Is the $106,150 price on this 2027 BMW 7 Series a good deal?

OAV rates this as a Great Deal because the asking price of $106,150 is below the typical market range for this vehicle.

How long does a 2027 BMW 7 Series typically stay on dealer lots?

Comparable BMW 7 Series listings in NC spend an average of 82 days on dealer lots.

Where is this 2027 BMW 7 Series located?

This vehicle is listed in Charlotte, NC 28211. VIN: WBA63HZ02VCY76204. Mileage: mileage not reported.

What is the fair market price range for this 2027 BMW 7 Series?

OAV's Price-to-Market analysis estimates the fair market range is $106,550 to $134,200, based on 132 comparable listings matched to this vehicle.

2027 BMW 7 Series 740i for Sale in Charlotte, NC

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Vehicle Details

VINWBA63HZ02VCY76204

Trim740i

Exterior ColorBlack

Drivetrain4WD

Engine3.0L I6

TransmissionAutomatic

Fuel TypePremium Unleaded

Inventory Typenew

MSRP$106,150

Days on Lot35

740i

Great Deal

$106,150Mileage not verified

Charlotte, NC 28211

Is this 2027 BMW 7 Series 740i a good deal?

OAV verdict: Great Deal

Why: Listed at $106,150, comparable market range $106,550–$134,200, based on 132 comparable listings. Days on lot: 35 days (market average 82 days).

Manufacturer MSRPReference

$106,150

This vehicle $106,150 · priced at MSRP

MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the LOCAL COMPARABLE MARKET a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.

Market price position

$106,150 · $400 below market low

Comparable range: $106,550 – $134,200
vs. market low: — $400 (0% below)
Comparable vehicles: 132

Market Retail Price (MRP™)

$120,375

This vehicle $106,150 · $14,225 (12%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$120,776

This vehicle $106,150 · $14,626 (12%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-15) — an estimate, not an appraisal. How TRV works.

Fast-selling model · older listing

Comparable vehicles nationally have sold faster than the market baseline, but this listing has been available longer than the cohort’s typical sell-time (about 1–21 days).

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$106,550 – $134,200

Regional Range$106,550 – $134,200

Sonic Automotive

Charlotte, NC

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from sonic automotive →

Request availability and out-the-door price

OAV will route your inquiry to Sonic Automotive for current availability of this 2027 BMW 7 Series 740i and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2027 BMW 7 Series

Listing updated: Aug 15, 2026

Listed by a franchise dealer in Charlotte, NC · On lot for 35 days · VIN verifiable at NHTSA

This new 2027 BMW 7 Series 740i is listed at $106,150 by sonic automotive in Charlotte, NC 28211. The exterior color is Black. It features a 4WD drivetrain with a 3.0L I6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 132 comparable listings matched to this vehicle, the estimated market range is $106,550 to $134,200. The local market range in NC is $106,550 to $134,200. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).

This vehicle has been on the lot for 35 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Charlotte, NC sedans market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2027 BMW 7 Series against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Charlotte, NC, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN WBA63HZ02VCY76204 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2027 BMW 7 Series Market in NC

NC Market Listings

236

Average Price

$116,800

Price Range

$56,950–$154,000

Avg Days on Lot

Based on all 236 2025-2029 BMW 7 Series listings in the NC market, the average asking price is $116,800. This listing at $106,150 is $10,650 below the broader NC average (9% below the NC average). This is a wider, all-trim comparison across NC; OAV's price verdict above uses the closer comparable set. Comparable prices in NC range from $56,950 to $154,000. Similar vehicles spend an average of 82 days on dealer lots in this market.