2027 Hyundai Santa Cruz SE
Vehicle Details
SE
Princeton, WV 24740
Is this 2027 Hyundai Santa Cruz SE a good deal?
OAV verdict: Fair Price
Why: Listed at $33,225, comparable market range $31,015–$34,975, based on 38 comparable listings. Listed 12 days.
Manufacturer MSRPReference
$34,400This vehicle $33,225 · $1,175 (3%) below MSRP
MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the supported comparable range a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.
Market price position
$33,225 · within market range
- Comparable range
- $31,015 – $34,975
- vs. market
- $2,210 above low · $1,750 below high
- Comparable vehicles
- 38
Market Retail Price (MRP™)
$32,995This vehicle $33,225 · $230 (1%) above MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$33,215This vehicle $33,225 · $10 (0%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-09-23) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 15–53 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Friendship Hyundai Of Princeton
Princeton, WV
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Friendship Hyundai Of Princeton for current availability of this 2027 Hyundai Santa Cruz SE and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2027 Hyundai Santa Cruz
Listing updated: Sep 23, 2026Listed by a franchise dealer in Princeton, WV · On lot for 12 days · VIN verifiable at NHTSA
This new 2027 Hyundai Santa Cruz SE is listed at $33,225 by friendship hyundai of princeton in Princeton, WV 24740. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 38 comparable listings matched to this vehicle, the estimated market range is $31,015 to $34,975. The comparable range in WV is $31,015 to $34,975. These comparisons match year, make, and model, using trim where the data supports it. OAV does not adjust comparable prices for mileage — every price shown is the real advertised price. On used vehicles, mileage can still cause OAV to withhold a verdict — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than call it a deal it can't support.
This vehicle has been on the lot for 12 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477). Verdict methodology ptm-verdict-v1 · snapshot Sep 23, 2026. The comparable band (patent pending) is the input; ptm-verdict-v1 is the versioned OAV rule set that turns it into this verdict.
Market context
This listing is part of OAV's broader Princeton, WV trucks market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.
How this deal is rated
OAV compares this 2027 Hyundai Santa Cruz against similar vehicles currently available for sale — same make, model, and year range, using trim where the data supports it. OAV does not adjust comparable prices for mileage; on used vehicles it withholds a verdict when mileage would distort the comparison — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than overstate a deal. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the comparable-range floor by at least OAV's minimum-gap margin; a smaller gap under the floor is Fair Price.
- Fair Price — priced within the comparable range, or below the floor by less than that margin.
- Overpriced — priced above the typical range for comparable vehicles.
- Unscored — OAV withholds a verdict when the evidence cannot support one: too few or too widely spread comparables, a price it cannot validate, a branded or salvage title, or mileage that would distort the comparison. The listing stays visible; only the rating is withheld.
Listings show OAV's Price-to-Market verdict and live market context for every dealer's inventory, whether or not the dealer has any relationship with OAV. A dealer that claims its listings can manage its profile and have buyer inquiries routed to it directly. A paying partner's own listings additionally carry an OAV Verified Partner label on the dealer contact block and a link to the dealer's own listing page. That is the complete list of what a relationship with OAV changes, and all of it concerns the dealer's identity on its own listings. Payment never changes a vehicle's verdict, its eligibility to be scored or cited, the evidence shown or withheld, or where and how prominently the listing appears on any OAV page, board, or answer. There is no paid placement, ranking, ordering, verdict badge, or featured position of any kind. OAV sells dealers insight into the evidence, never influence over it.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Princeton, WV, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NTJADDEXVH181375 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.
2027 Hyundai Santa Cruz Market in WV
WV Market Listings
93
Average Price
$36,745
Price Range
$31,373–$43,216
Avg Days on Lot
102
Based on all 93 2025-2027 Hyundai Santa Cruz listings in the WV market, the average asking price is $36,745. This listing at $33,225 is $3,520 below the broader WV average (10% below the WV average). This is a wider, all-trim comparison across WV; OAV's price verdict above uses the closer comparable set. Comparable prices in WV range from $31,373 to $43,216. Similar vehicles spend an average of 102 days on dealer lots in this market.
Similar Hyundai Santa Cruz Listings in WV
8 similar listings shown (closest matches within ±2 model years) (subject trim: SE — compare trims below)
This is a broad, statewide same-model set (any trim, mileage, or title) — not the qualified comparable cohort behind the verdict above; lower prices here typically reflect a different trim, higher mileage, or a branded title.
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