2027 Chevrolet Equinox RS
View this vehicle at don franklin auto →Vehicle Details
RS
Dealer-reported mileage — not independently verified by OAV.
Columbia, KY 42728
Is this 2027 Chevrolet Equinox RS a good deal?
OAV verdict: Great Deal
Why: Listed at $34,069, comparable market range $36,588–$41,125, based on 10 comparable listings. Listed 42 days · about typical for comparable local listings (typical ~15–60 days).
Manufacturer MSRPReference
$36,890This vehicle $34,069 · $2,821 (8%) below MSRP
MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the supported comparable range a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.
Market price position
$34,069 · $2,519 below market low
- Comparable range
- $36,588 – $41,125
- vs. market low
- — $2,519 (7% below)
- Comparable vehicles
- 10
Market Retail Price (MRP™)
$38,857This vehicle $34,069 · $4,788 (12%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$38,807This vehicle $34,069 · $4,738 (12%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-09-23) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally have sold faster than the market baseline, but this listing has been available longer than the cohort’s typical sell-time (about 3–26 days).
What does Demand-Verified mean?
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Don Franklin Auto
Columbia, KY
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Don Franklin Auto for current availability of this 2027 Chevrolet Equinox RS and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2027 Chevrolet Equinox
Listing updated: Sep 23, 2026Listed by a franchise dealer in Columbia, KY · On lot for 42 days · VIN verifiable at NHTSA
This new 2027 Chevrolet Equinox RS is listed at $34,069 by don franklin auto in Columbia, KY 42728. It has 6 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is White. It features a FWD drivetrain with a 1.5L I4 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as a Great Deal — priced below the comparable-range floor by at least OAV's minimum-gap margin. Based on 10 comparable listings matched to this vehicle, the estimated market range is $36,588 to $41,125. The comparable range in KY is $36,588 to $41,125. These comparisons match year, make, and model, using trim where the data supports it. OAV does not adjust comparable prices for mileage — every price shown is the real advertised price. On used vehicles, mileage can still cause OAV to withhold a verdict — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than call it a deal it can't support.
This vehicle has been on the lot for 42 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477). Verdict methodology ptm-verdict-v1 · snapshot Sep 23, 2026. The comparable band (patent pending) is the input; ptm-verdict-v1 is the versioned OAV rule set that turns it into this verdict.
Market context
This listing is part of OAV's broader Columbia, KY suvs market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.
How this deal is rated
OAV compares this 2027 Chevrolet Equinox against similar vehicles currently available for sale — same make, model, and year range, using trim where the data supports it. OAV does not adjust comparable prices for mileage; on used vehicles it withholds a verdict when mileage would distort the comparison — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than overstate a deal. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the comparable-range floor by at least OAV's minimum-gap margin; a smaller gap under the floor is Fair Price.
- Fair Price — priced within the comparable range, or below the floor by less than that margin.
- Overpriced — priced above the typical range for comparable vehicles.
- Unscored — OAV withholds a verdict when the evidence cannot support one: too few or too widely spread comparables, a price it cannot validate, a branded or salvage title, or mileage that would distort the comparison. The listing stays visible; only the rating is withheld.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Columbia, KY, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 3GNARLEG9VL159733 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.
2027 Chevrolet Equinox Market in KY
KY Market Listings
701
Average Price
$33,290
Price Range
$27,700–$38,038
Avg Days on Lot
43
Based on all 701 2025-2027 Chevrolet Equinox listings in the KY market, the average asking price is $33,290. This listing at $34,069 is $779 above the broader KY average (2% above the KY average). This is a wider, all-trim comparison across KY; OAV's price verdict above uses the closer comparable set. Comparable prices in KY range from $27,700 to $38,038. Similar vehicles spend an average of 43 days on dealer lots in this market.
Similar Chevrolet Equinox Listings in KY
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: RS — compare trims below)
This is a broad, statewide same-model set (any trim, mileage, or title) — not the qualified comparable cohort behind the verdict above; lower prices here typically reflect a different trim, higher mileage, or a branded title.
2025 Chevrolet Equinox
RS
London, KY
2026 Chevrolet Equinox
LT
Campbellsville, KY
2025 Chevrolet Equinox
LT
Florence, KY
2026 Chevrolet Equinox
LT
Shelbyville, KY
2025 Chevrolet Equinox
LT
London, KY
2026 Chevrolet Equinox
LT
London, KY
2025 Chevrolet Equinox
LT
Bardstown, KY
2025 Chevrolet Equinox
LT
Hopkinsville, KY