Is the $72,689 price on this 2026 BMW i4 a good deal?

OAV has not assigned a market verdict to this listing yet because there isn't enough comparable market data.

How long does a 2026 BMW i4 typically stay on dealer lots?

Comparable BMW i4 listings in WI spend an average of 155 days on dealer lots.

Where is this 2026 BMW i4 located?

This vehicle is listed in Madison, WI 53713. VIN: WBY43HD07TFW37226. Mileage: 8 miles.

2026 BMW i4 40 for Sale in Madison, WI

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Vehicle Details

VINWBY43HD07TFW37226

Trim40

Exterior ColorGray

Drivetrain4WD

TransmissionAutomatic

Fuel TypeElectric

Inventory Typenew

MSRP$72,290

Days on Lot170

Unscored

$72,6898 mi

Dealer-reported mileage — not independently verified by OAV.

Madison, WI 53713

Is this 2026 BMW i4 40 a good deal?

OAV verdict: Unscored

Why: Listed at $72,689. OAV found only 4 comparable listings — too few for a reliable market range or verdict. Days on lot: 170 days (market average 155 days).

Manufacturer MSRPReference

$72,290

This vehicle $72,689 · $399 (1%) above MSRP

MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the LOCAL COMPARABLE MARKET a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.

Market price position

Limited comparable data — OAV has not assigned a market verdict to this listing yet. The MSRP relationship above is shown for reference.

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 33–107 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$68,469 – $71,899

Regional Range$68,469 – $71,899

Bmw Of Madison

Madison, WI

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from bmw of madison →

Request availability and out-the-door price

OAV will route your inquiry to Bmw Of Madison for current availability of this 2026 BMW i4 40 and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2026 BMW i4

Listing updated: Jul 31, 2026

Listed by a franchise dealer in Madison, WI · On lot for 170 days · VIN verifiable at NHTSA

This new 2026 BMW i4 40 is listed at $72,689 by bmw of madison in Madison, WI 53713. It has 8 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Gray. It features a 4WD drivetrain and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. OAV has not assigned a reliable comparable market range for this vehicle yet — the comparable set is too limited.

This vehicle has been on the lot for 170 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Madison, WI electric market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2026 BMW i4 against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Madison, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN WBY43HD07TFW37226 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2026 BMW i4 Market in WI

WI Market Listings

Average Price

$60,311

Price Range

$38,799–$72,689

Avg Days on Lot

155

Based on all 13 2024-2028 BMW i4 listings in the WI market, the average asking price is $60,311. Because OAV has not assigned a reliable price verdict to this listing, it does not state how it compares to this broader average. Comparable prices in WI range from $38,799 to $72,689. Similar vehicles spend an average of 155 days on dealer lots in this market.