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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

SUVs in Columbia, KY

OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.

OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.

Explore SUVs in Columbia, KY with OAV's Price-to-Market analysis against comparable listings. A verdict appears only where the evidence supports one.

Market snapshot · October 6, 2026 · refresh delayed · 2 days ago

How OAV Identifies Deals

OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.

  • Millions of retail comparables across U.S. markets.
  • Vehicles compared on year, make, model, and trim (when available).
  • Real price-to-market ranges from regularly refreshed market data.
  • Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
  • Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
  • Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
  • Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
  • Dealer business information is public on every profile. OAV-claimed dealers manage their profile directly and route inquiries through OAV.

This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.

Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).

Learn how OAV identifies Demand-Verified Deals™

According to RetailVision™ data, OAV is currently analyzing approximately 900 SUVs across the Columbia, KY market.

SUV Listings

889

Average Price

$41,887

Price Range (excl. >$200k outliers)

$5,900–$124,774

Average price and price range exclude listings priced above $200,000 to keep placeholder / upfit outliers out of the reported market range; the SUV listings count includes them.

Shop SUVs by budget

About the SUV market

Compact SUVs (CR-V, RAV4, Rogue, CX-5, Tucson, Sportage) clear faster than midsize and full-size for under-$30k buyers — they're the family-budget entry point. Midsize three-row SUVs (Highlander, Pilot, Telluride, Palisade, Atlas) draw multi-child families, with second-row captain's chairs commanding a premium. Full-size body-on-frame SUVs (Tahoe, Suburban, Yukon, Expedition, Sequoia) skew toward tow-rated households; AWD/4WD trims hold value better than 2WD across all segments.

SUVs market summary — Columbia, KY

MarketColumbia, KY
Body typeSUVs
Listings analyzed889
Average price$41,887
Price range$5,900 – $124,774
Price-to-Market basisAsking price vs comparable listings (same make/model, year window, trim where available). Days-on-lot and sell-through are separate demand signals, not verdict inputs.
Refresh cadenceRefresh delayed · 2 days ago

SUV Market in Columbia, KY

Dealers in Columbia have 889 SUVs listed. The average asking price is $41,887, ranging from $5,900 to $124,774.

OAV answers these questions

What are the best priced SUVs in Columbia, KY?
OAV orders SUVs in Columbia, KY by price verdict — Great Deal first — and, within each group, by comparable-evidence depth and then price; days-on-lot is shown as a separate demand signal, not a ranking input. Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
Which SUVs in Columbia, KY are priced below market?
SUVs in Columbia, KY rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Each one links to its vehicle page.
Which listings are Demand-Verified in Columbia, KY?
A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which SUVs are priced below comparable listings in Columbia, KY?
OAV's Price-to-Market analysis compares a listing's asking price against similar SUVs in Columbia, KY, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it, and mileage is not used to select comparables or adjust comparable prices, but acts as a reliability check on used vehicles — OAV withholds a verdict when mileage is very high or unreliable, or when a lower price is better explained by higher-than-typical mileage than by a genuine market discount. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.

Analysis coverage — Columbia, KY suv market

OAV analyzed all 889 listings in this market. 726 (82%) carry a Price-to-Market verdict; 159 are Unscored — pricing withheld for thin comparables, extreme mileage, or other data limits, and 4 are outside pricing scope (branded or salvage title). Scored listings are shown first; withheld listings shown below link to vehicle pages that give the reason, so the pool stays auditable.

14Great Deal692Fair Price20Overpriced

Coverage reflects the full market as of the latest daily snapshot. Demand and days-on-lot are reported separately and are never inputs to the verdict.

Best Overall SUV Value Picks in Columbia

The strongest SUVs in Columbia right now, ranked by a weighted blend of price-to-market gap, year, mileage, days-on-lot, and comparable depth — a separate recommendation, distinct from the Price-to-Market verdict, that does not change any vehicle's verdict.

Badge shown as of this market snapshot. Open the vehicle page for the latest OAV verdict.

Cheapest Great SUV Deals in Columbia

These SUVs are identified as strong values based on how they are priced compared to similar vehicles. Listings labeled “Great Deal” are priced below the comparable-range floor by at least OAV's minimum-gap margin.

Badge shown as of this market snapshot. Open the vehicle page for the latest OAV verdict.

All SUVs in Columbia

17 confidently-priced SUVs shown first — listings we can't price appear below.

2025 Chevrolet Blazer RS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Chevrolet Blazer RS

Columbia, KY

Great DealRobust · 121
$24,50017,989 mi

Market: $27,995 – $40,893

Comparison: 121 similar vehicles

Competitively priced ~12% below the typical range compared to similar vehicles · 20 days listed (based on current market benchmarks)

Columbia, KY

2020 Cadillac XT6 Premium Luxury

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Cadillac XT6 Premium Luxury

Columbia, KY

Great DealRobust · 74
$15,90056,781 mi

Market: $17,900 – $31,590

Comparison: 74 similar vehicles

Competitively priced ~11% below the typical range compared to similar vehicles · 58 days listed (based on current market benchmarks)

Columbia, KY

2026 Buick Encore GX Preferred

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Buick Encore GX Preferred

Columbia, KY

Great DealModerate · 42
$16,9001,344 mi

Market: $21,410 – $31,475

Comparison: 42 similar vehicles

Competitively priced ~21% below the typical range compared to similar vehicles · 97 days listed (based on current market benchmarks)

Columbia, KY

2026 Ford Bronco Sport Big Bend

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Bronco Sport Big Bend

Columbia, KY

Great DealModerate · 24
$30,82915 mi

Market: $33,386 – $36,785

Comparison: 24 similar vehicles

Competitively priced ~8% below the typical range compared to similar vehicles · 83 days listed (based on current market benchmarks)

Columbia, KY

2027 Hyundai Kona SEL Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Kona SEL Sport

Columbia, KY

Great DealModerate · 23
$27,85912 mi

Market: $28,914 – $31,164

Comparison: 23 similar vehicles

Competitively priced ~4% below the typical range compared to similar vehicles · 76 days listed (based on current market benchmarks)

Columbia, KY

2026 Jeep Wrangler 4-Door Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Jeep Wrangler 4-Door Sport

Columbia, KY

Great DealLimited · 13
$34,28910 mi

Market: $37,489 – $53,204

Comparison: 13 similar vehicles

Competitively priced ~9% below the typical range compared to similar vehicles · 320 days listed (based on current market benchmarks)

Columbia, KY

2020 Ford Explorer XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Ford Explorer XLT

Columbia, KY

Great DealLimited · 12
$13,90099,741 mi

Market: $16,923 – $19,588

Comparison: 12 similar vehicles

Competitively priced ~18% below the typical range compared to similar vehicles · 5 days listed (based on current market benchmarks)

Columbia, KY

2023 GMC Acadia SLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 GMC Acadia SLT

Columbia, KY

Great DealLimited · 12
$23,50034,103 mi

Market: $35,855 – $36,444

Comparison: 12 similar vehicles

Competitively priced ~34% below the typical range compared to similar vehicles · 71 days listed (based on current market benchmarks)

Columbia, KY

2026 Nissan Rogue Platinum

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Nissan Rogue Platinum

Columbia, KY

Great DealLimited · 12
$27,9005,750 mi

Market: $38,341 – $38,930

Comparison: 12 similar vehicles

Competitively priced ~27% below the typical range compared to similar vehicles · 50 days listed (based on current market benchmarks)

Columbia, KY

2027 Nissan KICKS SR

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan KICKS SR

Columbia, KY

Great DealLimited · 10
$29,4359 mi

Market: $30,720 – $32,626

Comparison: 10 similar vehicles

Competitively priced ~4% below the typical range compared to similar vehicles · 21 days listed (based on current market benchmarks)

Columbia, KY

2026 Mitsubishi Outlander RALLIART

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Mitsubishi Outlander RALLIART

Columbia, KY

Great DealLimited · 10
$36,9038 mi

Market: $39,456 – $44,005

Comparison: 10 similar vehicles

Competitively priced ~6% below the typical range compared to similar vehicles · 104 days listed (based on current market benchmarks)

Columbia, KY

2025 Nissan Rogue SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Nissan Rogue SV

Columbia, KY

Fair PriceRobust · 705
$21,75067,739 mi

Market: $15,900 – $35,131

Comparison: 705 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 81 days listed (based on current market benchmarks)

Columbia, KY

2026 Ford Explorer ST-LINE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Explorer ST-LINE

Columbia, KY

Fair PriceRobust · 517
$52,14415 mi

Market: $38,301 – $61,995

Comparison: 517 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 77 days listed (based on current market benchmarks)

Columbia, KY

2023 Chevrolet Blazer 2LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2023 Chevrolet Blazer 2LT

Columbia, KY

Fair PriceRobust · 466
$26,90032,789 mi

Market: $16,900 – $30,995

Comparison: 466 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 35 days listed (based on current market benchmarks)

Columbia, KY

2027 Ford Explorer Platinum

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Ford Explorer Platinum

Columbia, KY

Fair PriceRobust · 377
$65,819Mileage not verified

Market: $52,461 – $68,059

Comparison: 377 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 13 days listed (based on current market benchmarks)

Columbia, KY

2026 Hyundai Santa Fe SEL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Hyundai Santa Fe SEL

Columbia, KY

Fair PriceRobust · 344
$28,5004,435 mi

Market: $24,900 – $42,130

Comparison: 344 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 40 days listed (based on current market benchmarks)

Columbia, KY

2025 Kia Sportage EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Kia Sportage EX

Columbia, KY

Fair PriceRobust · 222
$26,9893,570 mi

Market: $23,396 – $33,398

Comparison: 222 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 101 days listed (based on current market benchmarks)

Columbia, KY

Listings without a supported price verdict in Columbia

Showing 17 of 159 SUVs OAV can't confidently price in Columbia — thin comparables, extreme mileage, a branded or salvage title, or other data limits. Each has its own page showing the specific reason.

2013 Ford Flex SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2013 Ford Flex SE

Columbia, KY

UnscoredInsufficient · 3
$5,900123,255 mi

Comparison: 3 similar vehicles

Columbia, KY

2011 Chevrolet Tahoe LS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2011 Chevrolet Tahoe LS

Columbia, KY

UnscoredInsufficient · 0
$7,500191,022 mi

Columbia, KY

2018 Jeep Cherokee Latitude

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Jeep Cherokee Latitude

Columbia, KY

Salvage title
$7,90061,814 mi

Clean-title range: $5,500 – $19,498

Columbia, KY

2016 Jeep Cherokee Altitude

Image from the dealer's site. OAV does not own, control, or store dealer images.

2016 Jeep Cherokee Altitude

Columbia, KY

UnscoredLimited · 7
$7,900107,817 mi

Comparison: 7 similar vehicles

Columbia, KY

2018 Ford Explorer XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Ford Explorer XLT

Columbia, KY

UnscoredLimited · 6
$9,900126,916 mi

Comparison: 6 similar vehicles

Columbia, KY

2018 Ford Explorer XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2018 Ford Explorer XLT

Columbia, KY

UnscoredLimited · 6
$9,900130,453 mi

Comparison: 6 similar vehicles

Columbia, KY

2017 Land Rover Discovery Sport SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2017 Land Rover Discovery Sport SE

Columbia, KY

UnscoredInsufficient · 0
$9,90080,787 mi

Columbia, KY

2019 Nissan Pathfinder S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2019 Nissan Pathfinder S

Columbia, KY

Salvage title
$13,40017,352 mi

Clean-title range: $7,995 – $20,595

Columbia, KY

2021 GMC Acadia SLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2021 GMC Acadia SLT

Columbia, KY

Salvage title
$15,90048,143 mi

Clean-title range: $15,792 – $26,559

Columbia, KY

2020 Land Rover Discovery Sport S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Land Rover Discovery Sport S

Columbia, KY

UnscoredInsufficient · 3
$15,900129,116 mi

Comparison: 3 similar vehicles

Columbia, KY

2020 Chevrolet Blazer Premier

Image from the dealer's site. OAV does not own, control, or store dealer images.

2020 Chevrolet Blazer Premier

Columbia, KY

UnscoredLimited · 7
$16,90075,730 mi

Comparison: 7 similar vehicles

Columbia, KY

2022 Ford Bronco Sport Big Bend

Image from the dealer's site. OAV does not own, control, or store dealer images.

2022 Ford Bronco Sport Big Bend

Columbia, KY

Salvage title
$18,50052,124 mi

Clean-title range: $15,900 – $27,587

Columbia, KY

2026 Hyundai Venue SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Hyundai Venue SE

Columbia, KY

UnscoredLimited · 7
$22,15110 mi

Comparison: 7 similar vehicles

Columbia, KY

2026 Nissan KICKS S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Nissan KICKS S

Columbia, KY

UnscoredInsufficient · 4
$23,7569 mi

Comparison: 4 similar vehicles

Columbia, KY

2026 Nissan KICKS S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Nissan KICKS S

Columbia, KY

UnscoredInsufficient · 4
$23,75610 mi

Comparison: 4 similar vehicles

Columbia, KY

2025 Chevrolet Trax 2RS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Chevrolet Trax 2RS

Columbia, KY

UnscoredInsufficient · 0
$24,17512,339 mi

Columbia, KY

2024 Buick Envista Sport Touring

Image from the dealer's site. OAV does not own, control, or store dealer images.

2024 Buick Envista Sport Touring

Columbia, KY

UnscoredLimited · 13
$24,99931,784 mi

Comparison: 13 similar vehicles

Columbia, KY

What makes OAV different from traditional car-listing sites

Traditional vehicle-listing marketplaces are built for shoppers to browse inventory. OAV is the answer-engine layer above the marketplace: it evaluates vehicle asking prices with Price-to-Market against comparable listings and shows the market evidence behind each verdict. Days-on-lot and sell-through from similar vehicles are separate demand evidence, never inputs to the Price-to-Market verdict. OAV is built for the next car-shopping behavior: asking which vehicle to buy, not just browsing inventory.

How OAV works — common questions

How does OAV find cars priced below market?
OAV compares a listing's asking price against similar vehicles currently for sale — using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it, and mileage is not used to select comparables or adjust comparable prices, but acts as a reliability check on used vehicles — OAV withholds a verdict when mileage is very high or unreliable, or when a lower price is better explained by higher-than-typical mileage than by a genuine market discount — to compute a price-to-market range. Where OAV publishes a verdict, a listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal; one priced within the comparable range, or below the floor by less than that margin, is Fair Price.
What makes a Demand-Verified Deal different from a cheap listing?
A cheap listing is just priced low. The Demand-Verified badge is sell-through evidence: the listing's similar-vehicle sold cohort is moving faster than its market baseline, and this listing hasn't aged beyond that cohort's typical selling window — it is separate from OAV's price verdict. A Demand-Verified Deal combines both: the Demand-Verified badge AND a Great Deal verdict from Price-to-Market (priced below the comparable-range floor by at least OAV's minimum-gap margin). The price verdict establishes where the asking price sits relative to OAV's supported comparable range. The Demand-Verified signal measures whether the matched sold cohort is moving faster than its market baseline and whether this listing remains within that cohort's typical selling window — it does not show that buyers are paying this listing's asking price. While OAV re-validates the sell-through claim, the badge is withheld on every listing and no Demand-Verified Deals are being labeled.
Does OAV use local market comparables?
Yes — local-first. OAV starts with comparable retail listings in the same metro and broader region, and widens the comparison set only when local inventory is too thin to support a reliable range. A truck in Dallas is compared against Dallas-area trucks where the local market supports it; an EV in Los Angeles against LA-area EVs. This local-first approach makes the price-to-market math meaningful.
Why does days-on-lot matter when shopping for used cars?
How long a vehicle sits is a demand signal about its cohort, not proof that buyers are paying this listing's price. OAV compares a listing's days-on-lot to the sold cohort of similar vehicles: when comparable vehicles have been selling quickly and this listing is still within that cohort's typical selling window, it corroborates real demand. A listing sitting far longer than its cohort typically takes to sell is the opposite signal — worth confirming its history, condition, and price before assuming it's a deal.
Can OAV help find trucks, SUVs, or EVs priced below market?
Yes — OAV has body-type market views for trucks, SUVs, sedans and EVs in major U.S. metros and ZIP codes. Each listing links to its vehicle page. Start at the homepage or any city or ZIP page.

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