Trucks in Franklin, NC
OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.
OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.
Explore trucks in Franklin, NC with OAV's Price-to-Market analysis against comparable listings. A verdict appears only where the evidence supports one.
Market snapshot · November 5, 2026
How OAV Identifies Deals
OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.
- Millions of retail comparables across U.S. markets.
- Vehicles compared on year, make, model, and trim (when available).
- Real price-to-market ranges from regularly refreshed market data.
- Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
- Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
- Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
- Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
- Dealer business information is public on every profile. OAV-claimed dealers route inquiries through OAV.
This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.
Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).
According to RetailVision™ data, OAV is currently analyzing approximately 200 trucks across the Franklin, NC market.
Truck Listings
200
Average Price
$43,344
Price Range (excl. >$200k outliers)
$6,994–$107,113
Average price and price range exclude listings priced above $200,000 to keep placeholder / upfit outliers out of the reported market range; the truck listings count includes them.
Shop trucks by budget
About the truck market
The half-ton segment (Ford F-150, Ram 1500, Chevrolet Silverado 1500, GMC Sierra 1500, Toyota Tundra) carries most of the volume; heavy-duty trims (F-250+, Ram 2500+, Silverado 2500+) command premiums for towing capacity and diesel availability. 4WD/AWD configurations dominate in mountain and snow markets and resell at noticeable premiums — XLT, Lariat, TRD Off-Road, and trail-rated trims hold value better than work trucks at the same model year. Days-on-lot tends to compress in the spring as work-and-tow buyers re-enter the market.
Trucks market summary — Franklin, NC
| Market | Franklin, NC |
|---|---|
| Body type | Trucks |
| Listings analyzed | 200 |
| Average price | $43,344 |
| Price range | $6,994 – $107,113 |
| Price-to-Market basis | Asking price vs comparable listings (same make/model, year window, trim where available). Days-on-lot and sell-through are separate demand signals, not verdict inputs. |
| Refresh cadence | Daily |
Truck Market in Franklin, NC
Dealers in Franklin have 200 trucks listed. The average asking price is $43,344, ranging from $6,994 to $107,113.
OAV answers these questions
- What are the best priced trucks in Franklin, NC?
- OAV orders trucks in Franklin, NC by price verdict — Great Deal first — and, within each group, by comparable-evidence depth and then price; days-on-lot is shown as a separate demand signal, not a ranking input. Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
- Which trucks in Franklin, NC are priced below market?
- Trucks in Franklin, NC rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
- Which listings are Demand-Verified in Franklin, NC?
- A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
- Which trucks are priced below comparable listings in Franklin, NC?
- OAV's Price-to-Market analysis compares a listing's asking price against similar trucks in Franklin, NC, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.
Analysis coverage — Franklin, NC truck market
200 listings analyzed in this market — the top 24 are shown below. Of those 24, 17 (71%) are withheld from ranked recommendation — a withheld listing's vehicle page gives the reason. Confident verdicts get more visual weight; withheld listings still appear so the pool is auditable.
These counts describe the 24 listings shown on this page, not the full 200 analyzed.
Best Overall Truck Value Picks in Franklin
The strongest trucks in Franklin right now, ranked by a weighted blend of price-to-market gap, year, mileage, days-on-lot, and comparable depth — a separate recommendation, distinct from the Price-to-Market verdict, that does not change any vehicle's verdict.
Badge shown as of this market snapshot. Open the vehicle page for the latest OAV verdict.
Cheapest Great Truck Deals in Franklin
These trucks are identified as strong values based on how they are priced compared to similar vehicles. Listings labeled “Great Deal” are priced below the comparable-range floor by at least OAV's minimum-gap margin.
Badge shown as of this market snapshot. Open the vehicle page for the latest OAV verdict.
2022 Ford F-150 XLT
Franklin, NC
Listed by Franklin Ford Inc
Priced below typical range ($34,894–$39,389) for similar vehicles
Based on 18 similar trucks in Franklin
2026 Chevrolet Silverado 1500 RST
Franklin, NC
Listed by Countryside Chevrolet
Priced below typical range ($53,594–$65,590) for similar vehicles
Based on 15 similar trucks in Franklin
2026 Chevrolet Silverado 1500 LT
Franklin, NC
Listed by Countryside Chevrolet
Priced below typical range ($50,787–$65,449) for similar vehicles
Based on 18 similar trucks in Franklin
2023 Ford F-150 Lariat
Franklin, NC
Listed by Franklin Ford Inc
Priced below typical range ($54,379–$100,813) for similar vehicles
Based on 17 similar trucks in Franklin
2027 Ford F-350 Super Duty XL
Franklin, NC
Listed by Franklin Ford Inc
Priced below typical range ($58,654–$88,289) for similar vehicles
Based on 24 similar trucks in Franklin
All Trucks in Franklin
14 confidently-priced trucks shown first — listings we can't price appear below.

Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 Ford F-350 Super Duty XL
Franklin, NC
Listed by Franklin Ford Inc
Market: $58,654 – $88,289
Comparison: 24 similar vehicles
Competitively priced ~6% below the typical range compared to similar vehicles · 60 days listed (based on current market benchmarks)
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2022 Ford F-150 XLT
Franklin, NC
Listed by Franklin Ford Inc
Market: $34,894 – $39,389
Comparison: 18 similar vehicles
Competitively priced ~16% below the typical range compared to similar vehicles · 5 days listed (based on current market benchmarks)
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Silverado 1500 LT
Franklin, NC
Listed by Countryside Chevrolet
Market: $50,787 – $65,449
Comparison: 18 similar vehicles
Competitively priced ~6% below the typical range compared to similar vehicles · 84 days listed (based on current market benchmarks)
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Ford F-150 Lariat
Franklin, NC
Listed by Franklin Ford Inc
Market: $54,379 – $100,813
Comparison: 17 similar vehicles
Competitively priced ~7% below the typical range compared to similar vehicles · 5 days listed (based on current market benchmarks)
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Silverado 1500 RST
Franklin, NC
Listed by Countryside Chevrolet
Market: $53,594 – $65,590
Comparison: 15 similar vehicles
Competitively priced ~11% below the typical range compared to similar vehicles · 81 days listed (based on current market benchmarks)
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Silverado 2500HD LTZ
Franklin, NC
Listed by Countryside Chevrolet
Market: $62,999 – $119,800
Comparison: 843 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 175 days listed (based on current market benchmarks)
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 RAM 2500 Pickup Big Horn
Franklin, NC
Listed by Andean Chrysler Dodge Jeep Ram
Market: $60,010 – $87,191
Comparison: 497 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 62 days listed (based on current market benchmarks)
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Chevrolet Silverado 1500 LT
Franklin, NC
Listed by Andean Chrysler Dodge Jeep Ram
Market: $28,359 – $42,999
Comparison: 455 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 66 days listed (based on current market benchmarks)
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 RAM 3500 Pickup Tradesman
Franklin, NC
Listed by Andean Chrysler Dodge Jeep Ram
Market: $53,038 – $78,196
Comparison: 411 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 230 days listed (based on current market benchmarks)
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Ford F-150 XL
Franklin, NC
Listed by Duvall of Franklin
Market: $11,321 – $42,306
Comparison: 385 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 4 days listed (based on current market benchmarks)
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2019 Nissan Frontier SV
Franklin, NC
Listed by Mitchs Auto Sales
Market: $8,995 – $25,827
Comparison: 85 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 393 days listed (based on current market benchmarks)
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2022 Chevrolet Silverado 1500 Limited High Country
Franklin, NC
Listed by Conley Motor Company Inc
Market: $30,177 – $43,645
Comparison: 68 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 176 days listed (based on current market benchmarks)
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2021 Chevrolet Silverado 1500 RST
Franklin, NC
Listed by Gates Truck & Auto Center
Market: $34,775 – $50,495
Comparison: 50 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 30 days listed (based on current market benchmarks)
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2020 Chevrolet Silverado 2500HD LT
Franklin, NC
Listed by Conley Motor Company Inc
Market: $19,719 – $49,900
Comparison: 43 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 114 days listed (based on current market benchmarks)
Franklin, NC
Listings without a supported price verdict in Franklin
These trucks are shown for completeness, but OAV is withholding a Price-to-Market verdict — thin comparables, extreme mileage, a branded or salvage title, or other data limits. Each card shows why it's withheld.

Image from the dealer's site. OAV does not own, control, or store dealer images.
2004 Dodge Dakota SLT
Franklin, NC
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2004 Dodge Dakota SLT
Franklin, NC
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
1998 Ford Ranger XLT
Franklin, NC
Comparison: 3 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2008 Nissan Frontier SE
Franklin, NC
Comparison: 5 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2012 Ford F-150 XLT
Franklin, NC
Comparison: 51 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2004 GMC Sierra 1500 SLT
Franklin, NC
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2004 Ford F-350 Super Duty Lariat
Franklin, NC
Comparison: 5 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2004 Ford Ranger Edge
Franklin, NC
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2012 GMC Canyon SLE
Franklin, NC
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2021 Chevrolet Silverado 1500 Work Truck
Franklin, NC
Comparison: 72 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2007 Nissan Frontier Nismo
Franklin, NC
Comparison: 6 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2008 Toyota Tacoma Base
Franklin, NC
Comparison: 24 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2015 RAM 1500 Pickup Tradesman
Franklin, NC
Comparison: 30 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2022 RAM 1500 Classic Tradesman
Franklin, NC
Comparison: 78 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2014 RAM 1500 Pickup SLT
Franklin, NC
Comparison: 24 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2022 RAM 1500 Classic SLT
Franklin, NC
Comparison: 35 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2010 Ford F-350 Super Duty Lariat
Franklin, NC
Comparison: 3 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2021 Toyota Tacoma SR
Franklin, NC
Comparison: 113 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2015 Chevrolet Silverado 1500 LT
Franklin, NC
Comparison: 251 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2021 Chevrolet Colorado LT
Franklin, NC
Comparison: 5 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2011 Toyota Tacoma Base
Franklin, NC
Comparison: 33 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2012 GMC Sierra 1500 SLE
Franklin, NC
Comparison: 25 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2012 Toyota Tacoma Base
Franklin, NC
Comparison: 22 similar vehicles
Franklin, NC

Image from the dealer's site. OAV does not own, control, or store dealer images.
2014 Ford F-150 XL
Franklin, NC
Comparison: 76 similar vehicles
Franklin, NC
What makes OAV different from traditional car-listing sites
Traditional vehicle-listing marketplaces are built for shoppers to browse inventory. OAV is the answer-engine layer above the marketplace: it evaluates vehicle asking prices with Price-to-Market against comparable listings and shows the market evidence behind each verdict. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict. OAV is built for the next car-shopping behavior: asking which vehicle to buy, not just browsing inventory.
How OAV works — common questions
- How does OAV find cars priced below market?
- OAV compares a listing's asking price against similar vehicles currently for sale — using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it — to compute a price-to-market range. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.
- What makes a Demand-Verified Deal different from a cheap listing?
- A cheap listing is just priced low. The Demand-Verified badge is sell-through evidence: the listing's similar-vehicle sold cohort is moving faster than its market baseline, and this listing hasn't aged beyond that cohort's typical selling window — it is separate from OAV's price verdict. A Demand-Verified Deal combines both: the Demand-Verified badge AND a Great Deal verdict from Price-to-Market (priced below the comparable-range floor by at least OAV's minimum-gap margin). The price verdict establishes where the asking price sits relative to OAV's supported comparable range. The Demand-Verified signal measures whether the matched sold cohort is moving faster than its market baseline and whether this listing remains within that cohort's typical selling window — it does not show that buyers are paying this listing's asking price. While OAV re-validates the sell-through claim, the badge is withheld on every listing and no Demand-Verified Deals are being labeled.
- Does OAV use local market comparables?
- Yes — local-first. OAV starts with comparable retail listings in the same metro and broader region, and widens the comparison set only when local inventory is too thin to support a reliable range. A truck in Dallas is compared against Dallas-area trucks where the local market supports it; an EV in Los Angeles against LA-area EVs. This local-first approach makes the price-to-market math meaningful.
- Why does days-on-lot matter when shopping for used cars?
- How long a vehicle sits is a demand signal about its cohort, not proof that buyers are paying this listing's price. OAV compares a listing's days-on-lot to the sold cohort of similar vehicles: when comparable vehicles have been selling quickly and this listing is still within that cohort's typical selling window, it corroborates real demand. A listing sitting far longer than its cohort typically takes to sell is the opposite signal — worth confirming its history, condition, and price before assuming it's a deal.
- Can OAV help find trucks, SUVs, or EVs priced below market?
- Yes — OAV has body-type market views for trucks, SUVs, sedans and EVs in major U.S. metros and ZIP codes. Each listing links to its vehicle page. Start at the homepage or any city or ZIP page.
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