2024 Toyota Prius Prime XSE Premium
Vehicle Details
XSE Premium
Escanaba, MI 49829
Is this 2024 Toyota Prius Prime XSE Premium a good deal?
OAV verdict: Overpriced
Why: Listed at $44,626, comparable market range $43,813–$44,423, based on 10 comparable listings. Listed 79 days.
Market price position
$44,626 · $203 above market high
- Comparable range
- $43,813 – $44,423
- vs. market high
- + $203 (0% above)
- Comparable vehicles
- 10
Market Retail Price (MRP™)
$44,118This vehicle $44,626 · $508 (1%) above MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$36,472This vehicle $44,626 · $8,154 (22%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-20) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally have sold faster than the market baseline, but this listing has been available longer than the cohort’s typical sell-time (about 10–43 days).
What does Demand-Verified mean?
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Riverside Auto Group
Escanaba, MI
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OAV will route your inquiry to Riverside Auto Group for current availability of this 2024 Toyota Prius Prime XSE Premium and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2024 Toyota Prius Prime
Listing updated: Aug 20, 2026Listed by a franchise dealer in Escanaba, MI · On lot for 79 days · VIN verifiable at NHTSA
This used 2024 Toyota Prius Prime XSE Premium is listed at $44,626 by riverside auto group in Escanaba, MI 49829. The exterior color is Red. It features a FWD drivetrain with a 2.0L I4 engine and CVT transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Overpriced — priced above market value. Based on 10 comparable listings matched to this vehicle, the estimated market range is $43,813 to $44,423. The local market range in MI is $43,813 to $44,423. These comparisons match year, make, model, and market, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.
This vehicle has been on the lot for 79 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Escanaba, MI hatchbacks market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2024 Toyota Prius Prime against similar vehicles currently available in the local and regional market — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Escanaba, MI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN JTDACACU6R3026422 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2024 Toyota Prius Prime Market in MI
MI Market Listings
5
Average Price
$38,772
Price Range
$24,999–$44,626
Avg Days on Lot
28
Based on all 5 2022-2026 Toyota Prius Prime listings in the MI market, the average asking price is $38,772. This listing at $44,626 is $5,854 above the broader MI average (15% above the MI average). This is a wider, all-trim comparison across MI; OAV's price verdict above uses the closer comparable set. Comparable prices in MI range from $24,999 to $44,626. Similar vehicles spend an average of 28 days on dealer lots in this market.
Similar Toyota Prius Prime Listings in MI
4 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: XSE Premium — compare trims below)
2023 Toyota Prius Prime
XSE Premium
Grand Haven, MI
2024 Toyota Prius Prime
XSE Premium
Marquette, MI
2024 Toyota Prius Prime
XSE Premium
Escanaba, MI
2024 Toyota Prius Prime
SE
Dearborn Heights, MI