2023 Ford F-150 King Ranch
View this vehicle at all star ford wichita falls →Vehicle Details
King Ranch
Wichita Falls, TX 76310
Is this 2023 Ford F-150 King Ranch a good deal?
OAV verdict: Great Deal
Why: Listed at $40,995, comparable market range $46,909–$53,417, based on 12 comparable listings. Listed 3 days · fresher than most comparable local listings (typical ~15–90 days).
Market price position
$40,995 · $5,914 below market low
- Comparable range
- $46,909 – $53,417
- vs. market low
- — $5,914 (13% below)
- Comparable vehicles
- 12
Market Retail Price (MRP™)
$50,163This vehicle $40,995 · $9,168 (18%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$42,990This vehicle $40,995 · $1,995 (5%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-30) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 23–74 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
All Star Ford Wichita Falls
Wichita Falls, TX
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OAV will route your inquiry to All Star Ford Wichita Falls for current availability of this 2023 Ford F-150 King Ranch and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Ford F-150
Listing updated: Aug 30, 2026Listed by a franchise dealer in Wichita Falls, TX · On lot for 3 days · VIN verifiable at NHTSA
This used 2023 Ford F-150 King Ranch is listed at $40,995 by all star ford wichita falls in Wichita Falls, TX 76310. It has 93,639 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Blue. It features a 4WD drivetrain with a 3.5L V6 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 12 comparable listings matched to this vehicle, the estimated market range is $46,909 to $53,417. These comparisons match year, make, and model, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.
This vehicle has been on the lot for 3 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Wichita Falls, TX trucks market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.
How this deal is rated
OAV compares this 2023 Ford F-150 against similar vehicles currently available for sale — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Wichita Falls, TX, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FTFW1E86PFD21674 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.
2023 Ford F-150 Market in TX
TX Market Listings
6,428
Average Price
$44,968
Price Range
$29,999–$68,604
Avg Days on Lot
184
Based on all 6,428 2021-2025 Ford F-150 listings in the TX market, the average asking price is $44,968. This listing at $40,995 is $3,973 below the broader TX average (9% below the TX average). This is a wider, all-trim comparison across TX; OAV's price verdict above uses the closer comparable set. Comparable prices in TX range from $29,999 to $68,604. Similar vehicles spend an average of 184 days on dealer lots in this market.
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8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: King Ranch — compare trims below)
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