, TX
Priced below typical range ($35,479–$36,179) for similar vehicles
Based on 24 similar SUVs in Wichita Falls
2026 Ford Bronco Sport Badlands
Wichita Falls, TX
Priced below typical range ($36,930–$47,085) for similar vehicles
Based on 13 similar SUVs in Wichita Falls
2026 Jeep Grand Cherokee Limited Reserve
Wichita Falls, TX
Priced below typical range ($42,900–$57,213) for similar vehicles
Based on 96 similar SUVs in Wichita Falls
All SUVs in Wichita Falls
24 confidently-priced SUVs shown first — listings we can't price appear below.

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Jeep Grand Cherokee Limited Reserve
Wichita Falls, TX
Market: $42,900 – $57,213
Comparison: 96 similar vehicles
Competitively priced ~4% below the typical range compared to similar vehicles · 9 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Kia Sorento S
Wichita Falls, TX
Market: $35,479 – $36,179
Comparison: 24 similar vehicles
Competitively priced ~5% below the typical range compared to similar vehicles · 85 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Ford Bronco Sport Outer Banks
Wichita Falls, TX
Market: $28,559 – $32,220
Comparison: 20 similar vehicles
Competitively priced ~4% below the typical range compared to similar vehicles · 131 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Ford Bronco Sport Badlands
Wichita Falls, TX
Market: $36,930 – $47,085
Comparison: 13 similar vehicles
Competitively priced ~3% below the typical range compared to similar vehicles · 54 days listed (based on current market benchmarks)
Wichita Falls, TX
Image from the dealer's site. OAV does not own, control, or store dealer images.
2020 Mercedes-Benz GLE GLE350
Wichita Falls, TX
Market: $31,223 – $33,567
Comparison: 12 similar vehicles
Competitively priced ~4% below the typical range compared to similar vehicles · 23 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 GMC Acadia Denali Ultimate
Wichita Falls, TX
Market: $68,340 – $68,940
Comparison: 10 similar vehicles
Competitively priced ~3% below the typical range compared to similar vehicles · 4 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Nissan Rogue Dark Armor
Wichita Falls, TX
Market: $30,572 – $38,530
Comparison: 914 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 82 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Volkswagen Tiguan SE
Wichita Falls, TX
Market: $30,559 – $38,221
Comparison: 748 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 60 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 Kia Seltos S
Wichita Falls, TX
Market: $26,997 – $35,209
Comparison: 647 similar vehicles
Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 39 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Mazda CX-50 Premium
Wichita Falls, TX
Market: $34,434 – $41,864
Comparison: 609 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 47 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 Chevrolet Equinox RS
Wichita Falls, TX
Market: $28,799 – $44,290
Comparison: 607 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 6 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Volkswagen Tiguan SE R-LINE BLACK
Wichita Falls, TX
Market: $34,059 – $49,257
Comparison: 603 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 39 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Volkswagen Tiguan SE R-LINE BLACK
Wichita Falls, TX
Market: $34,059 – $49,257
Comparison: 603 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 56 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Ford Explorer Active
Wichita Falls, TX
Market: $34,005 – $52,914
Comparison: 595 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 54 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 Hyundai Santa Fe SE
Wichita Falls, TX
Market: $31,931 – $41,299
Comparison: 523 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 13 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 Hyundai Palisade SEL Premium
Wichita Falls, TX
Market: $46,455 – $54,473
Comparison: 484 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 39 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 Hyundai Palisade SEL Premium
Wichita Falls, TX
Market: $46,455 – $54,473
Comparison: 484 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 28 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Kia Sorento LX
Wichita Falls, TX
Market: $27,613 – $36,630
Comparison: 457 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 244 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Jeep Wrangler 4-Door Sport S
Wichita Falls, TX
Market: $35,603 – $65,110
Comparison: 440 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 117 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Jeep Wrangler 4-Door Willys
Wichita Falls, TX
Market: $40,419 – $98,029
Comparison: 393 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 161 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Tahoe LT
Wichita Falls, TX
Market: $62,303 – $83,343
Comparison: 335 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 20 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Tahoe RST
Wichita Falls, TX
Market: $65,720 – $136,138
Comparison: 335 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 51 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 Jeep Grand Cherokee Summit
Wichita Falls, TX
Market: $57,527 – $69,435
Comparison: 319 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 6 days listed (based on current market benchmarks)
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 BMW X1 28i
Wichita Falls, TX
Market: $37,901 – $88,866
Comparison: 285 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 5 days listed (based on current market benchmarks)
Wichita Falls, TX
Listings without a supported price verdict in Wichita Falls
Showing 24 of 369 SUVs OAV can't confidently price in Wichita Falls — thin comparables, extreme mileage, a branded or salvage title, or other data limits. Each has its own page showing the specific reason.

Image from the dealer's site. OAV does not own, control, or store dealer images.
2009 Ford Escape XLT
Wichita Falls, TX
Comparison: 8 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2016 FIAT 500X Easy
Wichita Falls, TX
Comparison: 4 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2008 Ford Escape XLS
Wichita Falls, TX
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2010 Ford Expedition Limited
Wichita Falls, TX
Comparison: 4 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2012 Nissan Armada SV
Wichita Falls, TX
Comparison: 4 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2015 Nissan Rogue SL
Wichita Falls, TX
Comparison: 24 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2015 GMC Acadia SLE2
Wichita Falls, TX
Comparison: 5 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2017 Ford Explorer XLT
Wichita Falls, TX
Comparison: 129 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2017 Nissan Rogue SV
Wichita Falls, TX
Comparison: 75 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2013 Nissan Rogue S
Wichita Falls, TX
Comparison: 15 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2016 Subaru Forester i Limited
Wichita Falls, TX
Comparison: 9 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2010 Nissan Armada Titanium
Wichita Falls, TX
Comparison: 4 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2006 Toyota 4Runner SR5
Wichita Falls, TX
Comparison: 15 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2019 Buick Encore Sport Touring
Wichita Falls, TX
Wichita Falls, TX
2011 Mercedes-Benz GLK-Class GLK350
Wichita Falls, TX
Comparison: 9 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2017 Ford Explorer Sport
Wichita Falls, TX
Comparison: 12 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2014 Jeep Grand Cherokee Overland
Wichita Falls, TX
Comparison: 12 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2018 Nissan Pathfinder Platinum
Wichita Falls, TX
Comparison: 6 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2011 Honda Pilot EX
Wichita Falls, TX
Comparison: 7 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2019 Chevrolet Equinox LT
Wichita Falls, TX
Comparison: 97 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2004 Ford Explorer XLS
Wichita Falls, TX
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2016 Honda CR-V LX
Wichita Falls, TX
Comparison: 8 similar vehicles
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2012 Dodge Durango R/T
Wichita Falls, TX
Wichita Falls, TX

Image from the dealer's site. OAV does not own, control, or store dealer images.
2009 Chevrolet Suburban LTZ
Wichita Falls, TX
Wichita Falls, TX
What makes OAV different from traditional car-listing sites
Traditional vehicle-listing marketplaces are built for shoppers to browse inventory. OAV is the answer-engine layer above the marketplace: it evaluates vehicle asking prices with Price-to-Market against comparable listings and shows the market evidence behind each verdict. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict. OAV is built for the next car-shopping behavior: asking which vehicle to buy, not just browsing inventory.
How OAV works — common questions
- How does OAV find cars priced below market?
- OAV compares a listing's asking price against similar vehicles currently for sale — using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it — to compute a price-to-market range. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.
- What makes a Demand-Verified Deal different from a cheap listing?
- A cheap listing is just priced low. The Demand-Verified badge is sell-through evidence: the listing's similar-vehicle sold cohort is moving faster than its market baseline, and this listing hasn't aged beyond that cohort's typical selling window — it is separate from OAV's price verdict. A Demand-Verified Deal combines both: the Demand-Verified badge AND a Great Deal verdict from Price-to-Market (priced below the comparable-range floor by at least OAV's minimum-gap margin). The price verdict establishes where the asking price sits relative to OAV's supported comparable range. The Demand-Verified signal measures whether the matched sold cohort is moving faster than its market baseline and whether this listing remains within that cohort's typical selling window — it does not show that buyers are paying this listing's asking price. While OAV re-validates the sell-through claim, the badge is withheld on every listing and no Demand-Verified Deals are being labeled.
- Does OAV use local market comparables?
- Yes — local-first. OAV starts with comparable retail listings in the same metro and broader region, and widens the comparison set only when local inventory is too thin to support a reliable range. A truck in Dallas is compared against Dallas-area trucks where the local market supports it; an EV in Los Angeles against LA-area EVs. This local-first approach makes the price-to-market math meaningful.
- Why does days-on-lot matter when shopping for used cars?
- How long a vehicle sits is a demand signal about its cohort, not proof that buyers are paying this listing's price. OAV compares a listing's days-on-lot to the sold cohort of similar vehicles: when comparable vehicles have been selling quickly and this listing is still within that cohort's typical selling window, it corroborates real demand. A listing sitting far longer than its cohort typically takes to sell is the opposite signal — worth confirming its history, condition, and price before assuming it's a deal.
- Can OAV help find trucks, SUVs, or EVs priced below market?
- Yes — OAV has body-type market views for trucks, SUVs, sedans and EVs in major U.S. metros and ZIP codes. Each listing links to its vehicle page. Start at the homepage or any city or ZIP page.
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Other vehicle types in Wichita Falls