Vehicle Details
2026 Mazda CX-5
S Select
Appleton, WI 54913
Is this 2026 Mazda CX-5 S Select a good deal?
OAV verdict: Fair Price
Why: Listed at $33,564, comparable market range $33,380–$35,124, based on 11 comparable listings. Days on lot: 179 days (market average 61 days).
Manufacturer MSRPPrimary
$34,085This vehicle $33,564 · $521 (2%) below MSRP
MSRP is the manufacturer's suggested retail price. Discount from MSRP is OAV's primary deal metric for new vehicles; OAV's market comparables (MRP) and sold-price value (TRV) below are secondary validation. How OAV rates new-car deals.
Market price position
$33,564 · within market range
- Regional range
- $33,380 – $35,124
- vs. market
- $184 above low · $1,560 below high
- Comparable vehicles
- 11
Market Retail Price (MRP™)
$34,252This vehicle $33,564 · $688 (2%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$34,183This vehicle $33,564 · $619 (2%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-27) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 9–61 days.
What does Demand-Verified mean?
- This listing has been on market about 2.9x longer than typical for similar vehicles (cohort sells in 9–61 days; this one is at 179). Long days-on-lot on a fast-turn cohort can signal title concerns, mechanical issues, or pricing the dealer won't actually honor. Recommend a vehicle history report before spending more time.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Bergstrom Mazda
Appleton, WI
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Bergstrom Mazda for current availability of this 2026 Mazda CX-5 S Select and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2026 Mazda CX-5
Listing updated: Jul 27, 2026Listed by a franchise dealer in Appleton, WI · On lot for 179 days · VIN verifiable at NHTSA
This new 2026 Mazda CX-5 S Select is listed at $33,564 by bergstrom mazda in Appleton, WI 54913. The exterior color is Black. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 11 similar vehicles in the Appleton market, the estimated market range is $33,380 to $35,124. The local market range in WI is $33,380 to $35,124.
This vehicle has been on the lot for 179 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Appleton, WI suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2026 Mazda CX-5 against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Appleton, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN JM3KMBHA9T0100812 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2026 Mazda CX-5 Market in WI
Comparable Vehicles
1,066
Average Price
$35,612
Price Range
$23,986–$42,804
Avg Days on Lot
61
Based on 1,066 comparable 2024-2028 Mazda CX-5 listings in WI, the average asking price is $35,612. This listing at $33,564 is $2,048 below average (6% below market). Comparable prices in WI range from $23,986 to $42,804. Similar vehicles spend an average of 61 days on dealer lots in this market.
Similar Mazda CX-5 Listings in WI
8 comparable vehicles within ±2 model years and ±30,000 miles (subject trim: S Select — compare trims below)
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