2024 Ford Edge SE
View this vehicle at jarrett-gordon ford winter haven →Vehicle Details
SE
Winter Haven, FL 33881
Is this 2024 Ford Edge SE a good deal?
OAV verdict: Fair Price
Why: Listed at $21,844, comparable market range $16,497–$28,119, based on 27 comparable listings. Listed 53 days · about typical for comparable local listings (typical ~15–90 days).
Market price position
$21,844 · within market range
- Comparable range
- $16,497 – $28,119
- vs. market
- $5,347 above low · $6,275 below high
- Comparable vehicles
- 27
Market Retail Price (MRP™)
$22,308This vehicle $21,844 · $464 (2%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$23,716This vehicle $21,844 · $1,872 (8%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-29) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 21–88 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Jarrett-Gordon Ford Winter Haven
Winter Haven, FL
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Request availability and out-the-door price
OAV will route your inquiry to Jarrett-Gordon Ford Winter Haven for current availability of this 2024 Ford Edge SE and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2024 Ford Edge
Listing updated: Aug 29, 2026Listed by a franchise dealer in Winter Haven, FL · On lot for 53 days · VIN verifiable at NHTSA
This used 2024 Ford Edge SE is listed at $21,844 by jarrett-gordon ford winter haven in Winter Haven, FL 33881. It has 39,174 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Gray. It features a 4WD drivetrain with a 2.0L I4 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the local market for comparable vehicles. Based on 27 comparable listings matched to this vehicle, the estimated market range is $16,497 to $28,119. These comparisons match year, make, model, and market, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.
This vehicle has been on the lot for 53 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Winter Haven, FL suvs market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.
How this deal is rated
OAV compares this 2024 Ford Edge against similar vehicles currently available in the local and regional market — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Winter Haven, FL, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 2FMPK4G96RBA65138 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2024 Ford Edge Market in FL
FL Market Listings
400
Average Price
$24,743
Price Range
$18,948–$37,620
Avg Days on Lot
81
Based on all 400 2022-2026 Ford Edge listings in the FL market, the average asking price is $24,743. This listing at $21,844 is $2,899 below the broader FL average (12% below the FL average). This is a wider, all-trim comparison across FL; OAV's price verdict above uses the closer comparable set. Comparable prices in FL range from $18,948 to $37,620. Similar vehicles spend an average of 81 days on dealer lots in this market.
Similar Ford Edge Listings in FL
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: SE — compare trims below)
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