2027 Hyundai Santa Fe SEL
View this vehicle at jeff wyler hyundai of fairfield →Vehicle Details
SEL
Fairfield, OH 45014
Is this 2027 Hyundai Santa Fe SEL a good deal?
OAV verdict: Fair Price
Why: Listed at $42,538, comparable market range $42,583–$44,198, based on 13 comparable listings. Listed 23 days · about typical for comparable local listings (typical ~15–30 days).
Manufacturer MSRPReference
$42,140This vehicle $42,538 · $398 (1%) above MSRP
MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the supported comparable range a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.
Market price position
$42,538 · near the low end of the range
- Comparable range
- $42,583 – $44,198
- vs. market low
- near the low end of the range
- Comparable vehicles
- 13
Market Retail Price (MRP™)
$43,391This vehicle $42,538 · $853 (2%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$43,265This vehicle $42,538 · $727 (2%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-31) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 11–62 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Jeff Wyler Hyundai Of Fairfield
Fairfield, OH
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Jeff Wyler Hyundai Of Fairfield for current availability of this 2027 Hyundai Santa Fe SEL and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2027 Hyundai Santa Fe
Listing updated: Aug 31, 2026Listed by a franchise dealer in Fairfield, OH · On lot for 23 days · VIN verifiable at NHTSA
This new 2027 Hyundai Santa Fe SEL is listed at $42,538 by jeff wyler hyundai of fairfield in Fairfield, OH 45014. The exterior color is Black. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 13 comparable listings matched to this vehicle, the estimated market range is $42,583 to $44,198. The comparable range in OH is $42,583 to $44,198. These comparisons match year, make, and model, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.
This vehicle has been on the lot for 23 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Fairfield, OH suvs market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.
How this deal is rated
OAV compares this 2027 Hyundai Santa Fe against similar vehicles currently available for sale — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Fairfield, OH, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMP2DGL2VH239038 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.
2027 Hyundai Santa Fe Market in OH
OH Market Listings
1,657
Average Price
$42,901
Price Range
$35,448–$50,879
Avg Days on Lot
103
Based on all 1,657 2025-2029 Hyundai Santa Fe listings in the OH market, the average asking price is $42,901. This listing at $42,538 is $363 below the broader OH average (1% below the OH average). This is a wider, all-trim comparison across OH; OAV's price verdict above uses the closer comparable set. Comparable prices in OH range from $35,448 to $50,879. Similar vehicles spend an average of 103 days on dealer lots in this market.
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8 similar listings shown (closest matches within ±2 model years) (subject trim: SEL — compare trims below)
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