Vehicle Details
2023 Hyundai Elantra
SEL
Decatur, AL 35603
Is this 2023 Hyundai Elantra SEL a good deal?
OAV verdict: Overpriced
Why: Listed at $23,298, comparable market range $18,694–$20,690, based on 14 comparable listings. Days on lot: 105 days (market average 56 days).
Market price position
$23,298 · $2,608 above market high
- Regional range
- $18,694 – $20,690
- vs. market high
- + $2,608 (13% above)
- Comparable vehicles
- 14
Market Retail Price (MRP™)
$19,692This vehicle $23,298 · $3,606 (18%) above MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$17,988This vehicle $23,298 · $5,310 (30%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-17) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 14–47 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges update continuously.
Serra Toyota Of Decatur
Decatur, AL
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Serra Toyota Of Decatur for current availability of this 2023 Hyundai Elantra SEL and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Hyundai Elantra
Listing updated: Jul 17, 2026Listed by a franchise dealer in Decatur, AL · On lot for 105 days · VIN verifiable at NHTSA
This used 2023 Hyundai Elantra SEL is listed at $23,298 by serra toyota of decatur in Decatur, AL 35603. It has 74,945 miles on the odometer. The exterior color is Black. It features a FWD drivetrain with a 2.0L I4 engine and CVT transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Overpriced — priced above market value. Based on 14 similar vehicles in the Decatur market, the estimated market range is $18,694 to $20,690.
This vehicle has been on the lot for 105 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Decatur, AL sedans market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 Hyundai Elantra against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Decatur, AL, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NPLM4AG3PH112728 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is updated continuously; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Hyundai Elantra Market in AL
Comparable Vehicles
596
Average Price
$22,051
Price Range
$12,599–$39,123
Avg Days on Lot
56
Based on 596 comparable 2021-2025 Hyundai Elantra listings in AL, the average asking price is $22,051. This listing at $23,298 is $1,247 above average (6% above market). Comparable prices in AL range from $12,599 to $39,123. Similar vehicles spend an average of 56 days on dealer lots in this market.
Similar Hyundai Elantra Listings in AL
8 comparable vehicles within ±2 model years and ±30,000 miles (subject trim: SEL — compare trims below)
2021 Hyundai Elantra
SEL
Auburn, AL
2023 Hyundai Elantra
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2022 Hyundai Elantra
SEL
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2022 Hyundai Elantra
SEL
Daphne, AL
2022 Hyundai Elantra
SEL
Foley, AL
2022 Hyundai Elantra
SEL
Tuscaloosa, AL
2021 Hyundai Elantra
SEL
Decatur, AL
2021 Hyundai Elantra
SEL
Huntsville, AL