2026 Hyundai Sonata Hybrid SEL
Vehicle Details
SEL
Holyoke, MA 01040
Is this 2026 Hyundai Sonata Hybrid SEL a good deal?
OAV verdict: Great Deal
Why: Listed at $31,924, comparable market range $31,937–$35,275, based on 16 comparable listings. Days on lot: 35 days (market average 83 days).
Manufacturer MSRPReference
$34,290This vehicle $31,924 · $2,366 (7%) below MSRP
MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the LOCAL COMPARABLE MARKET a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.
Market price position
$31,924 · $13 below market low
- Comparable range
- $31,937 – $35,275
- vs. market low
- — $13 (0% below)
- Comparable vehicles
- 16
Market Retail Price (MRP™)
$33,606This vehicle $31,924 · $1,682 (5%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$33,400This vehicle $31,924 · $1,476 (4%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-01) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 17–45 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Gary Rome Auto Group
Holyoke, MA
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Gary Rome Auto Group for current availability of this 2026 Hyundai Sonata Hybrid SEL and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2026 Hyundai Sonata Hybrid
Listing updated: Aug 1, 2026Listed by a franchise dealer in Holyoke, MA · On lot for 35 days · VIN verifiable at NHTSA
This new 2026 Hyundai Sonata Hybrid SEL is listed at $31,924 by gary rome auto group in Holyoke, MA 01040. The exterior color is Blue. It features a FWD drivetrain with a 2.0L I4 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 16 comparable listings matched to this vehicle, the estimated market range is $31,937 to $35,275. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).
This vehicle has been on the lot for 35 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Holyoke, MA sedans market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2026 Hyundai Sonata Hybrid against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Holyoke, MA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN KMHL34JJ8TA182575 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2026 Hyundai Sonata Hybrid Market in MA
MA Market Listings
93
Average Price
$32,748
Price Range
$24,085–$41,384
Avg Days on Lot
83
Based on all 93 2024-2028 Hyundai Sonata Hybrid listings in the MA market, the average asking price is $32,748. This listing at $31,924 is $824 below the broader MA average (3% below the MA average). This is a wider, all-trim comparison across MA; OAV's price verdict above uses the closer comparable set. Comparable prices in MA range from $24,085 to $41,384. Similar vehicles spend an average of 83 days on dealer lots in this market.
Similar Hyundai Sonata Hybrid Listings in MA
8 similar listings shown (closest matches within ±2 model years) (subject trim: SEL — compare trims below)
2024 Hyundai Sonata Hybrid
SEL
Swansea, MA
2024 Hyundai Sonata Hybrid
SEL
Milford, MA
2025 Hyundai Sonata Hybrid
SEL
Brockton, MA
2025 Hyundai Sonata Hybrid
SEL
Auburn, MA
2025 Hyundai Sonata Hybrid
SEL
Wayland, MA
2025 Hyundai Sonata Hybrid
SEL
Wayland, MA
2026 Hyundai Sonata Hybrid
Blue
Mendon, MA
2026 Hyundai Sonata Hybrid
Blue
North Attleborough, MA