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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2023 Hyundai Tucson SEL

2023 Hyundai TucsonView this vehicle at subaru of columbia →

Vehicle Details

VIN5NMJB3AE5PH250922
TrimSEL
Exterior ColorWhite
DrivetrainFWD
Engine2.5L I4
TransmissionAutomatic
Fuel TypeUnleaded
Inventory Typeused
Days on Lot11

SEL

Fair Price
$20,92247,555 mi

Columbia, MO 65203

Is this 2023 Hyundai Tucson SEL a good deal?

OAV verdict: Fair Price

Why: Listed at $20,922, comparable market range $19,391–$23,387, based on 43 comparable listings. Listed 11 days.

Market price position

$20,922 · within market range

Comparable range
$19,391 – $23,387
vs. market
$1,531 above low · $2,465 below high
Comparable vehicles
43

Market Retail Price (MRP™)

$21,389

This vehicle $20,922 · $467 (2%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$22,418

This vehicle $20,922 · $1,496 (7%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-30) — an estimate, not an appraisal. How TRV works.

Comparable vehicles nationally recently sold in an estimated 1962 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Regional Range$19,391 – $23,387

Subaru Of Columbia

Columbia, MO

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OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Hyundai Tucson

Listing updated: Aug 30, 2026

Listed by a franchise dealer in Columbia, MO · On lot for 11 days · VIN verifiable at NHTSA

This used 2023 Hyundai Tucson SEL is listed at $20,922 by subaru of columbia in Columbia, MO 65203. It has 47,555 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is White. It features a FWD drivetrain with a 2.5L I4 engine and Automatic transmission.

OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the local market for comparable vehicles. Based on 43 comparable listings matched to this vehicle, the estimated market range is $19,391 to $23,387. These comparisons match year, make, model, and market, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.

This vehicle has been on the lot for 11 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Columbia, MO suvs market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.

How this deal is rated

OAV compares this 2023 Hyundai Tucson against similar vehicles currently available in the local and regional market — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Columbia, MO, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMJB3AE5PH250922 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Hyundai Tucson Market in MO

MO Market Listings

259

Average Price

$24,145

Price Range

$19,551–$30,526

Avg Days on Lot

61

Based on all 259 2021-2025 Hyundai Tucson listings in the MO market, the average asking price is $24,145. This listing at $20,922 is $3,223 below the broader MO average (13% below the MO average). This is a wider, all-trim comparison across MO; OAV's price verdict above uses the closer comparable set. Comparable prices in MO range from $19,551 to $30,526. Similar vehicles spend an average of 61 days on dealer lots in this market.

Similar Hyundai Tucson Listings in MO

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: SEL — compare trims below)