Is the $66,487 price on this 2023 Lincoln Navigator a good deal?

OAV rates this as Overpriced because the asking price of $66,487 is above the typical market range for this vehicle.

What is the average price for a 2023 Lincoln Navigator in WI?

Based on 250 comparable listings in WI, the average asking price for a 2021-2025 Lincoln Navigator is $75,586, with prices ranging from $30,348 to $123,365.

How long does a 2023 Lincoln Navigator typically stay on dealer lots?

Comparable Lincoln Navigator listings in WI spend an average of 105 days on dealer lots.

Where is this 2023 Lincoln Navigator located?

This vehicle is listed in Greenfield, WI 53228. VIN: 5LMJJ2LG0PEL11391. Mileage: 27,003 miles.

What is the fair market price range for this 2023 Lincoln Navigator?

OAV's Price-to-Market analysis estimates the fair market range is $45,995 to $63,995, based on 15 comparable vehicles.

Vehicle Details

VIN5LMJJ2LG0PEL11391

TrimReserve

Exterior ColorBlack

Drivetrain4WD

Engine3.5L V6

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot140

2023 Lincoln Navigator

Reserve

Overpriced

$66,48727,003 mi

Greenfield, WI 53228

Is this 2023 Lincoln Navigator Reserve a good deal?

OAV verdict: Overpriced

Why: Listed at $66,487, comparable market range $45,995–$63,995, based on 15 comparable listings. Days on lot: 140 days (market average 105 days).

Market price position

Lowest comparable ($)

45,995

Highest comparable ($)

63,995

This vehicle's price ($)

66,487

$66,487 · $2,492 above market high

$45,995comparable$63,995

Regional range: $45,995 – $63,995
vs. market high: + $2,492 (4% above)
Comparable vehicles: 15

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 14–62 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Regional Range$45,995 – $63,995

Dealer Info

Hidden

Greenfield, WI

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About This 2023 Lincoln Navigator

Listing updated: May 19, 2026

Listed by a franchise dealer in Greenfield, WI · On lot for 140 days · VIN verifiable at NHTSA

This used 2023 Lincoln Navigator Reserve is listed at $66,487 by a franchise dealer in Greenfield, WI 53228. It has 27,003 miles on the odometer. The exterior color is Black. It features a 4WD drivetrain with a 3.5L V6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Overpriced — priced above market value. Based on 15 similar vehicles in the Greenfield market, the estimated market range is $45,995 to $63,995.

This vehicle has been on the lot for 140 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Greenfield, WI suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Lincoln Navigator against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Greenfield, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5LMJJ2LG0PEL11391 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Lincoln Navigator Market in WI

Comparable Vehicles

250

Average Price

$75,586

Price Range

$30,348–$123,365

Avg Days on Lot

105

Based on 250 comparable 2021-2025 Lincoln Navigator listings in WI, the average asking price is $75,586. This listing at $66,487 is $9,099 below average (12% below market). Comparable prices in WI range from $30,348 to $123,365. Similar vehicles spend an average of 105 days on dealer lots in this market.