Is the $35,188 price on this 2023 BMW i4 a good deal?

OAV rates this as Fair Price because the asking price of $35,188 is within the typical market range for this vehicle.

How long does a 2023 BMW i4 typically stay on dealer lots?

Comparable BMW i4 listings in GA spend an average of 33 days on dealer lots.

Where is this 2023 BMW i4 located?

This vehicle is listed in Canton, GA 30114. VIN: WBY73AW00PFR18453. Mileage: 30,069 miles.

What is the fair market price range for this 2023 BMW i4?

OAV's Price-to-Market analysis estimates the fair market range is $30,000 to $47,586, based on 251 comparable listings matched to this vehicle.

2023 BMW i4 40 for Sale in Canton, GA

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Vehicle Details

VINWBY73AW00PFR18453

Trim40

Exterior ColorBlack

DrivetrainRWD

TransmissionAutomatic

Fuel TypeElectric

Inventory Typeused

Days on Lot28

Fair Price

$35,18830,069 mi

Canton, GA 30114

Is this 2023 BMW i4 40 a good deal?

OAV verdict: Fair Price

Why: Listed at $35,188, comparable market range $30,000–$47,586, based on 251 comparable listings. Days on lot: 28 days (market average 33 days).

Market price position

$35,188 · within market range

Comparable range: $30,000 – $47,586
vs. market: $5,188 above low · $12,398 below high
Comparable vehicles: 251

Market Retail Price (MRP™)

$38,793

This vehicle $35,188 · $3,605 (9%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$36,365

This vehicle $35,188 · $1,177 (3%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-02) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Faster recent sell-through, still within the typical window

Faster recent sell-through

Comparable vehicles nationally recently sold in an estimated 9–32 days, and this listing is still within that typical selling window.

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$34,948 – $36,188

Regional Range$30,000 – $47,586

Grand Hyundai Of Canton

Canton, GA

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from grand hyundai of canton →

Request availability and out-the-door price

OAV will route your inquiry to Grand Hyundai Of Canton for current availability of this 2023 BMW i4 40 and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 BMW i4

Listing updated: Aug 2, 2026

Listed by a franchise dealer in Canton, GA · On lot for 28 days · VIN verifiable at NHTSA

This used 2023 BMW i4 40 is listed at $35,188 by grand hyundai of canton in Canton, GA 30114. It has 30,069 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Black. It features a RWD drivetrain and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 251 comparable listings matched to this vehicle, the estimated market range is $30,000 to $47,586. The local market range in GA is $34,948 to $36,188. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).

This vehicle has been on the lot for 28 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Canton, GA electric market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 BMW i4 against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Canton, GA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN WBY73AW00PFR18453 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 BMW i4 Market in GA

GA Market Listings

Average Price

$37,881

Price Range

$23,944–$74,875

Avg Days on Lot

Based on all 82 2021-2025 BMW i4 listings in the GA market, the average asking price is $37,881. This listing at $35,188 is $2,693 below the broader GA average (7% below the GA average). This is a wider, all-trim comparison across GA; OAV's price verdict above uses the closer comparable set. Comparable prices in GA range from $23,944 to $74,875. Similar vehicles spend an average of 33 days on dealer lots in this market.