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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

Best Priced Trucks in Durham, NC

OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.

OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.

The best priced trucks in Durham, NC are vehicles currently listed below their typical market range, based on comparable listings. These vehicles are ranked by how far below their expected market range they fall; days-on-lot is shown as a separate demand signal.

Market snapshot · September 17, 2026

What makes OAV different from traditional car-listing sites

Traditional vehicle-listing marketplaces are built for shoppers to browse inventory. OAV is the answer-engine layer above the marketplace: it ranks vehicles by price-to-market — asking price against comparable listings — and surfaces the ones priced below their typical market range. Days-on-lot, comparable count, and sell-through from similar vehicles are shown alongside as separate demand evidence, not as ranking inputs. OAV is built for the next car-shopping behavior: asking which vehicle to buy, not just browsing inventory.

How OAV Identifies Deals

OAV uses RetailVision™ market data to analyze current listings, historical sales patterns, and local market conditions. Vehicles are ranked by how their asking price compares to comparable listings; days-on-lot and sell-through are shown as separate demand signals, never inputs to the price-to-market ranking.

  • Millions of retail comparables across U.S. markets.
  • Vehicles compared on year, make, model, and trim (when available).
  • Real price-to-market ranges from regularly refreshed market data.
  • Days on lot shown as a separate demand signal (Demand-Verified), not a price-to-market ranking input.
  • Listings priced below their typical market range surface as undervalued — a great deal compared to similar vehicles currently for sale.
  • Listings within the typical range surface as fairly priced — in line with what comparable vehicles are typically listed for.
  • Listings priced above the typical range surface as above market — higher than what comparable vehicles are typically listed for.
  • Dealer business information is public on every profile. OAV-claimed dealers manage their profile directly and route inquiries through OAV.

This helps identify undervalued vehicles and determine whether a listing represents a great deal relative to comparable listings.

Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).

Learn how OAV identifies Demand-Verified Deals™

How OAV works — common questions

How does OAV find cars priced below market?
OAV compares each listing against similar vehicles currently for sale — using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it, and mileage is not used to select comparables or adjust comparable prices, but acts as a reliability check on used vehicles — OAV withholds a verdict when mileage is very high or unreliable, or when a lower price is better explained by higher-than-typical mileage than by a genuine market discount — to compute a price-to-market range. Listings priced below the bottom of their typical range are flagged as undervalued, surfaced as Great Deals, and shown first in every market view.
What makes a Demand-Verified Deal different from a cheap listing?
A cheap listing is just priced low. The Demand-Verified badge is sell-through evidence: the listing's similar-vehicle sold cohort is moving faster than its market baseline, and this listing hasn't aged beyond that cohort's typical selling window — it is separate from OAV's price verdict. A Demand-Verified Deal combines both: the Demand-Verified badge AND a price below the comparable market range. The price signal says it's cheap; the demand signal says the market is actually buying at that price.
Does OAV use local market comparables?
Yes — local-first. OAV starts with comparable retail listings in the same metro and broader region, and widens the comparison set only when local inventory is too thin to support a reliable range. A truck in Dallas is compared against Dallas-area trucks where the local market supports it; an EV in Los Angeles against LA-area EVs. This local-first approach makes the price-to-market math meaningful.
Why does days-on-lot matter when shopping for used cars?
How long a vehicle sits helps show whether the market is actually buying. OAV compares a listing's days-on-lot to the sold cohort of similar vehicles: when comparable vehicles have been selling quickly and this listing is still within that cohort's typical selling window, it corroborates real demand. A listing sitting far longer than its cohort typically takes to sell is the opposite signal — worth confirming its history, condition, and price before assuming it's a deal.
Can OAV help find trucks, SUVs, or EVs priced below market?
Yes — body-type-specific market views are available for trucks, SUVs, sedans, and EVs in every major U.S. metro and ZIP code. Each view ranks listings by how far below the typical range they're priced, includes Demand-Verified Deals where sell-through evidence supports the label, and shows comparable ranges + days-on-lot per listing. Start at the homepage or any city or ZIP page.

According to RetailVision™ data, OAV is currently analyzing approximately 900 trucks across the Durham, NC market.

Truck Listings

906

Average Price

$48,966

Price Range (excl. >$200k outliers)

$3,999–$111,047

Average price and price range exclude listings priced above $200,000 to keep placeholder / upfit outliers out of the reported market range; the truck listings count includes them. Each listing shows how long it's been listed compared to local same-make/model vehicles.

Shop trucks by budget

About the truck market

The half-ton segment (Ford F-150, Ram 1500, Chevrolet Silverado 1500, GMC Sierra 1500, Toyota Tundra) carries most of the volume; heavy-duty trims (F-250+, Ram 2500+, Silverado 2500+) command premiums for towing capacity and diesel availability. 4WD/AWD configurations dominate in mountain and snow markets and resell at noticeable premiums — XLT, Lariat, TRD Off-Road, and trail-rated trims hold value better than work trucks at the same model year. Days-on-lot tends to compress in the spring as work-and-tow buyers re-enter the market.

Trucks market summary — Durham, NC

MarketDurham, NC
Body typeTrucks
Listings analyzed906
Average price$48,966
Price range$3,999 – $111,047
Price-to-Market basisAsking price vs comparable listings (same make/model, year window, trim where available). Days-on-lot and sell-through are separate demand signals, not verdict inputs.
Refresh cadenceDaily

Truck Market in Durham, NC

Dealers in Durham have 906 trucks listed. The average asking price is $48,966, ranging from $3,999 to $111,047.

OAV answers these questions

What are the best priced trucks in Durham, NC?
OAV ranks trucks in Durham, NC by how far below their typical market range they are listed, using comparable listings; days-on-lot is shown as a separate demand signal, not a ranking input. Great Deal means priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin — or within the range — is Fair Price.
Which trucks in Durham, NC are priced below market?
Trucks flagged as undervalued are priced below the typical range for comparable trucks in Durham, NC. The "Top Deals" section on every market page surfaces these first, with the percentage gap from the typical range shown per listing.
Which listings are Demand-Verified in Durham, NC?
A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which trucks are undervalued compared with comparable listings in Durham, NC?
OAV's Price-to-Market analysis evaluates every eligible listing against similar trucks in Durham, NC, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it, and mileage is not used to select comparables or adjust comparable prices, but acts as a reliability check on used vehicles — OAV withholds a verdict when mileage is very high or unreliable, or when a lower price is better explained by higher-than-typical mileage than by a genuine market discount. Undervalued listings price below the typical comparable range and are surfaced as Great Deals.

Analysis coverage — Durham, NC truck market

OAV analyzed all 906 listings in this market. 591 (65%) carry a Price-to-Market verdict; 292 are Unscored — pricing withheld for thin comparables, extreme mileage, or other data limits, and 23 are outside pricing scope (branded or salvage title). Scored listings are shown first; withheld listings still appear below with their reason, so the pool stays auditable.

28Great Deal501Fair Price62Overpriced

Coverage reflects the full market as of the latest daily snapshot. Demand and days-on-lot are reported separately and are never inputs to the verdict.

Best Overall Truck Value Picks in Durham

The strongest trucks in Durham right now, ranked by a confidence-weighted blend of price-to-market, year, mileage, days-on-lot, and comparable depth — a separate multi-signal shortlist that does not change any vehicle's Price-to-Market verdict or OAV's best-priced ranking.

Badge shown as of this market snapshot. Open the vehicle page for the latest OAV verdict.

Cheapest Great Truck Deals in Durham

These trucks are identified as strong values based on how they are priced compared to similar vehicles. Listings labeled “Great Deal” are typically priced below the expected range for comparable vehicles.

Badge shown as of this market snapshot. Open the vehicle page for the latest OAV verdict.

All Trucks in Durham

24 confidently-priced trucks shown first — listings we can't price appear below.

No Photo

2023 Ford F-150 XL

Durham, NC

Great DealRobust · 392
$20,00049,622 mi

Market: $23,988$45,391

Comparison: 392 similar vehicles

Competitively priced ~17% below the typical range compared to similar vehicles · 267 days listed (based on current market benchmarks)

Durham, NC

No Photo

2023 Toyota Tacoma SR5

Durham, NC

Salvage titleRobust · 203
$24,50047,096 mi

Market: $25,500$40,789

Comparison: 203 similar vehicles

Durham, NC

No Photo

2025 Chevrolet Silverado 1500 Custom Trail Boss

Durham, NC

Great DealRobust · 93
$39,90034,197 mi

Market: $41,996$46,212

Comparison: 93 similar vehicles

Competitively priced ~5% below the typical range compared to similar vehicles · 17 days listed (based on current market benchmarks)

Durham, NC

No Photo

2025 GMC Sierra 1500 SLT

Durham, NC

Great DealRobust · 89
$34,78440,659 mi

Market: $36,441$45,532

Comparison: 89 similar vehicles

Competitively priced ~5% below the typical range compared to similar vehicles · 28 days listed (based on current market benchmarks)

Durham, NC

No Photo

2022 Toyota Tacoma SR

Durham, NC

Great DealRobust · 76
$22,95596,044 mi

Market: $24,500$36,197

Comparison: 76 similar vehicles

Competitively priced ~6% below the typical range compared to similar vehicles · 57 days listed (based on current market benchmarks)

Durham, NC

No Photo

2023 Honda Ridgeline Sport

Durham, NC

Great DealRobust · 66
$27,61153,040 mi

Market: $31,695$33,923

Comparison: 66 similar vehicles

Competitively priced ~13% below the typical range compared to similar vehicles · 41 days listed (based on current market benchmarks)

Durham, NC

No Photo

2020 Toyota Tacoma TRD Off Road

Durham, NC

Salvage titleRobust · 56
$21,900108,160 mi

Market: $26,298$39,990

Comparison: 56 similar vehicles

Durham, NC

No Photo

2026 Chevrolet Silverado 2500HD LT

Durham, NC

Great DealModerate · 49
$63,250Mileage not verified

Market: $70,378$74,276

Comparison: 49 similar vehicles

Competitively priced ~10% below the typical range compared to similar vehicles · 140 days listed (based on current market benchmarks)

Durham, NC

No Photo

2026 Ford F-350 Super Duty XL

Durham, NC

Great DealModerate · 36
$47,39412 mi

Market: $50,078$80,002

Comparison: 36 similar vehicles

Competitively priced ~5% below the typical range compared to similar vehicles · 16 days listed (based on current market benchmarks)

Durham, NC

No Photo

2025 Chevrolet Silverado 2500HD LT

Durham, NC

Great DealModerate · 35
$46,48427,697 mi

Market: $48,402$62,027

Comparison: 35 similar vehicles

Competitively priced ~4% below the typical range compared to similar vehicles · 28 days listed (based on current market benchmarks)

Durham, NC

No Photo

2026 GMC Sierra 2500HD Denali Ultimate

Durham, NC

Great DealModerate · 34
$93,5315 mi

Market: $95,326$105,216

Comparison: 34 similar vehicles

Competitively priced ~2% below the typical range compared to similar vehicles · 81 days listed (based on current market benchmarks)

Durham, NC

No Photo

2026 Ford F-550 Super Duty Chassis Cab XL

Durham, NC

Great DealModerate · 33
$57,793100 mi

Market: $75,614$95,668

Comparison: 33 similar vehicles

Priced below broader-model listings — the comparable set spans trims and configurations, so OAV does not state a precise trim-level discount yet · 34 days listed (based on current market benchmarks)

Durham, NC

No Photo

2026 Ford F-350 Super Duty Chassis Cab XL

Durham, NC

Great DealModerate · 33
$58,932112 mi

Market: $60,466$88,453

Comparison: 33 similar vehicles

Competitively priced ~3% below the typical range compared to similar vehicles · 2 days listed (based on current market benchmarks)

Durham, NC

No Photo

2024 Chevrolet Silverado 1500 RST

Durham, NC

Great DealModerate · 30
$40,33239,058 mi

Market: $41,987$48,482

Comparison: 30 similar vehicles

Competitively priced ~4% below the typical range compared to similar vehicles · 189 days listed (based on current market benchmarks)

Durham, NC

No Photo

2026 Toyota Tacoma SR5

Durham, NC

Great DealModerate · 28
$35,5822,449 mi

Market: $37,049$45,497

Comparison: 28 similar vehicles

Competitively priced ~4% below the typical range compared to similar vehicles · 79 days listed (based on current market benchmarks)

Durham, NC

No Photo

2026 Ford F-350 Super Duty Lariat

Durham, NC

Great DealModerate · 28
$74,47142 mi

Market: $76,602$100,567

Comparison: 28 similar vehicles

Competitively priced ~3% below the typical range compared to similar vehicles · 16 days listed (based on current market benchmarks)

Durham, NC

No Photo

2026 RAM 3500 Pickup Laramie

Durham, NC

Great DealModerate · 27
$76,7873,687 mi

Market: $95,969$113,787

Comparison: 27 similar vehicles

Competitively priced ~20% below the typical range compared to similar vehicles · 203 days listed (based on current market benchmarks)

Durham, NC

No Photo

2019 Toyota Tacoma SR5

Durham, NC

Great DealModerate · 24
$21,999113,997 mi

Market: $23,500$31,894

Comparison: 24 similar vehicles

Competitively priced ~6% below the typical range compared to similar vehicles · 3 days listed (based on current market benchmarks)

Durham, NC

No Photo

2026 GMC Sierra 1500 Elevation

Durham, NC

Great DealModerate · 24
$59,096Mileage not verified

Market: $61,763$62,362

Comparison: 24 similar vehicles

Competitively priced ~4% below the typical range compared to similar vehicles · 79 days listed (based on current market benchmarks)

Durham, NC

No Photo

2019 Toyota Tundra 1794 Edition

Durham, NC

Great DealLimited · 19
$35,50093,120 mi

Comparison: 19 similar vehicles

Competitively priced ~29% below the typical range compared to similar vehicles · 5 days listed (based on current market benchmarks)

Durham, NC

No Photo

2026 RAM 5500 Chassis Cab Tradesman

Durham, NC

Great DealLimited · 19
$65,30511 mi

Comparison: 19 similar vehicles

Competitively priced ~9% below the typical range compared to similar vehicles · 385 days listed (based on current market benchmarks)

Durham, NC

No Photo

2027 Nissan Frontier SV

Durham, NC

Great DealLimited · 18
$37,55510 mi

Market: $38,740$46,216

Comparison: 18 similar vehicles

Competitively priced ~3% below the typical range compared to similar vehicles · 8 days listed (based on current market benchmarks)

Durham, NC

No Photo

2026 Hyundai Santa Cruz SEL Activity

Durham, NC

Great DealLimited · 16
$31,8779 mi

Market: $34,114$39,064

Comparison: 16 similar vehicles

Competitively priced ~7% below the typical range compared to similar vehicles · 85 days listed (based on current market benchmarks)

Durham, NC

No Photo

2021 Ford F-150 Limited

Durham, NC

Great DealLimited · 15
$35,288118,736 mi

Market: $39,898$54,884

Comparison: 15 similar vehicles

Competitively priced ~12% below the typical range compared to similar vehicles · 30 days listed (based on current market benchmarks)

Durham, NC

Listings without a supported price verdict in Durham

Showing 24 of 292 trucks OAV can't confidently price in Durham — thin comparables, extreme mileage, or other data limits. Each has its own page showing the specific reason.

No Photo

2011 RAM 1500 Pickup Sport

Durham, NC

UnscoredInsufficient · 0
$6,999275,400 mi

Durham, NC

No Photo

2005 Subaru Baja Turbo

Durham, NC

UnscoredInsufficient · 0
$7,990211,000 mi

Durham, NC

No Photo

1999 GMC Sonoma SLS

Durham, NC

UnscoredInsufficient · 0
$7,995109,564 mi

Durham, NC

No Photo

2010 Chevrolet Silverado 1500 Work Truck

Durham, NC

UnscoredInsufficient · 0
$9,000166,252 mi

Durham, NC

No Photo

2013 RAM 1500 Pickup Express

Durham, NC

UnscoredInsufficient · 0
$9,299206,488 mi

Durham, NC

No Photo

2012 RAM 1500 Pickup SLT

Durham, NC

UnscoredInsufficient · 0
$9,400236,599 mi

Durham, NC

No Photo

2016 Nissan Frontier SV

Durham, NC

UnscoredInsufficient · 0
$10,310159,451 mi

Durham, NC

No Photo

2004 Ford F-250 Super Duty XL

Durham, NC

UnscoredInsufficient · 0
$10,499246,066 mi

Durham, NC

No Photo

2016 RAM 1500 Pickup Express

Durham, NC

Salvage titleLimited · 8
$10,900143,882 mi

Comparison: 8 similar vehicles

Durham, NC

No Photo

2015 RAM 1500 Pickup Tradesman

Durham, NC

UnscoredLimited · 5
$10,900153,368 mi

Comparison: 5 similar vehicles

Durham, NC

No Photo

2019 Ford F-150 XL

Durham, NC

UnscoredModerate · 38
$11,300162,632 mi

Comparison: 38 similar vehicles

Durham, NC

No Photo

2013 Toyota Tundra Grade

Durham, NC

Salvage titleInsufficient · 0
$12,490165,245 mi

Durham, NC

No Photo

2014 Ford F-150 XL

Durham, NC

UnscoredInsufficient · 3
$12,499161,607 mi

Comparison: 3 similar vehicles

Durham, NC

No Photo

2018 Nissan Titan S

Durham, NC

UnscoredInsufficient · 0
$12,500134,187 mi

Durham, NC

No Photo

2014 Ford F-150 Platinum

Durham, NC

UnscoredInsufficient · 3
$12,500172,911 mi

Comparison: 3 similar vehicles

Durham, NC

No Photo

2019 Nissan Frontier SV

Durham, NC

Salvage titleLimited · 5
$12,500120,523 mi

Comparison: 5 similar vehicles

Durham, NC

No Photo

2013 RAM 1500 Pickup SLT

Durham, NC

UnscoredLimited · 6
$12,89579,105 mi

Comparison: 6 similar vehicles

Durham, NC

No Photo

2016 RAM 1500 Pickup Express

Durham, NC

Salvage titleLimited · 8
$12,900160,438 mi

Comparison: 8 similar vehicles

Durham, NC

No Photo

2018 RAM 1500 Pickup Tradesman

Durham, NC

Salvage titleLimited · 9
$12,990140,349 mi

Comparison: 9 similar vehicles

Durham, NC

No Photo

2010 RAM 1500 Pickup SLT

Durham, NC

UnscoredInsufficient · 0
$13,500132,691 mi

Durham, NC

No Photo

2014 RAM 1500 Pickup Express

Durham, NC

UnscoredLimited · 5
$13,500180,864 mi

Comparison: 5 similar vehicles

Durham, NC

No Photo

2018 Chevrolet Colorado Work Truck

Durham, NC

UnscoredLimited · 5
$13,70092,435 mi

Comparison: 5 similar vehicles

Durham, NC

No Photo

2013 Chevrolet Silverado 1500 LTZ

Durham, NC

UnscoredInsufficient · 0
$13,995179,678 mi

Durham, NC

No Photo

2016 RAM 1500 Pickup Laramie

Durham, NC

UnscoredInsufficient · 0
$13,999175,269 mi

Durham, NC

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