Is the $78,060 price on this 2026 BMW M2 Coupe a good deal?

OAV rates this as Fair Price because the asking price of $78,060 is within the typical market range for this vehicle.

What is the average price for a 2026 BMW M2 Coupe in WI?

Based on 6 comparable listings in WI, the average asking price for a 2024-2028 BMW M2 Coupe is $80,519, with prices ranging from $71,999 to $100,360.

How long does a 2026 BMW M2 Coupe typically stay on dealer lots?

Comparable BMW M2 Coupe listings in WI spend an average of 37 days on dealer lots.

Where is this 2026 BMW M2 Coupe located?

This vehicle is listed in Hudson, WI 54016. VIN: 3MF23DM01T8G59472. Mileage: mileage not reported.

What is the fair market price range for this 2026 BMW M2 Coupe?

OAV's Price-to-Market analysis estimates the fair market range is $74,360 to $111,800, based on 10 comparable vehicles.

2026 BMW M2 Coupe M2 for Sale in Hudson, WI

No Photo Available

Vehicle Details

VIN3MF23DM01T8G59472

TrimM2

Exterior ColorBlack

DrivetrainRWD

Engine3.0L I6

TransmissionAutomatic

Fuel TypePremium Unleaded

Inventory Typenew

MSRP$77,710

Days on Lot13

Fair Price

$78,060Mileage not verified

Hudson, WI 54016

Is this 2026 BMW M2 Coupe M2 a good deal?

OAV verdict: Fair Price

Why: Listed at $78,060, comparable market range $74,360–$111,800, based on 10 comparable listings. Days on lot: 13 days (market average 37 days).

Manufacturer MSRPPrimary

$77,710

This vehicle $78,060 · $350 (0%) above MSRP

MSRP is the manufacturer's suggested retail price. Discount from MSRP is OAV's primary deal metric for new vehicles; OAV's market comparables (MRP) and sold-price value (TRV) below are secondary validation. How OAV rates new-car deals.

Market price position

$78,060 · within market range

Regional range: $74,360 – $111,800
vs. market: $3,700 above low · $33,740 below high
Comparable vehicles: 10

Market Retail Price (MRP™)

$93,080

This vehicle $78,060 · $15,020 (16%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$85,414

This vehicle $78,060 · $7,354 (9%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-29) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Backed by recent sales data

High Demand

Similar vehicles recently sold in an estimated 10–40 days.

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$76,780 – $76,780

Regional Range$74,360 – $111,800

Luther Automotive

Hudson, WI

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

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Request availability and out-the-door price

OAV will route your inquiry to Luther Automotive for current availability of this 2026 BMW M2 Coupe M2 and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2026 BMW M2 Coupe

Listing updated: Jul 28, 2026

Listed by a franchise dealer in Hudson, WI · On lot for 13 days · VIN verifiable at NHTSA

This new 2026 BMW M2 Coupe M2 is listed at $78,060 by luther automotive in Hudson, WI 54016. The exterior color is Black. It features a RWD drivetrain with a 3.0L I6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 10 similar vehicles in the Hudson market, the estimated market range is $74,360 to $111,800. The local market range in WI is $76,780 to $76,780.

This vehicle has been on the lot for 13 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Hudson, WI coupes market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2026 BMW M2 Coupe against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Hudson, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 3MF23DM01T8G59472 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2026 BMW M2 Coupe Market in WI

Comparable Vehicles

Average Price

$80,519

Price Range

$71,999–$100,360

Avg Days on Lot

Based on 6 comparable 2024-2028 BMW M2 Coupe listings in WI, the average asking price is $80,519. This listing at $78,060 is $2,459 below average (3% below market). Comparable prices in WI range from $71,999 to $100,360. Similar vehicles spend an average of 37 days on dealer lots in this market.