Is the $39,978 price on this 2026 Toyota Tacoma a good deal?

OAV rates this as Fair Price because the asking price of $39,978 is within the typical market range for this vehicle.

What is the average price for a 2026 Toyota Tacoma in TX?

Based on 11,211 comparable listings in TX, the average asking price for a 2024-2028 Toyota Tacoma is $45,725, with prices ranging from $25,000 to $78,185.

How long does a 2026 Toyota Tacoma typically stay on dealer lots?

Comparable Toyota Tacoma listings in TX spend an average of 38 days on dealer lots.

Where is this 2026 Toyota Tacoma located?

This vehicle is listed in Houston, TX 77024. VIN: 3TMKB5FN9TM061920. Mileage: mileage not reported.

What is the fair market price range for this 2026 Toyota Tacoma?

OAV's Price-to-Market analysis estimates the fair market range is $36,983 to $59,462, based on 553 comparable vehicles.

Vehicle Details

VIN3TMKB5FN9TM061920

TrimSR5

Exterior ColorWhite

DrivetrainRWD

Engine2.4L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typenew

MSRP$39,978

Days on Lot102

2026 Toyota Tacoma

SR5

Fair Price

$39,978Mileage not verified

Houston, TX 77024

Is this 2026 Toyota Tacoma SR5 a good deal?

OAV verdict: Fair Price

Why: Listed at $39,978, comparable market range $36,983–$59,462, based on 553 comparable listings. Days on lot: 102 days (market average 38 days).

Market price position

Lowest comparable ($)

36,983

Highest comparable ($)

59,462

This vehicle's price ($)

39,978

$39,978 · within market range

$36,983comparable$59,462

Regional range: $36,983 – $59,462
vs. market: $2,995 above low · $19,484 below high
Comparable vehicles: 553

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 16–62 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Local Range$36,983 – $59,462

Regional Range$36,758 – $59,462

Dealer Info

Hidden

Houston, TX

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About This 2026 Toyota Tacoma

Listing updated: May 20, 2026

Listed by a franchise dealer in Houston, TX · On lot for 102 days · VIN verifiable at NHTSA

This new 2026 Toyota Tacoma SR5 is listed at $39,978 by a franchise dealer in Houston, TX 77024. The exterior color is White. It features a RWD drivetrain with a 2.4L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 553 similar vehicles in the Houston market, the estimated market range is $36,983 to $59,462. The local market range in TX is $36,983 to $59,462.

This vehicle has been on the lot for 102 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Houston, TX trucks market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2026 Toyota Tacoma against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Houston, TX, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 3TMKB5FN9TM061920 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2026 Toyota Tacoma Market in TX

Comparable Vehicles

11,211

Average Price

$45,725

Price Range

$25,000–$78,185

Avg Days on Lot

Based on 11,211 comparable 2024-2028 Toyota Tacoma listings in TX, the average asking price is $45,725. This listing at $39,978 is $5,747 below average (13% below market). Comparable prices in TX range from $25,000 to $78,185. Similar vehicles spend an average of 38 days on dealer lots in this market.