2023 Ford Edge SE
View this vehicle at hiller ford inc. →Vehicle Details
SE
Franklin, WI 53132
Is this 2023 Ford Edge SE a good deal?
OAV verdict: Overpriced
Why: Listed at $24,371. OAV has withheld a market verdict for this listing because its comparable evidence isn't sufficient to score it reliably. Listed 7 days · fresher than most comparable local listings (typical ~15–75 days).
Market price position
$24,371 · $401 above the market benchmark
- Comparable range
- $23,970 (20 listings)
- vs. market high
- + $401 (2% above)
- Comparable vehicles
- 20
Market Retail Price (MRP™)
$23,970This vehicle $24,371 · $401 (2%) above MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$23,385This vehicle $24,371 · $986 (4%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-09-10) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 25–72 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Hiller Ford Inc.
Franklin, WI
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Request availability and out-the-door price
OAV will route your inquiry to Hiller Ford Inc. for current availability of this 2023 Ford Edge SE and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Ford Edge
Listing updated: Sep 10, 2026Listed by a franchise dealer in Franklin, WI · On lot for 7 days · VIN verifiable at NHTSA
This used 2023 Ford Edge SE is listed at $24,371 by hiller ford inc. in Franklin, WI 53132. It has 16,433 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Black. It features a 4WD drivetrain with a 2.0L I4 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Overpriced — priced above market value. OAV has not assigned a reliable comparable market range for this vehicle yet — the available comparable evidence isn't sufficient for a reliable verdict.
This vehicle has been on the lot for 7 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477). Verdict methodology ptm-verdict-v1 · snapshot Sep 10, 2026. The patented comparable band is the input; ptm-verdict-v1 is the versioned OAV rule set that turns it into this verdict.
Market context
This listing is part of OAV's broader Franklin, WI suvs market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.
How this deal is rated
OAV compares this 2023 Ford Edge against similar vehicles currently available for sale — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Franklin, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 2FMPK4G92PBA02146 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.
2023 Ford Edge Market in WI
WI Market Listings
604
Average Price
$26,470
Price Range
$22,177–$31,442
Avg Days on Lot
78
Based on all 604 2021-2025 Ford Edge listings in the WI market, the average asking price is $26,470. This listing at $24,371 is $2,099 below the broader WI average (8% below the WI average). This is a wider, all-trim comparison across WI; OAV's price verdict above uses the closer comparable set. Comparable prices in WI range from $22,177 to $31,442. Similar vehicles spend an average of 78 days on dealer lots in this market.
Similar Ford Edge Listings in WI
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: SE — compare trims below)
This is a broad, statewide same-model set (any trim, mileage, or title) — not the qualified comparable cohort behind the verdict above; lower prices here typically reflect a different trim, higher mileage, or a branded title.
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