Is the $31,039 price on this 2023 Toyota Highlander a good deal?

OAV rates this as a Great Deal because the asking price of $31,039 is below the typical market range for this vehicle.

What is the average price for a 2023 Toyota Highlander in NH?

Based on 371 comparable listings in NH, the average asking price for a 2021-2025 Toyota Highlander is $35,334, with prices ranging from $25,195 to $50,125.

How long does a 2023 Toyota Highlander typically stay on dealer lots?

Comparable Toyota Highlander listings in NH spend an average of 44 days on dealer lots.

Where is this 2023 Toyota Highlander located?

This vehicle is listed in Gorham, NH 03581. VIN: 5TDKDRBH2PS005938. Mileage: 82,395 miles.

What is the fair market price range for this 2023 Toyota Highlander?

OAV's Price-to-Market analysis estimates the fair market range is $32,773 to $42,194, based on 13 comparable vehicles.

No Photo Available

Vehicle Details

VIN5TDKDRBH2PS005938

TrimXLE

Exterior ColorBlack

Drivetrain4WD

Engine2.4L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot2

2023 Toyota Highlander

XLE

Great Deal

$31,03982,395 mi

Gorham, NH 03581

Is this 2023 Toyota Highlander XLE a good deal?

OAV verdict: Great Deal

Why: Listed at $31,039, comparable market range $32,773–$42,194, based on 13 comparable listings. Days on lot: 2 days (market average 44 days).

Market price position

$31,039 · $1,734 below market low

$32,773comparable$42,194

Regional range: $32,773 – $42,194
vs. market low: — $1,734 (5% below)
Comparable vehicles: 13

Market Retail Price (MRP™)

$37,484

This vehicle $31,039 · $6,445 (17%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$33,987

This vehicle $31,039 · $2,948 (9%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-17) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 13–45 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges update continuously.

Local Range$32,773 – $35,476

Regional Range$32,773 – $42,194

Ecodrive Chevrolet Of Gorham

Gorham, NH

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from ecodrive chevrolet of gorham →

Request availability and out-the-door price

OAV will route your inquiry to Ecodrive Chevrolet Of Gorham for current availability of this 2023 Toyota Highlander XLE and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Toyota Highlander

Listing updated: Jul 17, 2026

Listed by a franchise dealer in Gorham, NH · On lot for 2 days · VIN verifiable at NHTSA

This used 2023 Toyota Highlander XLE is listed at $31,039 by ecodrive chevrolet of gorham in Gorham, NH 03581. It has 82,395 miles on the odometer. The exterior color is Black. It features a 4WD drivetrain with a 2.4L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 13 similar vehicles in the Gorham market, the estimated market range is $32,773 to $42,194. The local market range in NH is $32,773 to $35,476.

This vehicle has been on the lot for 2 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Gorham, NH suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Toyota Highlander against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Gorham, NH, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5TDKDRBH2PS005938 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is updated continuously; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Toyota Highlander Market in NH

Comparable Vehicles

371

Average Price

$35,334

Price Range

$25,195–$50,125

Avg Days on Lot

Based on 371 comparable 2021-2025 Toyota Highlander listings in NH, the average asking price is $35,334. This listing at $31,039 is $4,295 below average (12% below market). Comparable prices in NH range from $25,195 to $50,125. Similar vehicles spend an average of 44 days on dealer lots in this market.