Is the $28,973 price on this 2024 Ford Edge a good deal?

OAV rates this as Fair Price because the asking price of $28,973 is within the typical market range for this vehicle.

What is the average price for a 2024 Ford Edge in WI?

Based on 1,612 comparable listings in WI, the average asking price for a 2022-2026 Ford Edge is $26,521, with prices ranging from $15,500 to $41,415.

How long does a 2024 Ford Edge typically stay on dealer lots?

Comparable Ford Edge listings in WI spend an average of 65 days on dealer lots.

Where is this 2024 Ford Edge located?

This vehicle is listed in Lancaster, WI 53813. VIN: 2FMPK4J98RBA57034. Mileage: 20,892 miles.

What is the fair market price range for this 2024 Ford Edge?

OAV's Price-to-Market analysis estimates the fair market range is $22,995 to $31,900, based on 99 comparable vehicles.

Vehicle Details

VIN2FMPK4J98RBA57034

TrimSEL

Exterior ColorSilver

Drivetrain4WD

Engine2.0L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot91

2024 Ford Edge

SEL

Fair Price

$28,97320,892 miles

Lancaster, WI 53813

Is this 2024 Ford Edge SEL a good deal?

OAV verdict: Fair Price

Why: Listed at $28,973, comparable market range $22,995–$31,900, based on 99 comparable listings. Days on lot: 91 days (market average 65 days).

Market price position

Lowest comparable ($)

22,995

Highest comparable ($)

31,900

This vehicle's price ($)

28,973

$28,973 · within market range

$22,995comparable$31,900

Regional range: $22,995 – $31,900
vs. market: $5,978 above low · $2,927 below high
Comparable vehicles: 99

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 17–71 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Regional Range$22,995 – $31,900

Dealer Info

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Lancaster, WI

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About This 2024 Ford Edge

Listing updated: May 17, 2026

Listed by a franchise dealer in Lancaster, WI · On lot for 91 days · VIN verifiable at NHTSA

This used 2024 Ford Edge SEL is listed at $28,973 by a franchise dealer in Lancaster, WI 53813. It has 20,892 miles on the odometer. The exterior color is Silver. It features a 4WD drivetrain with a 2.0L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 99 similar vehicles in the Lancaster market, the estimated market range is $22,995 to $31,900.

This vehicle has been on the lot for 91 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Lancaster, WI suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2024 Ford Edge against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Lancaster, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 2FMPK4J98RBA57034 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2024 Ford Edge Market in WI

Comparable Vehicles

1,612

Average Price

$26,521

Price Range

$15,500–$41,415

Avg Days on Lot

Based on 1,612 comparable 2022-2026 Ford Edge listings in WI, the average asking price is $26,521. This listing at $28,973 is $2,452 above average (9% above market). Comparable prices in WI range from $15,500 to $41,415. Similar vehicles spend an average of 65 days on dealer lots in this market.