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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2027 Kia Seltos S

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Vehicle Details

VINKNDELCD3XV7016479
TrimS
Exterior ColorBlue
Drivetrain4WD
Engine2.0L I4
TransmissionCVT
Fuel TypeUnleaded
Inventory Typenew
MSRP$29,785
Days on Lot71

S

Great Deal
$29,96574 mi

Dealer-reported mileage — not independently verified by OAV.

Hiawatha, IA 52233

Is this 2027 Kia Seltos S a good deal?

OAV verdict: Great Deal

Why: Listed at $29,965, comparable market range $30,360–$33,705, based on 10 comparable listings. Days on lot: 71 days (market average 61 days).

Manufacturer MSRPReference

$29,785

This vehicle $29,965 · $180 (1%) above MSRP

MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the LOCAL COMPARABLE MARKET a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.

Market price position

$29,965 · $395 below market low

Comparable range
$30,360 – $33,705
vs. market low
— $395 (1% below)
Comparable vehicles
10

Market Retail Price (MRP™)

$32,033

This vehicle $29,965 · $2,068 (6%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$31,194

This vehicle $29,965 · $1,229 (4%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-13) — an estimate, not an appraisal. How TRV works.

Fast-selling model · older listing

Comparable vehicles nationally have sold faster than the market baseline, but this listing has been available longer than the cohort’s typical sell-time (about 1241 days).

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$30,360 – $33,705
Regional Range$28,053 – $34,204

Mcgrath Kia

Hiawatha, IA

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OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2027 Kia Seltos

Listing updated: Aug 13, 2026

Listed by a franchise dealer in Hiawatha, IA · On lot for 71 days · VIN verifiable at NHTSA

This new 2027 Kia Seltos S is listed at $29,965 by mcgrath kia in Hiawatha, IA 52233. It has 74 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Blue. It features a 4WD drivetrain with a 2.0L I4 engine and CVT transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 10 comparable listings matched to this vehicle, the estimated market range is $30,360 to $33,705. The local market range in IA is $30,360 to $33,705. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).

This vehicle has been on the lot for 71 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Hiawatha, IA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2027 Kia Seltos against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the typical range for comparable vehicles.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Hiawatha, IA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN KNDELCD3XV7016479 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2027 Kia Seltos Market in IA

IA Market Listings

177

Average Price

$30,828

Price Range

$20,146–$38,105

Avg Days on Lot

61

Based on all 177 2025-2029 Kia Seltos listings in the IA market, the average asking price is $30,828. This listing at $29,965 is $863 below the broader IA average (3% below the IA average). This is a wider, all-trim comparison across IA; OAV's price verdict above uses the closer comparable set. Comparable prices in IA range from $20,146 to $38,105. Similar vehicles spend an average of 61 days on dealer lots in this market.

Similar Kia Seltos Listings in IA

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: S — compare trims below)