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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

Vehicles near Columbia, SC 29204

OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.

OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.

Explore vehicles in Columbia, SC 29204 with OAV's Price-to-Market analysis against comparable listings. A verdict appears only where the evidence supports one. These vehicles are grouped by OAV's price verdict in the order Great Deal, Fair Price, Overpriced, then Unscored; within each group they are listed from the lowest asking price upward. Days-on-lot is shown as a separate demand signal and is not a ranking input.

Market snapshot · October 30, 2026

What makes OAV different from traditional car-listing sites

Traditional vehicle-listing marketplaces are built for shoppers to browse inventory. OAV is the answer-engine layer above the marketplace: it evaluates vehicle asking prices with Price-to-Market against comparable listings and shows the market evidence behind each verdict. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict. OAV is built for the next car-shopping behavior: asking which vehicle to buy, not just browsing inventory.

How OAV.io compares with other car-pricing sites

Vehicles market summary — near Columbia, SC 29204

Marketnear Columbia, SC 29204
Body typeVehicles
Listings analyzed17,247
Average price$38,882
Price range$1,200 – $335,900
Price-to-Market basisAsking price vs comparable listings (same make/model, year window, trim where available). Days-on-lot and sell-through are separate demand signals, not verdict inputs.
Refresh cadenceDaily

How OAV Identifies Deals

OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.

  • Millions of retail comparables across U.S. markets.
  • Vehicles compared on year, make, model, and trim (when available).
  • Real price-to-market ranges from regularly refreshed market data.
  • Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
  • Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
  • Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
  • Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
  • Dealer business information is public on every profile. OAV-claimed dealers route inquiries through OAV.

This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.

Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).

Learn how OAV identifies Demand-Verified Deals™

How OAV works — common questions

How does OAV find cars priced below market?
OAV compares a listing's asking price against similar vehicles currently for sale — using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it — to compute a price-to-market range. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.
What makes a Demand-Verified Deal different from a cheap listing?
A cheap listing is just priced low. The Demand-Verified badge is sell-through evidence: the listing's similar-vehicle sold cohort is moving faster than its market baseline, and this listing hasn't aged beyond that cohort's typical selling window — it is separate from OAV's price verdict. A Demand-Verified Deal combines both: the Demand-Verified badge AND a Great Deal verdict from Price-to-Market (priced below the comparable-range floor by at least OAV's minimum-gap margin). The price verdict establishes where the asking price sits relative to OAV's supported comparable range. The Demand-Verified signal measures whether the matched sold cohort is moving faster than its market baseline and whether this listing remains within that cohort's typical selling window — it does not show that buyers are paying this listing's asking price. While OAV re-validates the sell-through claim, the badge is withheld on every listing and no Demand-Verified Deals are being labeled.
Does OAV use local market comparables?
Yes — local-first. OAV starts with comparable retail listings in the same metro and broader region, and widens the comparison set only when local inventory is too thin to support a reliable range. A truck in Dallas is compared against Dallas-area trucks where the local market supports it; an EV in Los Angeles against LA-area EVs. This local-first approach makes the price-to-market math meaningful.
Why does days-on-lot matter when shopping for used cars?
How long a vehicle sits is a demand signal about its cohort, not proof that buyers are paying this listing's price. OAV compares a listing's days-on-lot to the sold cohort of similar vehicles: when comparable vehicles have been selling quickly and this listing is still within that cohort's typical selling window, it corroborates real demand. A listing sitting far longer than its cohort typically takes to sell is the opposite signal — worth confirming its history, condition, and price before assuming it's a deal.
Can OAV help find trucks, SUVs, or EVs priced below market?
Yes — OAV has body-type market views for trucks, SUVs, sedans and EVs in major U.S. metros and ZIP codes. Each listing links to its vehicle page. Start at the homepage or any city or ZIP page.

According to RetailVision™ data, OAV is currently analyzing approximately 17,000 vehicles across the Columbia, SC 29204 market.

Total Listings

17,247

Average Price

$38,882

Price Range

$1,200–$335,900

Avg Days on Lot

88

Vehicle Market Summary — Columbia, SC 29204

There are 17,247 vehicles for sale within 50 miles of ZIP 29204 (Columbia, SC). This includes 8,359 new and 8,888 used vehicles. The average asking price is $38,882, with prices ranging from $1,200 to $335,900. Vehicles in this market spend an average of 88 days on dealer lots. OAV compares a listing's asking price against comparable listings and publishes a Price-to-Market verdict when the evidence supports one: Great Deal, Fair Price or Overpriced.

OAV answers these questions

What are the best priced vehicles in Columbia, SC 29204?
Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
Which vehicles in Columbia, SC 29204 are priced below market?
Vehicles in Columbia, SC 29204 rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
Which listings are Demand-Verified in Columbia, SC 29204?
A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which vehicles are priced below comparable listings in Columbia, SC 29204?
OAV's Price-to-Market analysis compares a listing's asking price against similar cars in Columbia, SC 29204, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.

Browse by Body Type near 29204

Popular Makes near Columbia

Ford (2,192)Chevrolet (2,152)Toyota (1,750)Nissan (1,358)Kia (1,183)Honda (1,078)GMC (936)Jeep (917)Hyundai (866)RAM (619)

Vehicles near Columbia, SC 29204 with an OAV Price-to-Market verdict

Order: Great Deal, then Fair Price, then Overpriced. Within each verdict, vehicles with more comparable listings come first, then lower asking price. The order is not by size of discount. Up to 10 vehicles; Unscored and branded- or salvage-title vehicles are not shown. Snapshot 2026-10-30.
VehiclePriceVerdictBelow rangeComparable listingsListing
2023 Chevrolet TrailBlazer LT$12,499Great Deal6% below126View
2023 Honda Civic Sport$16,725Great Deal24% below85View
2024 Hyundai Elantra SEL$18,999Great Deal4% below71View
2018 Volvo XC60 R-Design$15,900Great Deal6% below66View
2017 Buick Cascada Sport Touring$10,579Great Deal19% below61View
2023 Chevrolet Traverse LS$17,079Great Deal19% below58View
2014 BMW 5 Series 528i$6,290Great Deal17% below56View
2018 Ford F-150 XLT$18,995Great Deal3% below44View
2025 Toyota Corolla LE$15,999Great Deal19% below36View
2022 Ford Edge SEL$18,898Great Deal9% below24View

Featured Listings near 29204

2010 BMW 3 Series 328i

Image from the dealer's site. OAV does not own, control, or store dealer images.

2010 BMW 3 Series 328i

Columbia, SC

Great DealLimited · 11
$5,22593,436 mi

Market: $7,700 – $9,995

Comparison: 11 similar vehicles

Competitively priced ~32% below the typical range compared to similar vehicles · 12 days listed (based on current market benchmarks)

Columbia, SC

2014 BMW 5 Series 528i

Image from the dealer's site. OAV does not own, control, or store dealer images.

2014 BMW 5 Series 528i

Orangeburg, SC

Great DealRobust · 56
$6,29073,956 mi

Market: $7,577 – $11,000

Comparison: 56 similar vehicles

Competitively priced ~17% below the typical range compared to similar vehicles · 9 days listed (based on current market benchmarks)

Orangeburg, SC

2017 MINI Clubman S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 MINI Clubman S

Gaston, SC

Great DealModerate · 20
$6,725106,725 mi

Market: $9,000 – $12,995

Comparison: 20 similar vehicles

Competitively priced ~25% below the typical range compared to similar vehicles · 65 days listed (based on current market benchmarks)

Gaston, SC

2018 Audi Q3 Premium Plus

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Audi Q3 Premium Plus

Columbia, SC

Great DealModerate · 22
$10,500104,492 mi

Market: $12,841 – $16,999

Comparison: 22 similar vehicles

Competitively priced ~18% below the typical range compared to similar vehicles · 31 days listed (based on current market benchmarks)

Columbia, SC

2021 Hyundai Kona SEL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2021 Hyundai Kona SEL

Lexington, SC

Great DealLimited · 12
$10,50093,968 mi

Market: $11,500 – $16,990

Comparison: 12 similar vehicles

Competitively priced ~9% below the typical range compared to similar vehicles · 75 days listed (based on current market benchmarks)

Lexington, SC

2017 Buick Cascada Sport Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Buick Cascada Sport Touring

Columbia, SC

Great DealRobust · 61
$10,579111,865 mi

Market: $12,995 – $16,866

Comparison: 61 similar vehicles

Competitively priced ~19% below the typical range compared to similar vehicles · 57 days listed (based on current market benchmarks)

Columbia, SC

2023 Chevrolet TrailBlazer LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Chevrolet TrailBlazer LT

Lexington, SC

Great DealRobust · 126
$12,49992,920 mi

Market: $13,295 – $23,655

Comparison: 126 similar vehicles

Competitively priced ~6% below the typical range compared to similar vehicles · 22 days listed (based on current market benchmarks)

Lexington, SC

2023 Nissan Rogue SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Nissan Rogue SV

Lexington, SC

Great DealModerate · 22
$12,99597,646 mi

Market: $18,500 – $23,579

Comparison: 22 similar vehicles

Competitively priced ~30% below the typical range compared to similar vehicles · 76 days listed (based on current market benchmarks)

Lexington, SC

2016 Nissan Murano Platinum

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Nissan Murano Platinum

Lexington, SC

Great DealLimited · 10
$12,99989,632 mi

Market: $14,516 – $15,697

Comparison: 10 similar vehicles

Competitively priced ~10% below the typical range compared to similar vehicles · 21 days listed (based on current market benchmarks)

Lexington, SC

2021 Nissan Rogue SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2021 Nissan Rogue SV

Lexington, SC

Great DealLimited · 17
$13,90097,034 mi

Market: $17,453 – $23,579

Comparison: 17 similar vehicles

Competitively priced ~20% below the typical range compared to similar vehicles · 16 days listed (based on current market benchmarks)

Lexington, SC

2020 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Toyota Corolla LE

Columbia, SC

Great DealLimited · 13
$14,995105,589 mi

Market: $16,495 – $20,196

Comparison: 13 similar vehicles

Competitively priced ~9% below the typical range compared to similar vehicles · 44 days listed (based on current market benchmarks)

Columbia, SC

2022 Nissan Rogue SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Nissan Rogue SV

Lexington, SC

Great DealModerate · 20
$14,99574,509 mi

Market: $17,999 – $20,090

Comparison: 20 similar vehicles

Competitively priced ~17% below the typical range compared to similar vehicles · 47 days listed (based on current market benchmarks)

Lexington, SC

2023 Jeep Renegade Latitude

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Jeep Renegade Latitude

Columbia, SC

Great DealModerate · 20
$15,89962,894 mi

Market: $16,400 – $19,454

Comparison: 20 similar vehicles

Competitively priced ~3% below the typical range compared to similar vehicles · 48 days listed (based on current market benchmarks)

Columbia, SC

2018 Volvo XC60 R-Design

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Volvo XC60 R-Design

Columbia, SC

Great DealRobust · 66
$15,900114,423 mi

Market: $16,880 – $21,990

Comparison: 66 similar vehicles

Competitively priced ~6% below the typical range compared to similar vehicles · 202 days listed (based on current market benchmarks)

Columbia, SC

2025 Toyota Corolla LE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Toyota Corolla LE

Lexington, SC

Great DealModerate · 36
$15,99922,505 mi

Market: $19,798 – $25,887

Comparison: 36 similar vehicles

Competitively priced ~19% below the typical range compared to similar vehicles · 36 days listed (based on current market benchmarks)

Lexington, SC

2023 Honda Civic Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Honda Civic Sport

Gaston, SC

Great DealRobust · 85
$16,72556,456 mi

Market: $22,096 – $25,826

Comparison: 85 similar vehicles

Competitively priced ~24% below the typical range compared to similar vehicles · 55 days listed (based on current market benchmarks)

Gaston, SC

2023 Chevrolet Traverse LS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Chevrolet Traverse LS

Columbia, SC

Great DealRobust · 58
$17,079108,337 mi

Market: $20,990 – $26,893

Comparison: 58 similar vehicles

Competitively priced ~19% below the typical range compared to similar vehicles · 70 days listed (based on current market benchmarks)

Columbia, SC

2025 Nissan Sentra SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Nissan Sentra SV

Lexington, SC

Great DealLimited · 13
$17,99538,217 mi

Market: $18,698 – $22,920

Comparison: 13 similar vehicles

Competitively priced ~4% below the typical range compared to similar vehicles · 47 days listed (based on current market benchmarks)

Lexington, SC

2023 Chrysler Pacifica Hybrid Touring L

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Chrysler Pacifica Hybrid Touring L

Columbia, SC

Great DealLimited · 16
$18,00067,595 mi

Market: $18,997 – $22,498

Comparison: 16 similar vehicles

Competitively priced ~5% below the typical range compared to similar vehicles · 34 days listed (based on current market benchmarks)

Columbia, SC

2022 RAM 1500 Classic Tradesman

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 RAM 1500 Classic Tradesman

Newberry, SC

Great DealLimited · 14
$18,378104,930 mi

Market: $22,579 – $25,579

Comparison: 14 similar vehicles

Competitively priced ~19% below the typical range compared to similar vehicles · 58 days listed (based on current market benchmarks)

Newberry, SC

2019 Jeep Wrangler Unlimited Sahara

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 Jeep Wrangler Unlimited Sahara

Columbia, SC

Great DealLimited · 11
$18,500109,889 mi

Market: $19,900 – $27,239

Comparison: 11 similar vehicles

Competitively priced ~7% below the typical range compared to similar vehicles · 35 days listed (based on current market benchmarks)

Columbia, SC

2022 Ford Edge SEL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Ford Edge SEL

Columbia, SC

Great DealModerate · 24
$18,89857,773 mi

Market: $20,873 – $36,935

Comparison: 24 similar vehicles

Competitively priced ~9% below the typical range compared to similar vehicles · 45 days listed (based on current market benchmarks)

Columbia, SC

2018 Ford F-150 XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Ford F-150 XLT

Lexington, SC

Great DealModerate · 44
$18,995115,653 mi

Market: $19,621 – $26,899

Comparison: 44 similar vehicles

Competitively priced ~3% below the typical range compared to similar vehicles · 112 days listed (based on current market benchmarks)

Lexington, SC

2024 Hyundai Elantra SEL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Hyundai Elantra SEL

Columbia, SC

Great DealRobust · 71
$18,99915,325 mi

Market: $19,696 – $23,285

Comparison: 71 similar vehicles

Competitively priced ~4% below the typical range compared to similar vehicles · 30 days listed (based on current market benchmarks)

Columbia, SC

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