U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

Best Priced SUVs in Waterloo, IA

OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and local comparables.

OAV helps determine if a vehicle is a good deal by comparing it to similar listings and expected sell-through rates.

The best priced SUVs in Waterloo, IA are vehicles currently listed below their typical market range, based on local comparables and days-on-lot velocity. These vehicles are ranked based on how far below their expected market range they fall and how quickly similar vehicles are selling.

Market snapshot · June 28, 2026

What makes OAV different from Cars.com, AutoTrader, and Edmunds

Cars.com, AutoTrader, and Edmunds are vehicle-listing marketplaces where shoppers browse inventory. OAV is the answer-engine layer above the marketplace: it ranks vehicles using price-to-market analysis, local comparable ranges, days-on-lot, comparable count, and demand and velocity signals from similar vehicles — surfacing the ones priced below their typical market range and supported by recent sell-through. OAV is built for the next car-shopping behavior: asking which vehicle to buy, not just browsing inventory.

How OAV Identifies Deals

OAV uses RetailVision™ market data to analyze current listings, historical sales patterns, and local market conditions. Vehicles are ranked based on pricing versus comparable listings in the same region and expected sell-through velocity.

This helps identify undervalued vehicles and determine whether a listing represents a great deal or a good deal in its local market.

Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).

Learn how OAV identifies Demand-Verified Deals™

How OAV works — common questions

How does OAV find cars priced below market?
OAV compares each listing against similar vehicles currently for sale in the local and regional market — using year, make, model, trim, mileage, and condition signals — to compute a price-to-market range. Listings priced below the bottom of their typical range are flagged as undervalued, surfaced as Great Deals, and shown first in every market view.
What makes a Demand-Verified Deal different from a cheap listing?
A cheap listing is just one that's priced low. A Demand-Verified Deal is priced below market AND backed by sell-through evidence — the listing's days-on-lot relative to similar vehicles tells us whether the local market is actually buying at that price band. Combining the price signal with the demand signal separates real deals from listings that are cheap because nobody wants them.
Does OAV use local market comparables?
Yes. Every listing is benchmarked against millions of comparable retail listings in the same metro and broader region — never national averages. A truck priced $2,000 below market in Dallas is compared against Dallas trucks; an EV priced below market in Los Angeles is compared against LA EVs. Local comparables make the price-to-market math meaningful.
Why does days-on-lot matter when shopping for used cars?
Days-on-lot is the strongest leading indicator of competitive pricing in a local market. A listing that turns over faster than the local average is, in aggregate, priced more attractively to buyers — which usually correlates with being below the typical price-to-market range. Slower-than-average days-on-lot can be the opposite signal: priced for the seller's expectations, not the market's.
Can OAV help find trucks, SUVs, or EVs priced below market?
Yes — body-type-specific market views are available for trucks, SUVs, sedans, and EVs in every major U.S. metro and ZIP code. Each view ranks listings by how far below the typical range they're priced, includes Demand-Verified Deals where sell-through evidence supports the label, and shows local comparable ranges + days-on-lot per listing. Start at the homepage or any city or ZIP page.

According to RetailVision™ data, OAV is currently analyzing approximately 1,000 SUVs across the Waterloo, IA market, refreshed daily.

SUV Listings

1,032

Average Price

$36,440

Price Range

$1,900–$103,040

Avg Days on Lot

75

Shop SUVs by budget

About the SUV market

Compact SUVs (CR-V, RAV4, Rogue, CX-5, Tucson, Sportage) clear faster than midsize and full-size for under-$30k buyers — they're the family-budget entry point. Midsize three-row SUVs (Highlander, Pilot, Telluride, Palisade, Atlas) draw multi-child families, with second-row captain's chairs commanding a premium. Full-size body-on-frame SUVs (Tahoe, Suburban, Yukon, Expedition, Sequoia) skew toward tow-rated households; AWD/4WD trims hold value better than 2WD across all segments.

SUVs market summary — Waterloo, IA

MarketWaterloo, IA
Body typeSUVs
Listings analyzed1,032
Average price$36,440
Price range$1,900 – $103,040
Average days on lot75 days
Ranking signalsPrice-to-market, year, mileage, days-on-lot, comparable count
Refresh cadenceDaily

SUV Market in Waterloo, IA

Dealers in Waterloo have 1,032 SUVs listed. The average asking price is $36,440, ranging from $1,900 to $103,040. The average SUV listing stays on lots for 75 days.

OAV answers these questions

What are the best priced SUVs in Waterloo, IA?
OAV ranks SUVs in Waterloo, IA by how far below their typical market range they are listed, using local comparable vehicles and days-on-lot velocity. Listings labeled Great Deal sit below the comparable range; Fair Price sits within it.
Which SUVs in Waterloo, IA are priced below market?
SUVs flagged as undervalued are priced below the typical range for comparable SUVs in Waterloo, IA. The "Top Deals" section on every market page surfaces these first, with the percentage gap from the typical range shown per listing.
Which listings have high sell-through velocity in Waterloo, IA?
OAV compares each listing's days-on-lot against the local market average. Listings selling meaningfully faster than the local average are tagged "high demand in this market" — a leading indicator of competitive pricing and strong shopper interest.
Which SUVs are undervalued compared with local comparables in Waterloo, IA?
OAV's Price-to-Market analysis compares every listing against similar SUVs in Waterloo, IA, using year, make, model, trim, mileage, and condition signals. Undervalued listings price below the typical comparable range and are surfaced as Great Deals.

Best Overall SUV Value Picks in Waterloo

The strongest SUVs in Waterloo right now, ranked by a confidence-weighted blend of price-to-market, year, mileage, days-on-lot, and comparable depth.

Badge shown as of this market snapshot. Open the vehicle page for the latest OAV verdict.

Cheapest Great SUV Deals in Waterloo

These SUVs are identified as strong values based on how they are priced compared to similar vehicles in the Waterloo market. Listings labeled “Great Deal” are typically priced below the expected range for comparable vehicles.

Badge shown as of this market snapshot. Open the vehicle page for the latest OAV verdict.

All SUVs in Waterloo

24 listings shown · Each rated by OAV's pricing intelligence

No Photo

2016 Jeep Wrangler Unlimited

Waterloo, IA

Great Deal
$10,580175,318 mi

Market: $21,355$21,808

Competitively priced ~51% below the typical range in the Waterloo market compared to similar vehicles · 18 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2018 Jeep Wrangler JK Unlimited

Waterloo, IA

Great Deal
$16,90093,000 mi

Market: $20,175$21,355

Competitively priced ~19% below the typical range in the Waterloo market compared to similar vehicles · 150 days on lot vs market avg 75 listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)

Waterloo, IA

No Photo

2015 Jeep Wrangler Unlimited

Waterloo, IA

Great Deal
$17,270104,523 mi

Market: $17,900$21,677

Competitively priced ~13% below the typical range in the Waterloo market compared to similar vehicles · 37 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2018 Jeep All-New Wrangler Unlimited

Waterloo, IA

Great Deal
$20,45587,641 mi

Market: $20,995$28,850

Competitively priced ~18% below the typical range in the Waterloo market compared to similar vehicles · 3 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2021 Jeep Wrangler Unlimited

Waterloo, IA

Great Deal
$30,54264,898 mi

Market: $33,169$35,958

Competitively priced ~12% below the typical range in the Waterloo market compared to similar vehicles · 217 days on lot vs market avg 75 listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)

Waterloo, IA

No Photo

2014 Jeep Compass

Waterloo, IA

Fair Price
$4,995169,527 mi

Market: $4,995$4,995

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 4 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2014 Jeep Compass

Waterloo, IA

Fair Price
$6,99964,000 mi

Market: $6,999$6,999

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 79 days on lot (market avg 75) selling in line with local demand (based on current market benchmarks)

Waterloo, IA

No Photo

2017 Jeep Patriot

Waterloo, IA

Fair Price
$9,595105,326 mi

Market: $9,595$9,595

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 31 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2016 Jeep Patriot

Waterloo, IA

Fair Price
$9,93096,253 mi

Market: $9,930$9,930

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 10 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2014 Jeep Wrangler

Waterloo, IA

Fair Price
$13,750119,000 mi

Market: $13,750$13,750

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 5 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2013 Jeep Wrangler Unlimited

Waterloo, IA

Fair Price
$15,387115,370 mi

Market: $15,249$15,429

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 59 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2017 Jeep Wrangler Unlimited

Waterloo, IA

Fair Price
$16,700104,000 mi

Market: $16,700$16,700

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 43 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2017 Jeep Wrangler Unlimited

Waterloo, IA

Fair Price
$16,791107,347 mi

Market: $16,791$16,791

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 39 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2015 Jeep Wrangler

Waterloo, IA

Fair Price
$17,17479,927 mi

Market: $17,174$17,174

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 4 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2015 Jeep Wrangler Unlimited

Waterloo, IA

Fair Price
$17,90087,358 mi

Market: $17,900$17,900

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 15 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2016 Jeep Wrangler Unlimited

Waterloo, IA

Fair Price
$18,171110,654 mi

Market: $18,171$18,171

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 7 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2013 Jeep Wrangler Unlimited

Waterloo, IA

Fair Price
$18,477103,058 mi

Market: $18,477$18,477

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 37 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2013 Jeep Wrangler Unlimited

Waterloo, IA

Fair Price
$19,17366,945 mi

Market: $19,173$19,173

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 53 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2017 Jeep Wrangler Unlimited

Waterloo, IA

Fair Price
$19,61888,240 mi

Market: $19,618$19,618

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 46 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2019 Jeep Wrangler Unlimited

Waterloo, IA

Fair Price
$22,98794,360 mi

Market: $22,987$22,987

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 18 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2020 Jeep Wrangler Unlimited

Waterloo, IA

Fair Price
$23,93048,871 mi

Market: $23,930$23,930

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 4 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2017 Jeep Wrangler Unlimited

Waterloo, IA

Fair Price
$26,17165,757 mi

Market: $26,171$26,171

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 7 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2021 Jeep Wrangler Unlimited

Waterloo, IA

Fair Price
$31,36323,394 mi

Market: $31,363$31,363

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 59 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

No Photo

2023 Jeep Wrangler 2-Door

Waterloo, IA

Fair Price
$36,71833,356 mi

Market: $36,718$36,718

Fairly priced — in line with the typical market range in the Waterloo market for similar vehicles · 11 days on lot vs market avg 75 high demand in this market (based on current market benchmarks)

Waterloo, IA

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