Is the $15,980 price on this 2023 Kia Forte a good deal?

OAV rates this as Fair Price because the asking price of $15,980 is within the typical market range for this vehicle.

How long does a 2023 Kia Forte typically stay on dealer lots?

Comparable Kia Forte listings in CA spend an average of 56 days on dealer lots.

Where is this 2023 Kia Forte located?

This vehicle is listed in Santa Ana, CA 92703. VIN: 3KPF54AD4PE538027. Mileage: 65,395 miles.

What is the fair market price range for this 2023 Kia Forte?

OAV's Price-to-Market analysis estimates the fair market range is $12,991 to $23,469, based on 87 comparable listings matched to this vehicle.

2023 Kia Forte GT-Line for Sale in Santa Ana, CA

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Vehicle Details

VIN3KPF54AD4PE538027

TrimGT-Line

Exterior ColorBlue

DrivetrainFWD

Engine2.0L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot142

GT-Line

Fair Price

$15,98065,395 mi

Santa Ana, CA 92703

Is this 2023 Kia Forte GT-Line a good deal?

OAV verdict: Fair Price

Why: Listed at $15,980, comparable market range $12,991–$23,469, based on 87 comparable listings. Days on lot: 142 days (market average 56 days).

Market price position

$15,980 · within market range

Comparable range: $12,991 – $23,469
vs. market: $2,989 above low · $7,489 below high
Comparable vehicles: 87

Market Retail Price (MRP™)

$18,230

This vehicle $15,980 · $2,250 (12%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$19,100

This vehicle $15,980 · $3,120 (16%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-08) — an estimate, not an appraisal. How TRV works.

Comparable vehicles nationally recently sold in an estimated 15–54 days.

Verify before inquiring

This listing has been available about 2.6x longer than comparable vehicles typically take to sell (cohort sells in 15–54 days; this one is at 142). Confirm its history, condition, availability, and out-the-door price before proceeding.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Regional Range$12,991 – $23,469

Carin Auto

Santa Ana, CA

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

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Request availability and out-the-door price

OAV will route your inquiry to Carin Auto for current availability of this 2023 Kia Forte GT-Line and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Kia Forte

Listing updated: Aug 8, 2026

Listed by an independent dealer in Santa Ana, CA · On lot for 142 days · VIN verifiable at NHTSA

This used 2023 Kia Forte GT-Line is listed at $15,980 by carin auto in Santa Ana, CA 92703. It has 65,395 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Blue. It features a FWD drivetrain with a 2.0L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 87 comparable listings matched to this vehicle, the estimated market range is $12,991 to $23,469. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).

This vehicle has been on the lot for 142 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Santa Ana, CA sedans market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Kia Forte against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from an independent dealer in Santa Ana, CA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 3KPF54AD4PE538027 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Kia Forte Market in CA

CA Market Listings

740

Average Price

$18,180

Price Range

$7,499–$29,998

Avg Days on Lot

Based on all 740 2021-2025 Kia Forte listings in the CA market, the average asking price is $18,180. This listing at $15,980 is $2,200 below the broader CA average (12% below the CA average). This is a wider, all-trim comparison across CA; OAV's price verdict above uses the closer comparable set. Comparable prices in CA range from $7,499 to $29,998. Similar vehicles spend an average of 56 days on dealer lots in this market.