2023 Toyota RAV4 LE
View this vehicle at gold motors auto group →Vehicle Details
LE
Tampa, FL 33604
Is this 2023 Toyota RAV4 LE a good deal?
OAV verdict: Fair Price
Why: Listed at $25,995, comparable market range $18,990–$38,700, based on 90 comparable listings. Listed 458 days · longer than most comparable local listings (typical ~15–60 days).
Market price position
$25,995 · within market range
- Comparable range
- $18,990 – $38,700
- vs. market
- $7,005 above low · $12,705 below high
- Comparable vehicles
- 90
Market Retail Price (MRP™)
$28,845This vehicle $25,995 · $2,850 (10%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$29,023This vehicle $25,995 · $3,028 (10%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-09-20) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally have sold faster than the market baseline, but this listing has been available longer than the cohort’s typical sell-time (about 12–41 days).
What does Demand-Verified mean?
- This listing has been available about 11.2x longer than comparable vehicles typically take to sell (cohort sells in 12–41 days; this one is at 458). Confirm its history, condition, availability, and out-the-door price before proceeding.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Gold Motors Auto Group
Tampa, FL
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Gold Motors Auto Group for current availability of this 2023 Toyota RAV4 LE and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Toyota RAV4
Listing updated: Sep 20, 2026Listed by an independent dealer in Tampa, FL · On lot for 458 days · VIN verifiable at NHTSA
This used 2023 Toyota RAV4 LE is listed at $25,995 by gold motors auto group in Tampa, FL 33604. It has 27,325 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is White. It features a FWD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 90 comparable listings matched to this vehicle, the estimated market range is $18,990 to $38,700. These comparisons match year, make, and model, using trim where the data supports it. OAV does not adjust comparable prices for mileage — every price shown is the real advertised price. On used vehicles, mileage can still cause OAV to withhold a verdict — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than call it a deal it can't support.
This vehicle has been on the lot for 458 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477). Verdict methodology ptm-verdict-v1 · snapshot Sep 20, 2026. The patented comparable band is the input; ptm-verdict-v1 is the versioned OAV rule set that turns it into this verdict.
Market context
This listing is part of OAV's broader Tampa, FL suvs market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.
How this deal is rated
OAV compares this 2023 Toyota RAV4 against similar vehicles currently available for sale — same make, model, and year range, using trim where the data supports it. OAV does not adjust comparable prices for mileage; on used vehicles it withholds a verdict when mileage would distort the comparison — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than overstate a deal. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.
How this listing is verified
This vehicle listing was aggregated from an independent dealer in Tampa, FL, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN JTMH1RFV1PD101042 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.
2023 Toyota RAV4 Market in FL
FL Market Listings
2,902
Average Price
$32,225
Price Range
$24,990–$39,100
Avg Days on Lot
41
Based on all 2,902 2021-2025 Toyota RAV4 listings in the FL market, the average asking price is $32,225. This listing at $25,995 is $6,230 below the broader FL average (19% below the FL average). This is a wider, all-trim comparison across FL; OAV's price verdict above uses the closer comparable set. Comparable prices in FL range from $24,990 to $39,100. Similar vehicles spend an average of 41 days on dealer lots in this market.
Similar Toyota RAV4 Listings in FL
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: LE — compare trims below)
This is a broad, statewide same-model set (any trim, mileage, or title) — not the qualified comparable cohort behind the verdict above; lower prices here typically reflect a different trim, higher mileage, or a branded title.
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