Is the $24,485 price on this 2023 Ford F-150 a good deal?

OAV rates this as a Great Deal because the asking price of $24,485 is below the typical market range for this vehicle.

What is the average price for a 2023 Ford F-150 in SC?

Based on 1,064 comparable listings in SC, the average asking price for a 2021-2025 Ford F-150 is $48,277, with prices ranging from $12,990 to $139,999.

How long does a 2023 Ford F-150 typically stay on dealer lots?

Comparable Ford F-150 listings in SC spend an average of 62 days on dealer lots.

Where is this 2023 Ford F-150 located?

This vehicle is listed in West Columbia, SC 29170. VIN: 1FTEX1CB9PKE66979. Mileage: 119,295 miles.

What is the fair market price range for this 2023 Ford F-150?

OAV's Price-to-Market analysis estimates the fair market range is $33,900 to $43,238, based on 11 comparable vehicles.

2023 Ford F-150 XLT for Sale in West Columbia, SC

No Photo Available

Vehicle Details

VIN1FTEX1CB9PKE66979

TrimXLT

DrivetrainRWD

Engine3.3L V6

TransmissionAutomatic

Fuel TypeE85 / Unleaded

Inventory Typeused

Days on Lot76

XLT

Great Deal

$24,485119,295 mi

West Columbia, SC 29170

Is this 2023 Ford F-150 XLT a good deal?

OAV verdict: Great Deal

Why: Listed at $24,485, comparable market range $33,900–$43,238, based on 11 comparable listings. Days on lot: 76 days (market average 62 days).

Market price position

$24,485 · $9,415 below market low

Regional range: $33,900 – $43,238
vs. market low: — $9,415 (28% below)
Comparable vehicles: 11

Market Retail Price (MRP™)

$38,569

This vehicle $24,485 · $14,084 (37%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$31,011

This vehicle $24,485 · $6,526 (21%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-29) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 32–128 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$33,900 – $43,238

Regional Range$31,450 – $51,999

Palmetto Cars Of Columbia

West Columbia, SC

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from palmetto cars of columbia →

Request availability and out-the-door price

OAV will route your inquiry to Palmetto Cars Of Columbia for current availability of this 2023 Ford F-150 XLT and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Ford F-150

Listing updated: Jul 28, 2026

Listed by an independent dealer in West Columbia, SC · On lot for 76 days · VIN verifiable at NHTSA

This used 2023 Ford F-150 XLT is listed at $24,485 by palmetto cars of columbia in West Columbia, SC 29170. It has 119,295 miles on the odometer. It features a RWD drivetrain with a 3.3L V6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 11 similar vehicles in the West Columbia market, the estimated market range is $33,900 to $43,238. The local market range in SC is $33,900 to $43,238.

This vehicle has been on the lot for 76 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader West Columbia, SC trucks market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Ford F-150 against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from an independent dealer in West Columbia, SC, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FTEX1CB9PKE66979 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Ford F-150 Market in SC

Comparable Vehicles

1,064

Average Price

$48,277

Price Range

$12,990–$139,999

Avg Days on Lot

Based on 1,064 comparable 2021-2025 Ford F-150 listings in SC, the average asking price is $48,277. This listing at $24,485 is $23,792 below average (49% below market). Comparable prices in SC range from $12,990 to $139,999. Similar vehicles spend an average of 62 days on dealer lots in this market.