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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2024 Ford Edge SEL

2024 Ford EdgeView this vehicle at ewald's hartford ford →

Vehicle Details

VIN2FMPK4J9XRBA52465
TrimSEL
Exterior ColorSilver
Drivetrain4WD
Engine2.0L I4
TransmissionAutomatic
Fuel TypeUnleaded
Inventory Typeused
Days on Lot13

SEL

Fair Price
$28,32034,190 mi

Hartford, WI 53027

Is this 2024 Ford Edge SEL a good deal?

OAV verdict: Fair Price

Why: Listed at $28,320, comparable market range $23,802–$29,995, based on 36 comparable listings. Listed 13 days · fresher than most comparable local listings (typical ~15–90 days).

Market price position

$28,320 · within market range

Comparable range
$23,802 – $29,995
vs. market
$4,518 above low · $1,675 below high
Comparable vehicles
36

Market Retail Price (MRP™)

$26,899

This vehicle $28,320 · $1,421 (5%) above MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$25,556

This vehicle $28,320 · $2,764 (11%) above TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-09-22) — an estimate, not an appraisal. How TRV works.

Comparable vehicles nationally recently sold in an estimated 2074 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$23,802 – $29,995
Regional Range$17,268 – $35,373

Ewald's Hartford Ford

Hartford, WI

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OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2024 Ford Edge

Listing updated: Sep 22, 2026

Listed by a franchise dealer in Hartford, WI · On lot for 13 days · VIN verifiable at NHTSA

This used 2024 Ford Edge SEL is listed at $28,320 by ewald's hartford ford in Hartford, WI 53027. It has 34,190 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Silver. It features a 4WD drivetrain with a 2.0L I4 engine and Automatic transmission.

OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 36 comparable listings matched to this vehicle, the estimated market range is $23,802 to $29,995. The comparable range in WI is $23,802 to $29,995. These comparisons match year, make, and model, using trim where the data supports it. OAV does not adjust comparable prices for mileage — every price shown is the real advertised price. On used vehicles, mileage can still cause OAV to withhold a verdict — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than call it a deal it can't support.

This vehicle has been on the lot for 13 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477). Verdict methodology ptm-verdict-v1 · snapshot Sep 22, 2026. The comparable band (patent pending) is the input; ptm-verdict-v1 is the versioned OAV rule set that turns it into this verdict.

Market context

This listing is part of OAV's broader Hartford, WI suvs market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.

How this deal is rated

OAV compares this 2024 Ford Edge against similar vehicles currently available for sale — same make, model, and year range, using trim where the data supports it. OAV does not adjust comparable prices for mileage; on used vehicles it withholds a verdict when mileage would distort the comparison — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than overstate a deal. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.
  • Unscored — OAV withholds a verdict when the evidence cannot support one: too few or too widely spread comparables, a price it cannot validate, a branded or salvage title, or mileage that would distort the comparison. The listing stays visible; only the rating is withheld.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Hartford, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 2FMPK4J9XRBA52465 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.

2024 Ford Edge Market in WI

WI Market Listings

601

Average Price

$26,471

Price Range

$21,900–$31,468

Avg Days on Lot

77

Based on all 601 2022-2026 Ford Edge listings in the WI market, the average asking price is $26,471. This listing at $28,320 is $1,849 above the broader WI average (7% above the WI average). This is a wider, all-trim comparison across WI; OAV's price verdict above uses the closer comparable set. Comparable prices in WI range from $21,900 to $31,468. Similar vehicles spend an average of 77 days on dealer lots in this market.

Similar Ford Edge Listings in WI

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: SEL — compare trims below)

This is a broad, statewide same-model set (any trim, mileage, or title) — not the qualified comparable cohort behind the verdict above; lower prices here typically reflect a different trim, higher mileage, or a branded title.