Is the $48,054 price on this 2026 Hyundai Santa Fe a good deal?

OAV rates this as a Great Deal because the asking price of $48,054 is below the typical market range for this vehicle.

What is the average price for a 2026 Hyundai Santa Fe in VA?

Based on 4,139 comparable listings in VA, the average asking price for a 2024-2028 Hyundai Santa Fe is $42,759, with prices ranging from $27,500 to $54,985.

How long does a 2026 Hyundai Santa Fe typically stay on dealer lots?

Comparable Hyundai Santa Fe listings in VA spend an average of 80 days on dealer lots.

Where is this 2026 Hyundai Santa Fe located?

This vehicle is listed in Richmond, VA 23294. VIN: 5NMP54G10TH099512. Mileage: mileage not reported.

What is the fair market price range for this 2026 Hyundai Santa Fe?

OAV's Price-to-Market analysis estimates the fair market range is $48,319 to $53,019, based on 16 comparable vehicles.

Vehicle Details

VIN5NMP54G10TH099512

TrimCalligraphy

Exterior ColorBlack

DrivetrainFWD

Engine1.6L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typenew

MSRP$50,805

Days on Lot156

2026 Hyundai Santa Fe

Calligraphy

Great Deal

$48,054

Richmond, VA 23294

Market price position

Lowest comparable ($)

48,319

Highest comparable ($)

53,019

This vehicle's price ($)

48,054

$48,054 · $265 below market low

$48,319comparable$53,019

Regional range: $48,319 – $53,019
vs. market low: — $265 (1% below)
Comparable vehicles: 16

Demand-Verified· Backed by recent sales data

Faster-than-average sell-through

Similar vehicles recently sold in an estimated 10–44 days.

What does Demand-Verified mean?

Verify before inquiring

This listing has been on market about 3.5x longer than typical for similar vehicles (cohort sells in 10–44 days; this one is at 156). Long days-on-lot on a fast-turn cohort can signal title concerns, mechanical issues, or pricing the dealer won't actually honor. Recommend a vehicle history report before spending more time.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Local Range$48,319 – $53,019

Regional Range$47,319 – $54,280

Dealer Info

Hidden

Richmond, VA

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About This 2026 Hyundai Santa Fe

Listing updated: May 13, 2026

Listed by a franchise dealer in Richmond, VA · On lot for 156 days · VIN verifiable at NHTSA

This new 2026 Hyundai Santa Fe Calligraphy is listed at $48,054 by a franchise dealer in Richmond, VA 23294. The exterior color is Black. It features a FWD drivetrain with a 1.6L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 16 similar vehicles in the Richmond market, the estimated market range is $48,319 to $53,019. The local market range in VA is $48,319 to $53,019.

This vehicle has been on the lot for 156 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Richmond, VA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2026 Hyundai Santa Fe against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Richmond, VA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMP54G10TH099512 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2026 Hyundai Santa Fe Market in VA

Comparable Vehicles

4,139

Average Price

$42,759

Price Range

$27,500–$54,985

Avg Days on Lot

Based on 4,139 comparable 2024-2028 Hyundai Santa Fe listings in VA, the average asking price is $42,759. This listing at $48,054 is $5,295 above average (12% above market). Comparable prices in VA range from $27,500 to $54,985. Similar vehicles spend an average of 80 days on dealer lots in this market.