Is the $5,990 price on this 2018 Kia FORTE a good deal?

OAV rates this as a Great Deal because the asking price of $5,990 is below the typical market range for this vehicle.

What is the average price for a 2018 Kia FORTE in VA?

Based on 134 comparable listings in VA, the average asking price for a 2016-2020 Kia FORTE is $13,065, with prices ranging from $5,990 to $27,244.

How long does a 2018 Kia FORTE typically stay on dealer lots?

Comparable Kia FORTE listings in VA spend an average of 80 days on dealer lots.

Where is this 2018 Kia FORTE located?

This vehicle is listed in Roanoke, VA 24016. VIN: 3KPFK4A78JE227016. Mileage: 118,514 miles.

What is the fair market price range for this 2018 Kia FORTE?

OAV's Price-to-Market analysis estimates the fair market range is $9,250 to $12,599, based on 3 comparable vehicles.

Vehicle Details

VIN3KPFK4A78JE227016

TrimLX

Exterior ColorBlack

DrivetrainFWD

Engine2.0L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot308

Days on Market327

2018 Kia FORTE

Unscored

$5,990118,514 miles

Roanoke, VA 24016

Market price position

Lowest comparable ($)

9,250

Highest comparable ($)

12,599

This vehicle's price ($)

5,990

$5,990 · $3,260 below market low

$9,250comparable$12,599

Regional range: $9,250 – $12,599
vs. market low: — $3,260 (35% below)
Comparable vehicles: 3

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 12–73 days.

Verify before inquiring

This listing is priced about 35% below the lowest comparable vehicle in the regional market. Discounts at this scale frequently indicate accident damage, branded title (salvage or rebuilt), or undisclosed mechanical issues. Strongly recommend pulling a vehicle history report and inspecting listing photos carefully before inquiring.
This listing has been on market about 4.2x longer than typical for similar vehicles (cohort sells in 12–73 days; this one is at 308). Long days-on-lot on a fast-turn cohort can signal title concerns, mechanical issues, or pricing the dealer won't actually honor. Recommend a vehicle history report before spending more time.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Local Range$12,599 – $12,599

Regional Range$9,250 – $12,599

Dealer Info

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Roanoke, VA

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About This 2018 Kia FORTE

Listing updated: May 5, 2026

Listed by an independent dealer in Roanoke, VA · On lot for 308 days · VIN verifiable at NHTSA

This used 2018 Kia FORTE LX is listed at $5,990 by an independent dealer in Roanoke, VA 24016. It has 118,514 miles on the odometer. The exterior color is Black. It features a FWD drivetrain with a 2.0L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 3 similar vehicles in the Roanoke market, the estimated market range is $9,250 to $12,599. The local market range in VA is $12,599 to $12,599.

This vehicle has been on the lot for 308 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

How this deal is rated

OAV compares this 2018 Kia FORTE against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from an independent dealer in Roanoke, VA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 3KPFK4A78JE227016 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2018 Kia FORTE Market in VA

Comparable Vehicles

134

Average Price

$13,065

Price Range

$5,990–$27,244

Avg Days on Lot

Based on 134 comparable 2016-2020 Kia FORTE listings in VA, the average asking price is $13,065. This listing at $5,990 is $7,075 below average (54% below market). Comparable prices in VA range from $5,990 to $27,244. Similar vehicles spend an average of 80 days on dealer lots in this market.